Customer Marketing Manager, SentinelOne
$132-165k
+ RSUs & ESPP
AI-powered enterprise cybersecurity platform
Be an early applicant
AI-powered enterprise cybersecurity platform
1001+ employees
Be an early applicant
$132-165k
+ RSUs & ESPP
1001+ employees
Company mission
To give the advantage to those who secure our future.
Role
Who you are
- 5+ years of B2B marketing experience, with at least 2 years in customer marketing, lifecycle marketing, or a closely related function
- Demonstrated ability to develop and execute multi-channel campaigns targeting existing customers
- Experience working directly with Customer Success or Account Management teams
- Familiarity with marketing and CS tooling (e.g., Salesforce, Marketo, and/or Pendo)
- Strong written communication skills — you can translate complex product value into crisp, compelling customer messaging
- Comfortable with data: you can pull your own reports, interpret pipeline metrics, and speak fluently to campaign performance
- Marketing experience in the cybersecurity industry
- Familiarity with ABM strategies and tools (e.g., 6sense, Demandbase)
- Experience supporting renewal or expansion motions in a PLG or hybrid GTM model
- Exposure to NRR/GRR frameworks and how marketing influences post-sale revenue
What the job involves
- As a Customer Marketing Manager owning the post-sale marketing motion, you will help customers get the full value of their investment in SentinelOne, connecting them to the capabilities and protection that meet them where they are as their environment and risk evolve, and partnering with Customer Success to ensure they renew and grow with confidence
- This is a high-visibility, high-impact role sitting at the intersection of Demand Generation and Customer Success, with meaningful influence over Net Revenue Retention (NRR)
- You’ll build campaigns and programs that support customers through their lifecycle, starting from adoption and value realization through renewal and expansion, working closely with Customer Success, Product Marketing, and Sales to ensure customers understand and can act on the protection they need at each stage
- This role sits within the Revenue Marketing organization under the Director of Demand Generation & Campaigns
- Develop and execute campaigns and programs targeting current customers to drive awareness of additional products, tiers, and features
- Identify accounts that are ready for upsell or cross-sell based on where they are in their journey
- Partner with Product Marketing to translate product capability messaging into customer-relevant value narratives and own campaign performance metrics
- Collaborate with the Webinars & Virtual Events Lead on customer-segment programming
- Design lifecycle programs that reinforce customer value ahead of renewal windows, including digital, in-product, and email touchpoints
- Collaborate with Customer Success on playbooks that combine CS outreach with marketing-sourced content and campaigns
- Build a shared calendar of CS + Marketing touchpoints aligned to the customer lifecycle
- Track and report on customer marketing performance including influenced pipeline, renewal rates, NRR, and engagement metrics
- Maintain clean attribution in Salesforce and marketing automation platforms to accurately reflect customer campaign contribution
- Bring data-driven insights to weekly and monthly reporting cadences with Demand Gen leadership
Our take
Cybercriminals are now leveraging the power of automation to make the current threat landscape too advanced for a lot of traditional antivirus software. SentinelOne is a cybersecurity company that matches this automation with machine learning-focused software designed to help businesses defend against online attacks.
The company has expanded beyond endpoint security into a broader AI-powered cybersecurity platform spanning endpoint, cloud, identity, and IT operations. This gives SentinelOne access to a larger enterprise market, although it also it also places the company in direct competitions with established cybersecurity leaders, including its biggest rival, CrowdStrike.
As cyberattacks become increasingly automated, the company is expanding its capabilities beyond detection to include AI-driven threat response, helping security teams contain attacks more quickly. While it still trails larger rival CrowdStrike in scale, SentinelOne is investing in platform expansion and automation to compete for enterprises looking to consolidate their cybersecurity into a single solution.
Steph
Company Specialist at Welcome to the Jungle
Insights
61% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Feb 2021
$100m
LATE VC
Nov 2020
$267m
LATE VC
Total funding: $799.6m
Company benefits
- Medical, dental, and vision coverage
- Employee assistance program
- Gym reimbursement
- Incentive-based challenges
- Mental health and mindfulness
- Unlimited Time Off
- Grandparent Leave
- Volunteer Time Off
- Paid Sick Time
- Paid Holidays
- 16 weeks Gender-Neutral Parental Leave
- Restricted Stock Unit Program
- Flexible Spending Accounts
- Life Insurance
- Short and Long Term Disability Insurance
- Team building activities
- Celebrations and social gatherings
- Community volunteering events
- Global all hands and local town hall events
- 401K
Company HQ
Old Mountain View, Mountain View, CA
Leadership
Tomer Weingarten
(Co-Founder & CEO)Tomer began their career in Software Development at Mckit Systems prior to co-founding dPolls and Carambola Media. They left their position as VP of Products at Toluna in December 2012 to found SentinelOne in January 2013, where they have served as the CEO since.
Sonalee Parekh
(CFO)Prior to joining SentinelOne in 2026, Sonalee was the CFO at Asana and RingCentral. They also held senior roles at Hewlett Packard Enterprise, Jefferies, RBC Capital, Markets, Barclays Capital and Goldman Sachs.
Barry Padgett
(COO & President)Barry joined SentinelOne in 2025 as CGO before briefly serving as the CFO then moving into their current role as COO. Previously they spent 4 years at Amperity as COO and CEO and 1 year at Stripe as CRO.
Share this job
View 5 more jobs at SentinelOne