Marketing Operations Manager, League

• 5+ years of experience in Marketing Operations, Revenue Operations, or a similar role in a B2B SaaS or tech environment
• Hands-on expertise with:
• Salesforce (SFDC) CRM
• Pardot / Account Engagement
• Demandbase ABM platform
• Qualified conversational intelligence
• Adobe Bizible (multi-touch attribution)
• Strong understanding of lead lifecycle, funnel stages, scoring, routing, and data flow between marketing and sales systems
• Analytical mindset with the ability to interpret data, diagnose problems, and recommend solutions
• Experience supporting integrated campaigns and ABM programs
• Excellent attention to detail and ability to manage multiple projects simultaneously

Desirable

• The Marketing Operations Manager will serve as a critical partner to our Demand Generation, Growth, Sales, and RevOps teams
• This role focuses on ensuring that our marketing tech stack is optimized, our data is clean and actionable, and our campaigns can run efficiently at scale
• You will own the end-to-end marketing operations ecosystem, enabling high-performance demand generation and League’s account-based marketing (ABM) approach through strong data foundations, scalable campaign execution, and robust reporting for pipeline, attribution, and optimization
• This role will be responsible for operationalizing ABM across systems by supporting account segmentation, buying group management, and account-level engagement measurement in close partnership with Demand Generation, Sales, and RevOps
• This is a hands-on, execution-oriented contract role ideal for someone who thrives in a fast-moving, high-growth environment
• Administer and optimize League’s marketing technology stack:
• Salesforce, Pardot, Demandbase, Qualified, and Adobe Bizible
• Build, maintain, and optimize automated workflows, scoring models, and segmentation frameworks in Pardot
• Ensure proper lead routing, enrichment, and data sync between marketing and sales systems
• Manage integrations, troubleshoot technical issues, and partner with IT and RevOps as needed
• Create and maintain dashboards and reports for marketing performance, pipeline contribution, and ROI
• Manage multi-touch attribution modeling through Adobe Bizible, ensuring accurate campaign tagging and tracking
• Provide insights and recommendations to improve conversion rates, campaign performance, and operational efficiency
• Establish and enforce data hygiene best practices across marketing and sales systems
• Support database maintenance, deduplication, and enrichment processes
• Own compliance processes for GDPR, CASL, TCPA, and general subscription & opt-in governance
• Work closely with Rev Operations, Demand Generation, Product Marketing, and SDR/BDR teams to ensure alignment across funnel stages
• Enable Sales and BDR teams with tools (e.g., Qualified) and ensure seamless handoff processes
• Support quarterly planning and forecasting by providing data-driven insights and accurate multi-touch reporting
• Compliance with Information Security Policies
• Ensure access management is performed in compliance with the employee's role and responsibilities
• Responsibility and accountability for executing League's policies and procedures within the department/ team
• Notification of HR, Legal, Compliance & Security of any incidents, breaches or policy violations

• Applying to a role you love can be exhausting, and understanding the next steps can feel vague and uncertain. You have done the hard part of submitting your application; let's do ours by sharing potential next steps
• You should receive a confirmation email after submitting your application
• A recruiter (not a computer) reviews all applications at League
• If we see alignment with League's needs, a recruiter will reach out to learn more about your goals. The recruiter will also share the team-specific interview process depending on the roles you are exploring
• The final step is an offer, which we hope you will accept!
• Prior to joining us, we conduct reference and background checks. Additional checks could be required for US Candidates, depending on the role you are exploring