Senior Product Marketing Manager, project44

• This role is ideal for a self-starter who can work on both creative marketing initiatives and strategy to bring new products to the market
• 5+ years of experience in product marketing at a high-tech company or similar
• Creative thinker who can generate innovative marketing ideas, work collaboratively, and lead a cross-functional team of stakeholders to drive execution amidst multiple priorities and goals
• Organizational skills to effectively prioritize and manage multiple projects with tight deadlines
• Experience launching and growing enterprise products
• Excellent writing skills required a range of killer marketing assets, including messaging and positioning, compelling slide decks, marketing assets and website copy
• Proven track record of developing value focused sales enablement training and collateral for direct sales teams and global channel partners
• Exceptional communication skills in front of internal, external, and global audiences

Desirable

• Project44 is looking for a seasoned product marketer to unlock the next phase of innovation and growth
• Critical to our success is compelling product marketing – killer messaging, high differentiation against our competitors, compelling stories about how our platform delivers results and content that scales our go-to-market
• This individual will own a product pillar and work cross-functionally with product, marketing, sales, and creative, teams to orchestrate high-impact product launches, obtain in-depth customer and competitive insights, develop personas and use cases, and create messaging and collateral
• Build compelling and cohesive messaging and positioning for new and existing products that speak to our relevant audiences - shippers, logistics providers, carriers, and partners
• Support our marketing efforts by managing end-to-end product launches and feature releases
• Communicate the vision and value of our platform to sales teams in enablement; develop sales tools and collateral that facilitate the selling process
• Support customer upsell and cross-sell marketing campaigns
• Create customer stories and case studies that highlight customer wins and product differentiation
• Support competitive analysis and collateral creation to educate project44 team members and the broader market on our unique value proposition
• Produce compelling external-facing content, including thought leadership content, webinars, data sheets, solution guides, and videos
• Design and improve processes that foster collaboration and alignment between sales, marketing, and product teams
• Support analyst interactions including briefings, Magic Quadrant and Market Guide submissions