Senior Product Marketing Manager, Aiven
AI and Open Source
+ Aiven’s equity plan
Open source cloud data management platform
Be an early applicant
Open source cloud data management platform
501-1000 employees
Be an early applicant
+ Aiven’s equity plan
501-1000 employees
Company mission
Aiven aims to be the world’s leading cloud data platform – by making developer’s lives better.
Role
Who you are
- 4+ years of experience in B2B product marketing
- Strong knowledge and experience of the data infrastructure and open-source technology
- Passion for content that resonates with enterprise decision maker and practitioner personas (developer, SREs, DevOps, CXO)
- Experience in supporting & enabling sales and GTM teams
- Experience in running and improving launch projects
- Excellent English language writing, communication and presentation skills
- Ability to translate technical features to business benefits
- Collaborative skills to facilitate cross functional working
- Strong organizational and project management skills
What the job involves
- We have an opportunity for a Senior Product Marketing Manager on the Aiven Product Marketing Team
- The Product Marketing Team at Aiven plays a critical role in creating and establishing product messaging and positioning that influences awareness, and drives product adoption and accelerates GTM activities
- This role will be focused on driving awareness and adoption of Aiven’s key services such as Aiven for Apache Kafka®, Aiven for PostgreSQL®, Aiven for Clickhouse®, and Aiven for OpenSearch®
- We are seeking a passionate leader who will accelerate adoption of these core Aiven services by: driving the creation of content and messaging; developing and executing PLG and direct sales GTM programs; creating and maintaining assets for sales enablement programs; maintaining competitive intelligence; and managing product and feature launches
- Create and maintain differentiated market positioning and a messaging framework
- Develop compelling value propositions, business benefits and technical highlights that align with the needs of different personas within customer organizations
- Define and profile target audiences for your category
- Translate the technical details of Aiven’s services to tangible customer benefits
- Lead initiatives with Product and PLG teams to drive increased trial and product adoption metrics
- Lead major and minor product launches with the cross functional team to increase awareness and product adoption
- Equip Aiven’s sales and marketing teams with the collateral and sales tools they need to be successful
- Keep track of competitors relevant to your category. Perform market and competitive analysis for the service in your category
- Hold regular sales training & enablement sessions, including new product features and competitor analysis
- Participate in webinars, industry events and tradeshows relevant to your category
- Participate in analyst relations activities
Application process
- All of our interviews are conducted over video call or in person, our interviews will never occur over text or chat
Our take
Cloud computing presents massive implications for the way businesses use data, with cloud-based databases ensuring high uptime, frictionless scalability, and simple software integrations. However, achieving this requires setting up cloud databases in the first place, an obstacle that can be incredibly tough and prevent companies from migrating to cloud-based data infrastructure altogether.
Aiven provides an open-source cloud data management platform, allowing users to easily set up cloud databases, access cloud tool integrations, automate data infrastructural management, and control data security within a single platform. The platform integrates directly into open source data services such as Apache Kafka and OpenSearch, supports multi-cloud deployments, and includes built-in compliance, encryption, and end-to-end security features. In 2023, it added AI-powered data optimisation capabilities via its integration of EverSQL's engine into its products.
Whilst various companies are tackling the difficulties of setting up cloud databases, Aiven has smartly taken more of an all-in-one approach, tackling everything from the building and managing of databases to software integrations, multi-cloud hosting, and security. The company claims that its cloud data solutions can massively reduce the amount of time, money, and resources that businesses must spend to migrate to cloud-based data infrastructure.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 6 rounds)
May 2022
$210m
SERIES D
Oct 2021
$60m
SERIES C
Total funding: $420m
Company benefits
- Stock options for permanent employees
- Training/language courses & Aiven library
- Flexible work/life balance
- Private health and dental care
- Proper equipment to do your job
- Office snacks
Company values
- We are open 💡 Open to any new idea. Open to inspiration from every colleague and experience. Openly supporting the open source community that helped make us who we are. At Aiven, we don’t just look ahead. We look around. Take it all in, and put ourselves out there. We think sideways, speak up and grow freely. Working in teams. Working with leaders. And leading ourselves. Left, right, forwards, upwards. We open up our industry in every direction.
- We are owners 💯 Owning our decisions. Owning our mistakes. Owning the places they take us. Whatever we’re doing, we commit to the journey. It’s not always a straightforward path, and we often have to leap without knowing where exactly we’ll land. But that’s what thinking sideways is all about. With other Aiveners beside us, we take responsibility for our actions, and take pride in our achievements.
- We are courageous 🧑🚀 The courage to take on any challenge. The courage to take calculated risks. The courage to drive changes, not resist them. Our future holds great opportunities . So we need to be bold, think sideways, and evolve. And when you’re surrounded by inspiring colleagues, fascinating problems and opportunities left, right and centre, evolution comes naturally.
Company HQ
Kamppi, Helsinki
Articles
Leadership
Oskari Saarenmaa
(CEO)Senior Software Engineer and Software Architect for F-Secure Corporation from 2002 to 2011.CEO and Software Architect of Ohmu Ltd. from 2010 to 2016.
Heikki Nousiainen
(CTO)Experience as Information Security Specialist for TietoEnator. Lead Software Architect for F-Secure Corporation from 2008 to 2015.
Hannu Valtonen
(CPO)Experience as Senior Software Engineer and Lead Architect for F-Secure Corporation. Software Architect and Partner of Ohmu Ltd. since 2010.
Mika Eloranta
(Chief Architect)Experience as Lead Software Engineer and Architect for F-Secure Corporation from 1998 to 2011. Software Architect and Partner of Ohmu Ltd. from 2010 to 2016.
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