Content Creator, Peek
$55-60k
+ Equity
Platform for booking & selling travel experiences
Job no longer available
Platform for booking & selling travel experiences
201-500 employees
Job no longer available
$55-60k
+ Equity
201-500 employees
Company mission
To connect people across the globe through great activities, trips, and experiences.
Role
Who you are
- Proven track record creating and publishing content on TikTok, Instagram, YouTube, or similar platforms (high school, college, or personal channels count - we care about evidence, not job titles)
- Strong expertise in short-form video and vertical content formats
- Deep understanding of viral content mechanics, hooks, and audience psychology
- Demonstrated ability to produce high volumes of creative and test rapidly
- Experience using AI tools for creative production, ideation, and workflow automation (or strong desire to learn and experiment)
- Strong analytical mindset with the ability to connect creative experimentation to performance metrics
- Video editing proficiency
- Natural on-camera presence and comfort being the face of a brand
- Self-directed work style: ship high-quality work without constant oversight
What the job involves
- We are seeking a highly creative, data-driven Content Creator to lead the development, testing, and optimization of marketing creative across multiple brands and across both paid and organic channels
- This role blends hands-on content creation and community engagement, ensuring each brand’s voice and audience strategy is reflected in high-performing content. You leverage AI tools to scale winning creative concepts across a portfolio of brands
- You obsess over the voice of the customer. You work hard to understand the needs and challenges that operators and merchants face in order to create content that goes a level deeper to meet the objectives of small business owners looking to grow and automate their businesses
- Creative Asset Production:
- Produce and launch 5–10 new ad creatives per week
- Develop high-performing hooks, messaging, and visual concepts optimized for paid media platforms (TikTok, Meta, YouTube, LinkedIn)
- Rapidly iterate on creative variations to identify winning combinations of messaging, format, and audience targeting
- Use AI tools to ideate, produce variations, and test concepts at speed without sacrificing quality
- Vertical Video Creation:
- Create and edit 3-5 vertical videos per week optimized for paid performance channels (TikTok, Instagram Reels, YouTube Shorts)
- Ensure videos are designed for scroll-stopping engagement within the first few seconds
- Manage end-to-end production: scripting, shooting, editing, and publishing
- Creative Testing & Optimization:
- Lead ongoing creative testing initiatives across paid platforms to improve campaign performance
- Analyze results and iterate quickly to drive improvements in efficiency and scale
- Track creative performance and surface insights to inform future content strategy
- Organic Social Content:
- Social Publishing:
- Manage posting across organic social platforms
- Content & Community Management:
- Engage with the community by responding to comments, messages, and interactions
- Maintain a consistent brand voice while fostering authentic engagement and audience growth
- Build relationships with operators, customers, and community members through genuine interactions
- Social Listening:
- Monitor social platforms to identify trends, audience sentiment, and opportunities for content engagement
- Surface insights to inform both organic content strategy and paid creative testing
Our take
Peek describes itself as OpenTable for the activities market, offering a booking platform for activities and experiences. It lures in customers with a best price guarantee, while tour operators and activity businesses can sign up to a system that processes payments and offers extras such as review management.
Peek's twin offering of PeekPro and Peak Experiences taps into both sides of the gargantuan activities industry. The company supplies both an all-in-one suite for businesses to sell more activities more easily, alongside a booking system for consumers. Through a collaboration with Google, the Peek brand features across Google Search, Maps and Trips, giving it an edge in the market.
Peek operates across numerous tourist locations all around the globe, having expanded from its beginnings in the US, and boasts over $7 billion worth of bookings made through its platform. The impressive investment received by the company has allowed for this expansion and facilitated bringing Peek to more and more locations.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-1% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Nov 2025
$70m
SERIES D
Nov 2021
$80m
SERIES C
Total funding: $189.9m
Company benefits
- Full healthcare, dental and vision plans
- Paid maternity and paternity leave
- 401k matching
- Company recharge at the end of the year
- Significant equity upside that allows you to share in Peek’s long-term success
- Investment in your health and well-being
Company HQ
The East Cut, San Francisco, CA
Leadership
Ruzwana Bashir
(Founder & CEO)They started their career as an Analyst at Goldman Sachs and The Blackstone Group for over 3 years, before working as Director of Marketing & BD and an MBA at Harvard. The founded Peek in 2012, serving as CEO alongside being a Board Member at SoFi since 2021.
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