Senior Product Designer, Paperless Post
$160-190k
+ Equity component
Online events & invitations platform
Job no longer available
Online events & invitations platform
101-200 employees
Job no longer available
$160-190k
+ Equity component
101-200 employees
Company mission
To reimagine invitations through design and technology to help people connect at life’s memorable moments.
Role
Who you are
- 9+ years experience designing web software/applications, preferably consumer-facing, with a passion for building things that are both beautiful and functional
- Expertise in interaction and visual design, with experience designing and shipping across multiple platforms. Bonus skills include CSS/JS/HTML, motion design, and prototyping through code
- Proficient in efficiently creating prototypes using Figma Design, Figma Make, or other prototyping tools—including emerging AI-powered tools
- A strong understanding of systems design, usability and user experience principles
- A basic understanding of the engineering complexity required to build product solutions
- Expert knowledge of building reusable components with design tokens in Figma
- Excellent communication and collaboration skills with an ability to influence peers and stakeholders
- A propensity to be self-directed, resourceful, and to take ownership
- A mindset of humility and a willingness to learn, valuing collaboration, the perspective of others, and deep empathy for our users
What the job involves
- Paperless Post is seeking a product designer to help solve our most complex user experience and design issues
- With our unique and beautiful designs, Paperless Post helps connect friends and family for some of their most important life moments
- We have a dedicated and growing user base (175 million and counting!) that knows and loves our product
- Because we aren't supported by ad revenue, we get to spend our days focused on creating and improving the ideal version of our platform, product, content, and partnerships for our users
- Our Product Designers are generalists, but each brings their own strengths to the table, helping one another become better designers
- We are a close-knit team where we share our work twice a week (one for current projects, one for working on Paperless Post’s design system)
- You will partner with our Senior Product Designers to create impactful experiences for our users from concept to execution
- You will also work closely with product managers, engineers, data specialists, and customer operations to find the best solutions for our users and our business and iteratively refine those solutions based on performance and insights
- You will craft design solutions for both mobile and desktop that support event hosts, from sending and sharing invitations to managing their events as well as enhance the experience for invitees
- This role is a hybrid, working partially in our office in NYC
- Make complicated concepts and tasks easy for a user through your product solutions, design improvements, and UX and UI optimizations
- Produce high-quality design solutions aimed at achieving measurable impacts on target KPIs — from concept to execution using diagrams, wires, animations, specs, user research, and any tools to help communicate and/or evolve your ideas
- Develop multiple design solutions thoughtfully scoped to match the project's level of investment, demonstrating discernment in knowing when to dive deeper and when to pivot to alternative approaches
- Collaborate with Product Management and Engineering to define product requirements that align with user needs, business goals, and technical feasibility
- Proactively identify opportunities for improvement that align with company objectives and quarterly goals by analyzing user behavior, feedback, performance data and technical constraints
- Proactively gather, analyze, and synthesize insights from diverse sources—including user tests, NPS insights, Custops reports, site analytics, competitive research, surveys, internal feedback and performance data —to inform and enhance your designs
- Take ownership of the performance of your designs, iterating and optimizing features by integrating insights and feedback from your team, stakeholders, user research, and post-release data to continually enhance the user experience and product outcomes
- Present your design solutions, in some cases prototypes or basic markup, to your teammates, manager, and stakeholders and walk your audience through your decisions and how you arrived at them with an understanding of the user goals, business goals, and feasibility
- Become proficient in our end to end user funnel with a deep expertise in the Send & Manage experience, gaining a comprehensive understanding of its features, functionality, and edge cases
- Incorporate AI tools into your design workflow (accelerating exploration, generating ideas, getting feedback, or solving design challenges)
- Stay informed about emerging design trends, usability standards, and the latest native UX/UI patterns for both Android and iOS, ensuring alignment with evolving user expectations
- Regularly review and analyze competitors and adjacent industries to maintain a competitive edge in the market
- Lead efforts to maintain and enhance the design system and UI components within Figma
- Participate in internal talks, hack days, and learning sessions to share knowledge and drive innovation
Our take
Sending invitations to events can be tedious and time-consuming, and outsourcing design can be expensive too. Paperless Post solves this problem with its technology-led, design-first approach.
Paperless Post first launched in 2009, and since then it has become a clear market leader in a field cluttered with fairly simple design and printing tools. Part of its success stems from its early adoption of mobile phones as a platform - while initially optimized for desktop use the company worked hard to develop its platform for mobile users. This has allowed Paperless Post to consolidate its growth in spite of market changes over the years.
Paperless Post is well-positioned to see considerable growth. It will need to continue to develop its partnerships and technology in order to fend off new competitors, however. Its unique designs and partnerships with brands such as Caroline Herrera go some way to achieving this, and its understanding of communication trends: switching to text message notifications rather than email as younger people abandon email as a way to communicate - indicate that the company is still ahead of the curve.
Steph
Company Specialist at Welcome to the Jungle
Insights
13% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Jul 2018
$10m
SERIES E
Apr 2014
$25m
SERIES C
Total funding: $46.4m
Company HQ
Financial District, New York, NY
Leadership
James Hirschfeld
(Co-Founder & CEO)Co-founded Paperless Post in 2007 after graduating from Harvard. Forbes 30 Under 30 in 2014.
Salary benchmarks
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