Senior Director of Marketing Strategy & Operations, Okta
$259-356k
+ Bonus
Management platform securing resources from cloud to ground
Open for applications
Management platform securing resources from cloud to ground
1001+ employees
Open for applications
$259-356k
+ Bonus
1001+ employees
Company mission
To improve the connections between people and tools to make companies more productive and secure.
Role
Who you are
- The "High Operator": 12+ years in Marketing or Revenue Operations within a large Enterprise B2B SaaS environment. You have a proven track record of moving an organization from "manual and messy" to "automated and streamlined."
- The Connector: You possess a unique ability to "connect the dots" across the marketing function, identifying how a change in the tech stack affects analytics, which in turn shifts the strategy. With proven experience in breaking down silos in a matrixed, global organization and a strategic business partner to the C-suite and other GTM leaders
- Technical Diplomat: You are as comfortable discussing API integrations and data architecture with Engineering as you are discussing CAC/LTV ratios and ROI with the CFO
- Data Driven Storyteller: You don't just report numbers; you provide context. You have a mastery of measurement frameworks, BI tools (Tableau), and advanced attribution modeling
- Scale Mindset: Experience leading large teams (30+) through periods of rapid growth and transformation, maintaining high morale and clear prioritization under pressure
What the job involves
- As the Senior Director of Marketing Strategy & Operations at Okta, you are the architect of our global growth engine
- You are responsible for the infrastructure, processes, and data driven insights that allow our marketing organization to scale predictably and efficiently
- You will act as the ultimate "connector," eliminating silos between Marketing, Sales, and Finance to ensure every dollar spent is tracked, optimized, and aligned with our enterprise revenue goals
- You will lead a high-performing organization that is the backbone of our go-to-market strategy
- This is a high impact leadership role requiring a rare blend of strategic vision and “high operator" execution
- Leading a team of professionals, you will oversee the total marketing lifecycle - from annual planning and budget trade-offs to the technical underpinning of our global MarTech stack
- You are a storyteller who can translate complex data into a compelling performance narrative for the C-suite, while maintaining an unrelenting bar for operational rigor and quality
- Strategic Architecture & Planning: Partner with the Marketing Leadership Team (MLT) and Finance to lead annual and quarterly planning. You will drive high stakes budget trade-off discussions, ensuring resources are allocated to the highest impact growth levers
- Measurement & Revenue Intelligence: Create the global measurement framework and single source of truth reporting foundation. You will own lead to opportunity mapping, pipeline attribution models, and funnel velocity metrics that inform GTM strategy
- Executive Narrative: Distill complex marketing performance data into clear, actionable insights. You will regularly craft the performance narrative for the CMO, connecting marketing activity to business outcomes
- Technology & AI Vision: Oversee the evolution of the enterprise MarTech stack. Partner with Technology, Data & Insights (TDI), and our AI Hub and Spoke teams to ensure a cohesive vision for future investment, specifically looking at how AI will innovate and underpin our marketing operation
- Operational Excellence, Data Integrity, and Governance: Drive operational rigor and serve as the steward of Marketing data integrity by establishing a trusted data foundation, ensuring systems provide high-fidelity insights, and maintaining rigorous governance standards for accurate executive decision-making and automated marketing motions across the lead-to-opportunity lifecycle
- Frictionless Orchestration: Architect the systems that ensure lead scoring models, automated routing, and cross functional SLAs are seamless and high velocity. Your goal is to eliminate friction between Marketing and Sales, ensuring our enterprise teams act on the right accounts at the right time
- Strategic PMO & Alignment with Corporate Strategic Goals and Initiatives: Lead the Marketing PMO to drive execution of our most critical cross functional initiatives. Translating high level corporate goals into actionable project roadmaps and measurable results
- Team Leadership: Lead and mentor a multi layered organization, fostering a culture of continuous improvement, transparency, and high performance
- Okta’s Top 5 Core Leadership Competencies are part of the deeply ingrained principles that guide all of our company’s actions. They also align strongly to our cultural cornerstones, our Okta values: love our customers, empower our people, never stop innovating, act with integrity, and maintain transparency. It’s our expectation that our managers and leaders embody these core competencies:
- Builds Effective Teams: Building strong-identity teams that apply their diverse skills and perspectives to achieve common goals
- Demonstrates Self-Awareness (EQ): Using a combination of feedback and reflection to gain productive insight into personal strengths and weaknesses
- Develops Talent: Developing people to meet both their career goals and the organization’s goals
- Drives Results: Consistently achieving results, even under tough circumstances
- Strategic Mindset: Seeing ahead to future possibilities and translating them into breakthrough strategies
Our take
Okta started off as an identity company where organisations, large and small, could tap into the company to have a single sign-on interface to access all cloud applications now centralised. Okta has since expanded to provide identity management at the device as well as the server level.
The new approach towards network security is increasingly based on identification and authentication, and Okta is on track to become the go-to vendor in the space. It aims to do so by developing products that enable people to access applications and other tools more smoothly and securely than ever before.
Okta has taken strides towards expansion through significant employee growth and shuffling executive leadership. The company has also made lateral moves such as tackling governance concerns, opening up new paths for revenue.
Freddie
Company Specialist at Welcome to the Jungle
Insights
19% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Sep 2015
$75m
SERIES F
Jun 2014
$75m
SERIES E
Total funding: $229.3m
Company benefits
- Work from home opportunities
- Health + Wellness
- Financial Benefits
- Pay + Incentives
- Time Off
- Everyday Living
- Resources
Company HQ
The East Cut, San Francisco, CA
Leadership
Todd McKinnon
(Co-Founder & CEO)VP of Development at Salesforce.com and has nearly a decade of experience in various engineering and leadership roles at PeopleSoft.
Frederic Kerrest
(Co-Founder & Vice Chairman)Worked in Sales and Business Development at Salesforce.com, and previously co-founded high-tech consulting firm Meridian Global Solutions.
Salary benchmarks
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