Digital Marketing Specialist, Amadeus
German Speaker
Travel analytics software
Open for applications
Travel analytics software
1001+ employees
Open for applications
1001+ employees
Company mission
To power better journeys through travel technology.
Role
Who you are
- BA or BS Degree, preferred in related field of study; including Business Administration, Marketing, Advertising, Business Intelligence, Statistics or Finance
- 3+ years’ experience in Digital Media, managing a portfolio of clients and the day-to-day optimizations and other necessary activities. Deep knowledge about channels, strategy, platforms, and optimization
- Deep understanding and knowledge of various digital media channels, strategies, platforms and optimization
- Experience in communication with clients and campaign stakeholders (1 year+) including presentation skills
- Deep knowledge and experience working with all Digital Media platforms, with experience in the hospitality industry a plus
- Good understanding of market trends and hospitality KPIs, with strong focus on the interaction between those KPIs and Digital Media performance
- Experience with Google Marketing Platform including Google Analytics, Data Studio, Search Ads 360, Facebook Business Manager. In addition, knowledge of Tableau is a plus Analytic skills, proficient with data and reaching data-driven conclusions
- Microsoft Office (Word, Excel, Power Point) + other Microsoft software (Teams, Planner, Power Automation). Knowledge and experience working with ad tags, basic HTML and rich media is a plus
- Need to stay updated, especially when it comes to new platform features, ways of optimizing campaigns and market trends in terms of source and destination markets demand, device contribution, and more Ability to work independently
- Excellent oral and written communication skills
- Able to understand the statistics & troubleshoot the data to identify the way forward
- Out-of-the-box thinking, analytical skills, great oral and written communication skills, ownership, eagerness to learn and share knowledge, teaching skills
- Fluent in English (written and spoken) and German, Spanish and/or French and/or Italian is a plus
What the job involves
- As a Digital Media Performance Strategist, you will be responsible for managing and maintaining a portfolio of clients within the hospitality industry
- You will be responsible as the primary point of contact for their portfolio, including all communication with the clients, including reporting and presentation of results and suggesting new and innovative strategies to drive campaign performance
- You will work closely with the rest of the Digital Media team, as well as a team of analysts to implement data-driven strategies and optimizations
- You must demonstrate a curiosity to broaden their knowledge of Digital Media across a range of channels, have a strong focus on quality and a high attention to detail in order to provide the best service to their clients
- 45% - Leading communications with clients through both calls and emails and occasional face to face meetings, presentation of results, discussing strategic options for the campaigns and overall relationship management of the account
- 45% - Management and co-ordination of assigned campaigns. Working with an analyst to implement data-driven strategies to reach client and company goals. Creative campaign management and strategies for each client across portfolio, taking into account knowledge of client, data from campaigns, tacit knowledge and BI data
- 10% - Working with colleagues and analysts to explore new opportunities in digital media and knowledge share, including leading training of specific topics
Application process
- Create your candidate profile, upload your CV and apply. Once we’ve received your application, one of our recruiters may get in touch with you to arrange a telephone interview
- End Date: February 11, 2025
Our take
Legacy Spanish travel and tourism IT provider Amadeus has been working in the industry since 1987 when it was originally founded as a European global distribution system (GDS) for airlines. Now its software connects travellers to journeys via agents, search engines, tour operators, accommodation, and transport.
Having diversified in the mid-noughties to match the evolution in digital technology, Amadeus now powers business analytics and software solutions for 16 sides of the travel industry and with 6 business tools. It doesn’t spread itself thin either, with more than 15,000 employees across the world and growth still in motion.
Amadeus continues to solidify its position as a leader in the travel and hospitality tech sectors, evidenced by its strong financial performance in the second quarter of 2024. The company's significant revenue growth, strategic acquisitions, and partnerships underscore its commitment to innovation and expansion and it doesn't plan to slow down anytime soon.
Freddie
Company Specialist at Welcome to the Jungle
Insights
7% employee growth in 12 months
Company
Company HQ
San Pascual, Madrid, Spain
Articles
Leadership
Luis Maroto
(CEO & President)Previously Deputy CEO and CFO at Amadeus before becoming the President and CEO in 2011. They also worked as a Corporate Support Functions Director at Grupo Bertelsmann.
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