Backend Engineering Lead, Bïrch
€90-130k
More information about location
Mighty toolbox for advertising teams
Job no longer available
Mighty toolbox for advertising teams
21-100 employees
Job no longer available
€90-130k
More information about location
21-100 employees
Company mission
To provide a mighty toolbox for all the things creative and growth marketing teams do.
Role
Who you are
- We’re looking for someone who can guide engineers, give clear and honest feedback, and help the team run effectively without depending on the CTO to step in
- You’ve led a small engineering team (around 5–6 people), ideally in a startup. You’ve helped people grow, improved how the team works, and introduced lightweight processes that keep things moving without slowing the team down
- You’re confident in Go and Ruby, with solid PostgreSQL experience. Go is especially important right now, as it’s where we need the most support. Ruby is also active in our stack, so both matter
- You challenge ideas constructively and aren’t afraid to say, “I think we should do it differently.” You back it up with reasoning, helping the team adjust without creating blockers or friction
- You’re good at quick prototyping — building simple MVPs that show value fast. You don’t overengineer, but you know when to keep the bar high and when to let things be simple
- Experience with Python is a plus, especially since we’re building AI tool and services that rely on it. It’s not required, but helpful
What the job involves
- We’re hiring a Backend Lead to take over part of the engineering team so our CTO can focus on more strategic work like long-term architecture and product direction
- In the first few months, this person will be deeply involved in day-to-day coding, while gradually taking on more leadership responsibilities
- The role includes running 1:1s, supporting growth, catching quality issues earlier in the process, and contributing to architectural decisions
- You’ll report directly to the CTO and manage three talented backend engineers — Kamila, Marat, and Dmitriy
- You’ll start with a 70/30 split between hands-on coding and leadership, gradually moving toward a 50/50 balance. By leadership, we mean making technical decisions, shaping high-level prototypes, and overseeing implementation across the team
- You’ll work closely with the team to support their growth: running regular 1:1s, giving feedback, and helping them identify their strengths, areas to improve, and next steps in their development. You’ll also lead performance reviews
- Around 30% of your time will be spent on code reviews, with a focus on logic, readability, and overall quality
- You’ll take the lead on architectural design — thinking through and writing the foundational structures that other developers can use to build features, services, or entire parts of the product
- You’ll participate in planning sessions, helping to estimate, prioritize, and guide backend work in a way that aligns with product and technical goals
- Take part in hiring for the backend team as we grow — shaping the process, writing job descriptions, screening candidates, and interviewing potential new teammates
- In your first months, you’ll shadow the CTO to understand the product, the team, and how we work — preparing to step into a key leadership role
- Within 3 months, you’ll get up to speed on our industry (ads, Meta ecosystem), take over team communication, lead all 1:1s, and begin doing regular code reviews
- By month 6, you’ll be running deep, context-aware reviews that go beyond surface-level issues
- By month 12, you’ll be leading the architecture for mid-size projects and serving as the go-to technical lead for the backend team
- In our team, engineers, product managers, and designers all work in small product squads — think of them as small but mighty internal startups that fully own their part of the product
- In each squad typically we have one frontend engineer, one backend engineer, and one product designer
- We decide we want to build an app or feature, talk it through, and sketch out how it might look. Together with our designer, we create initial mockups
- We discuss these mockups with engineers, figuring out what’s simple, what’s tricky, and how long it might take. We gather feedback and make any needed tweaks
- We review the final design together and move into development. The developer starts coding and keeps everyone updated week by week
- We typically work in two-week sprints. If tasks wrap up sooner, we pick up additional items (like updates or improvements)
- Every two weeks, we do a planning session to decide what comes next and keep the team aligned
Our take
Bïrch (formerly Revealbot) is an ad automation tool that leverages AI to produce digital ads for Facebook, Google, TikTok, and Snapchat. Its platform enables marketers to create dozens of ad variations at scale, auto-manage them by using rules, get cross-platform reports, and automatically promote their best posts.
While there are a growing number of automated digital advertising companies on the market, with Bïrch facing competition against companies such as Simpli.fi and Act-On, it has differentiated itself with its truly comprehensive suite of automated management, optimization, and scaling tools.
The company has also released several new products in the past few years, including TikTok automation and a wide range of platform integrations. As more companies turn to automated marketing solutions, Bïrch is well set to see continued growth.
Steph
Company Specialist at Welcome to the Jungle
Company
Funding (1 round)
Aug 2016
$0.1m
SEED
Total funding: $0.1m
Company benefits
- 38 days of paid time off annually to take enough time to rest and explore the world
- Full health insurance is provided through Alan or SafetyWing
- $2000 annual holiday travel bonus for tickets and accommodation for yourself and your loved one
- $2000 annual Learn & Development budget to upskill yourself
- $2000 annual bonus for meeting with your team in Barcelona or another country
- Company’s support in relocation to Barcelona
- Laptop budget to buy the latest MacBook (or other powerful gear)
- Regular team meet-ups and off-sites to work and have fun together
- You can choose to work remotely or have a hybrid work arrangement if you are in Barcelona
- Co-working budget if you need a break from your home office
Company HQ
Midtown Manhattan, New York, NY
Leadership
Mikhail Trofimov
(Co-Founder & CEO)Former CEO of Revealytics and CleverBear. Previous Product Analyst for ZeptoLab and JaveScript Developer at Nebo.
Mikhail Salosin
(Co-Founder & CTO)Previously co-founded CleverBear and worked as a Software Developer at mc2 Software.
Iskander Musaev
(Co-Founder)Previously worked for Flatstack as Department Head (Application Development and Support). Former Project Manager at High Technology Technopark.
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