Program Manager, Whatnot
Revenue Enablement
$160-180k
+ Equity. Salary given is for the US. UK Salary is £120K – £145K
Live stream platform & marketplace
Posted today
Live stream platform & marketplace
1001+ employees
Posted today
$160-180k
+ Equity. Salary given is for the US. UK Salary is £120K – £145K
1001+ employees
Company mission
To enable anyone to turn their passion into a business and bring people together through commerce.
Role
Who you are
- Curious about who thrives at Whatnot? We’ve found that embodying a low ego, growth mindset, and high-impact drive goes a long way here
- As our next Enablement Program Manager, you should bring 6+ years of experience in sales, ideally with both enablement and quota-carrying experience within a high-growth technology environment
- Strong understanding of the account management and sales environment including methodologies, processes, and CRM platforms
- Specific knowledge of Salesforce, Salesloft, and other related tools to expertly manage sales cycles
- Experience with sales enablement tools such as Gong, Salesloft, or similar
- Hands-on experience with a Learning Management System (e.g., WorkRamp or equivalent)—including building content libraries, assigning learning paths, and tracking completion and performance metrics
- Demonstrated ability to write, own, and maintain sales playbooks from scratch—including call frameworks, objection handling guides, discovery flows, and structured deal strategies for mid-market and/or enterprise segments
- Experience supporting or selling into mid-market and/or enterprise accounts is a plus—familiarity with structured deal processes, multi-stakeholder cycles, and longer sales motions will be leveraged directly in enablement design
- Strong project management, organization, and stakeholder engagement skills, including multitasking to lead and execute multiple projects in parallel
- Exceptional communication, facilitation, and presentation skills, with the ability to clearly articulate ideas and concepts to diverse audiences
What the job involves
- As the Program Manager, Revenue Enablement, you’ll play a pivotal role in enhancing the performance and efficiency of our revenue generating teams across Sales and Account Management with a strong emphasis on Sales
- You will design, implement, and manage trainings and playbooks that empower our teams with the knowledge, tools, and strategies necessary to drive growth and deliver exceptional experiences for sellers on Whatnot
- You'll support the enablement and overall success of our revenue generating teams in partnership with leadership
- Develop, own, and continuously maintain sales playbooks that reflect current go-to-market strategy, product positioning, and deal execution—including structured deal frameworks for mid-market and enterprise segments
- Leverage sales technology platforms to build scalable enablement infrastructure—including Gong for call coaching and performance insights, Salesforce for pipeline visibility and reporting, and Salesloft for sequencing and outreach optimization; identify tooling gaps and recommend improvements
- Serve as a key liaison between revenue teams, sales operations, marketing, and product—translating field needs into enablement priorities, ensuring sellers have up-to-date messaging and product knowledge, and creating feedback loops that keep content relevant and actionable
- Administer and optimize a Learning Management System (LMS) such as WorkRamp to house, deliver, and track enablement programs; ensure content is organized, accessible, and measurable across the team
- Create, deliver, and continuously improve onboarding programs for new hires to accelerate their time to productivity
- Analyze enablement program effectiveness through KPIs and feedback, making data-driven adjustments to continuously improve outcomes
- Use performance data to identify knowledge or skill gaps across the account management team
Our take
Live shopping is changing the way people engage with eCommerce and Whatnot is one of the key platforms driving this shift. The company operates across the US, UK, and Europe, where millions of people connect each day to buy, sell, and build communities around shared interests.
Founded in 2019, Whatnot allows real-time auctions where buyers can watch sellers showcase products and share their expertise, creating a more interactive and personal shopper experience. Sellers include individual creators and small businesses who use live shows to reach audiences and grow their online presence.
As of 2025, the company reports over $6B in sales, with sellers earning significantly more on average than other major marketplaces. And with a range of investor support, Whatnot is committed to developing new ways to make online shopping more social and community-driven.
Steph
Company Specialist at Welcome to the Jungle
Meet the team
Jon Malkemus, VP Product Design
Insights
54% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Oct 2025
$225m
SERIES F
Jan 2025
$265m
SERIES E
Total funding: $974.2m
Company benefits
- Wellness: Health, dental, vision, and life insurance plans. We also cover some of the cost for your dependents as well.
- Compensation: Generous compensation, including a competitive base salary and equity. Whatnot offers monthly reimbursement for internet and phone costs, along with a one-time home office set-up allowance. Whatnot offers a pension plan and matches employee contributions of up to 4% of the employee’s base salary.
- Recharge: Whatnot gives you the freedom to take time off as you see fit. And, we take company-wide Winter and Summer breaks so we can recharge. Whatnot provides a monthly allowance for wellness expenses. We know that to take care of our customers, we have to take care of ourselves. Supplemental health and life insurance coverage comes standard at Whatnot. 16 weeks of paid parental leave, and an additional one-month gradual return-to-work period.* Plus an additional childcare allowance, and a lifetime allowance for family planning, including adoption and fertility expenses. *The leave allowances provided by Whatnot may be dictated / informed by your country’s legal requirements,
- Flexibility: As a remote co-located team, we’re inspired by innovation and anchored in our values. With hubs in the US, UK, Germany, Ireland, and Poland, we’re building the future of online marketplaces –together.
Company values
- Always listen to customers
- Move uncomfortably fast
- Prioritize impact ruthlessly
- Own everything and nothing
- Set crazy goals
- Provide extreme transparency
- Optimize for the upside
- Team over ego
- Figure it out
- Deeply understand why
- Have fun & be kind
Company HQ
Venice, Los Angeles, CA
Articles
Leadership
Grant LaFontaine
(Co-Founder & CEO)Former Product Marketing Manager at Google, Project Manager at Facebook. Also co-founded Kit.
Logan Head
(Co-Founder & CTO)Experience in Engineering, including at Maker's Row, Factr, and Flight Club. Former Senior Product Manager at GOAT.
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