Senior Social Media Manager, ATTN:
Corporate Marketing
$105-120k
1+ day a week in office
Mobile-first, issues-driven media company
Open for applications
Mobile-first, issues-driven media company
201-500 employees
Open for applications
$105-120k
1+ day a week in office
201-500 employees
Company mission
To combine informative content with entertainment content to provide enjoyable and informative information for consumers.
Role
Who you are
- As an experienced social media manager, you think strategically and are able to lead projects internally, as well as wow clients and partners
- You thrive on layering cultural tensions on top of comms priorities to drive business, and you’re always looking for new ways to break through and connect to social audiences
- Your peers look to you for trends and all things social, and you fancy yourself a combination of social media strategist and brand marketer, with a strong appetite for all things social and deep expertise on LinkedIn best practices
- 7+ years at a creative shop or brand side in social media management role
- LinkedIn expertise is a must, with strong knowledge of the broader social landscape
- Ability to anticipate brand opportunities and messaging needs, being proactive and meeting fast deadlines
- Ability to understand cultural issues and tensions and explain them verbally and in deck form
- Ability to identify audience specific trends and opportunities on social platforms
- Self-starter with attention to detail
- Passion for great storytelling
- Ability to translate GenZ and Millennial audience insights and tensions into marketer relevant messaging, with a clear POV and takeaways
- Strong interpersonal skills, with ability to effectively interact with individuals across all levels, backgrounds, lived experiences, and perspectives
- Great client/partner skills, and passionate about presenting and work-shopping complex projects with the knowledge and experience to back it up
What the job involves
- Content calendar development and management
- Craft copy for ATTN:’s LinkedIn posts, coordinating with creative group for design and image-based elements
- Management of social content approvals, revisions, and publishing
- Daily LinkedIn Community Management, including identifying opportunities for engagement on other entities’ posts and comments
- Monitor and engage with posts, messages, & comments
- Connect with internal leaders for new project highlights
- Manage, edit, and review weekly Attention Sparks series, covering the latest social trends and the larger cultural zeitgeist
- Weekly meeting with Sparks team of community strategists
- Weekly recommendation of social trend to highlight to marketers in video version of Attention Sparks, as well as getting alignment from partners for publishing
- Long-form content creation based on speaking engagements
- Ad hoc requests related to ATTN: Marketing
- Social Content Performance Analysis, with emphasis on LinkedIn
Our take
ATTN: is a media company that creates short-form news content for social media, designed to engage Millenials and Gen-Z. It stands out by covering topics often overlooked or underexplored by traditional news outlets, such as drug policies, feminism, and income inequality.
While platforms like Vox Media and BuzzFeed mix entertainment with news, ATTN: has carved out a unique space focused on important issues and presenting them in an easily digestible format. With a blend of humor and pop culture references, ATTN: connects with young audiences, earning over 18M followers.
ATTN: has reached major milestones that position it for continued success. Its partnership with Instagram, which is typically reluctant to compensate publishers, is a breakthrough that will help drive impactful content. Additionally, the 2022 acquisition by Candle Media sets the stage for even greater growth, with strategic plans to expand ATTN:'s reach across multiple platforms while staying true to its core mission.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 3 rounds)
Sep 2018
$15m
SERIES C
Feb 2016
$18m
SERIES B
Total funding: $37.1m
Company benefits
- Parental Leave: Generous paid leave for new moms and dads
- Health Insurance: Comprehensive health insurance for employees and their families
- 401k Plan: Retirement plan (401k)
- Unlimited PTO: Paid time off (vacation, sick, and public holidays)
Company HQ
Miracle Mile, Los Angeles, CA
Leadership
Matthew Segal
(Co-Founder)Studied at Kenyon College before co-founding OurTime.org. They spent 3 years there before co-founding ATTN: in 2014.
Jarrett Moreno
(Co-Founder)Studied at Kenyon College before co-founding OurTime.org alongside Matthew. They have been a Board Member at NORML since 2017.
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