Senior Virtual Events Manager, Clio

• You love bringing order to chaos and keeping many tasks on track. You’re excited about the world of events, thrive in an ever-changing environment, and want real-world results from the projects you help drive
• You are an exceptional communicator and work well within a team. You openly give and receive feedback and want to do the best work of your career
• 5+ years in virtual events and/or marketing program management
• A proven track record of knocking goals out of the park by leading cross-functional efforts
• The ability to quickly pivot and adapt to rapidly changing circumstances
• An entrepreneurial mindset with creative problem-solving skills
• A master at working cross-functionally and bringing others along
• Strong verbal and written communication skills

Desirable

• Clio is transforming how lawyers manage their practice, and we’re seeking a Senior Virtual Events Manager to join our Marketing team for a 15 month contract
• As a Senior Virtual Events Manager, you will create and lead the execution of the plan to drive registrations, attendees, and qualified leads for Clio’s best-in-class Virtual Events program
• You’ll work as part of Clio’s Growth Marketing team to drive the vision, execution, and experience of our 100+ virtual events and our virtual Clio Cloud Conference
• You’ll work with Clio customers, consultants, and industry speakers to deliver topical content for Continuing Legal Education, product-centered webinars, and overall thought leadership that furthers Clio’s message and goals
• You will work closely with the Marketing team and other internal collaborators to deliver our virtual events program from A-Z
• Our dynamic team is data-driven and results-focused on meaningful engagement with the legal community, our customers, and our prospects to support our business goals
• The Strategic Engagement Team has a diverse portfolio: managing bar partnerships, live events, monthly meetups, Clio’s CLE and marketing webinars, channel marketing, and the execution of the Clio Cloud Conference
• Develop and evolve a long-term (18-month, rolling) virtual events strategy with clear milestones and intended outcomes, driving results that further the marketing team’s OKRs (AQLs, MQLs, satisfaction ratings, cross-sell/upsell opportunities, registration, attendance, etc.). Make recommendations that drive a higher impact on your area of the business
• Own logistics and marketing for all Clio-hosted virtual events, including CLE webinars, virtual meetups, customer webinars, product webinars, and other related activities as needed. Create and maintain processes that train and enable other teams to execute webinars as we scale
• Get the right content, context, and details to internal and external stakeholders involved in program execution and track relevant logistical details
• Own the budget planning, tracking, and reconciliation for the virtual event program
• Develop and maintain relationships with industry partners and speakers that can elevate and expand the program's footprint
• Work within your team to communicate the status and results of multiple projects
• Lead the webinar squad’s cross-functional efforts to increase program impact and effectiveness, including becoming a distribution channel for existing content and narratives and driving core sentiments in the market
• Have a pulse on what’s happening in the legal industry as it relates to topical angles we can take in this arm of Clio’s thought leadership
• Understand the competitive landscape and seek out impact opportunities to differentiate Clio’s virtual events program in a way that aligns with our brand, themes, and desired sentiments
• Conceptualize, execute, and iterate on experiments that seek to increase registration, attendance, hand raises, and attendee satisfaction
• Manage multiple projects and priorities simultaneously, with the capacity to execute against the current month and quarter’s goals while also looking ahead and executing against future events
• Additional duties as required