Campaign Program Manager, Abnormal AI
$107.1-154k
Certain roles are eligible for a bonus, restricted stock units (RSUs)
Cloud email security platform
Open for applications
Cloud email security platform
1001+ employees
Open for applications
$107.1-154k
Certain roles are eligible for a bonus, restricted stock units (RSUs)
1001+ employees
Company mission
To make the cloud a safer place for businesses.
Role
Who you are
- A strong understanding of campaign strategy is essential
- The ideal candidate thrives at the intersection of strategy, process, execution, and AI-enabled productivity
- 7+ years of experience in campaign operations, integrated marketing, demand generation, program management, or project management
- Strong understanding of B2B demand generation and integrated campaign execution
- Proven success managing complex cross-functional initiatives and stakeholders
- Experience developing campaign playbooks, enablement programs, or field marketing resources
- Experience leveraging AI tools to improve marketing productivity, scale processes, and accelerate execution
- Strong communication, organizational, and stakeholder management skills
- Data-driven mindset with a passion for process improvement and experimentation
What the job involves
- We are looking for a highly organized, AI-forward Campaign Program Manager to drive the planning, orchestration, and standardization of integrated marketing campaigns
- This is not a traditional program management role
- This role serves as the operational hub between the Integrated Campaigns and functional marketing teams, ensuring every campaign has a comprehensive integrated marketing plan and is executed consistently across regions and channels
- They will partner closely with Campaign Managers to translate campaign strategies into executable demand plans, coordinate cross-functional execution, and create scalable campaign toolkits that empower regional and field marketing teams
- This individual will be expected to leverage AI tools such as Claude and other emerging technologies to streamline planning, accelerate execution, improve collaboration, and scale campaigns to increase testing velocity, develop repeatable frameworks, and enable teams to move faster and operate more efficiently
- Campaign Planning & Execution
- Own and manage the integrated marketing calendar and demand plans across all segments, regions, and campaigns to ensure consistent coverage across the globe
- Manage and maintain the global campaign messaging framework
- Partner with Campaign Managers to develop and maintain a consistent integrated marketing plan for every campaign, including objectives, target audiences, messaging, timelines, KPIs, demand calendar, and execution requirements. Ensure all active campaign information is centralized, current, and easily accessible across the organization
- Drive alignment across stakeholders and delivery teams, manage dependencies, and proactively resolve resource and execution risks across campaigns
- Coordinate execution across Digital, Lifecycle, Events, SDR, Marketing Operations, Analytics, and Regional Marketing teams to ensure campaigns are live and in market
- Track campaign readiness, execution status, and performance while ensuring alignment to pipeline and go-to-market goals
- Field & Regional Marketing Enablement
- Develop campaign-in-a-box toolkits, playbooks, templates, and enablement resources that help regional teams execute campaigns consistently
- Partner with Campaign Managers and Field Marketing to create scalable regional activation plans while allowing for local customization
- Lead campaign enablement and training sessions and drive adoption of campaigns across regions
- AI & Operational Excellence
- Act as the AI champion for Integrated Marketing, identifying opportunities to apply AI across planning, execution, reporting, localization, and field enablement workflows
- Build and maintain a library of prompts, workflows, templates, and AI playbooks that can be leveraged across Campaign, Field, and Functional Marketing teams
- Develop AI-powered campaign planning frameworks that accelerate campaign creation, reduce time-to-launch, and improve execution consistency
- Enable regional and field marketing teams to use AI to personalize campaigns, adapt messaging for local markets, and scale execution with limited resources
- Partner with Marketing Operations and Analytics to explore AI-driven forecasting, campaign insights, and performance optimization
- Drive a culture of rapid experimentation by leveraging AI to create, test, and optimize campaign messaging, channels, audiences, and creative variations at scale
- Evaluate emerging AI tools and agents and recommend new capabilities that improve marketing productivity and effectiveness
- Define and track AI adoption and productivity metrics across the marketing organization
- Reporting & Stakeholder Management
- Manage completion of campaign scorecards, QBRs, and executive updates, - using AI to automate reporting where applicable
- Work with functional teams to gather channel-level campaign results
- Support Campaign Managers to facilitate post-campaign reviews and communicate learnings, priorities, and execution readiness across stakeholders
Application process
- Submit your application below. We review every submission and typically respond within two weeks
Our take
Fraud involving impersonation is one of the top causes of online financial crime. Criminal tactics like email account spoofing, where the criminal impersonates an official account to steal personal information or money, are rife. Abnormal AI is a startup aimed at handling these hyper-targeted and personalised email attacks by analysing communications and identifying potential fraud before it can take place.
The fraud detection space is extremely competitive, but Abnormal AI differentiates itself through its focus on the threat of impersonation rather than a spectrum of threats. This has allowed it to amass a wealth of data relating specifically to high-risk impersonation attacks, analyzing over 45,000 signals to detect any anomalies.
Its specialised approach has fuelled rapid growth, leading to a $5B valuation after a Series D Funding round in 2024. Now, Abnormal plans to double down on product development and expand internationally, prioritising markets where data security laws necessitate a local presence. By staying focused on impersonation, Abnormal AI positions itself as a formidable force in the fight against online financial crime.
Freddie
Company Specialist at Welcome to the Jungle
Insights
11% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Aug 2024
$250m
SERIES D
May 2022
$210m
SERIES C
Total funding: $534m
Company benefits
- Healthcare
- Flexible PTO
- 401k
- One Medical
- Flexible Spending Account
- Mental Health Resources
- Home Office Stipend
- Monthly Internet & Phone Stipend
- Health and Wellness Stipend
Company HQ
Spring Valley, NV
Leadership
Evan Reiser
(Co-Founder & CEO)Having started their career as a Software Engineer, co-founded GamerNook.com, Bloomspot, and Adstack before spending 3 years at Twitter. Co-founded Abnormal Security in April 2018, and has been CEO since.
Sanjay Jeyakumar
(Co-Founder & CTO)Previously Senior Software Engineer at Twitter and Google. Was also Software Architect at TellApart.
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