Marketing Production Developer, Included Health

• 3–5+ years of experience in email development, marketing production, or marketing technology execution
• Advanced proficiency in HTML/CSS for responsive email development
• Hands-on proficiency with Liquid for dynamic content and personalization logic
• Experience with Salesforce Marketing Cloud (Email Studio, Journey Builder, Automation Studio)
• Strong attention to detail with a rigorous QA mindset
• Ability to manage multiple concurrent requests with accuracy and timeliness
• Excellent communication skills and ability to work cross-functionally
• Ability to remain seated in a stationary position for prolonged periods
• Requires eye-hand coordination and manual dexterity sufficient to operate keyboard, computer and other office-related equipment
• No heavy lifting is expected, though occasional exertion of about 20 lbs. of force (e.g., lifting a computer / laptop) may be required
• Ability to interact with leadership, employees, and members in an appropriate manner

Desirable

• The Marketing Production Developer is a developer-forward, hands-on builder responsible for producing and executing custom and ad-hoc communications across email, SMS, push notifications, and direct mail
• This role focuses on execution—building templates, configuring journeys, implementing dynamic content, and ensuring campaigns are delivered with accuracy, consistency, and speed
• You’ll partner closely with our Digital Associate, Consumer Marketing (who scopes custom client and cross-functional requests) to translate requirements into production-ready assets
• While the core development team manages standardized program work, this role supports custom, varied, and fast-turn builds that expand our team’s execution capacity
• You will work primarily within Salesforce Marketing Cloud, with opportunities to support future development in Braze—especially around template rebuilds, modular components, and Liquid-based dynamic content
• This role will report to the Sr. Manager, Digital Marketing, with an expected term length of six months
• Note: This is a ~six-month contract role with the potential to convert to a full-time employee based on business needs and performance
• Build responsive email templates and modules using HTML, CSS, and Liquid for personalization and dynamic content
• Configure and support email, SMS, push notifications, and direct mail assets across marketing channels
• Set up and update journeys, automation paths, and triggered workflows in Salesforce Marketing Cloud (Journey Builder + Automation Studio)
• Create and maintain Data Extensions, ensuring correct field structures and data availability for personalization
• Translate scoped requests into full builds—supporting client-specific, co-branded, custom, and fast-turn needs
• Perform rigorous QA on dynamic fields, personalization logic, rendering, and cross-channel consistency
• Support future-state migration work in Braze through template rebuilds, component updates, and Liquid-based dynamic content
• Manage tasks and deadlines via Asana, communicating clearly about timelines, requirements, and blockers
• Maintain documentation, reusable components, and build standards that improve quality and efficiency over time
• Collaborate with Creative to ensure assets are accurately integrated and align with brand and channel specifications
• Collaborate with the broader development team to maintain consistency in build standards, coding patterns, and workflow efficiencies
• Collaborate with Analytics and our SFMC architect as needed to confirm required fields, data extensions, or personalization logic