Brand Partnerships Director, Hypebeast

Salary not provided

Senior level

London

More information about location

Streetwear news and eCommerce platform

Open for applications

Streetwear news and eCommerce platform

501-1000 employees

B2CRetailFashionEntertainmenteCommerce

Open for applications

Salary not provided

Senior level

London

More information about location

501-1000 employees

B2CRetailFashionEntertainmenteCommerce

Company mission

To share the most authentic aspect of culture around the globe.

Job

Company

Role

Who you are

We are looking for an exceptional candidate with a proven record in media sales, plus a demonstrable passion for digital media and innovation
Someone who loves our platforms and is experienced in generating significant revenue from UK-based agencies and clients
This is a great opportunity for a candidate with the vision to produce leading-edge, multi-platform, social & digital programs for the world’s premium advertisers
5-7 years media sales experience, with a proven track record of achieving revenue goals
Strong, existing relationships with mid/senior level UK clients, & agencies
Outstanding communications and negotiation skills
Flawless presentation skills, and the ability to lead strategic conversations that navigate the needs of Hypebeast and the client
In-depth knowledge of digital media business and agency partner requirements
Ability to drive revenue in a fast-paced, highly-creative organisation
Highly organised and results driven
A drive for success at a personal, team, and corporate level

What the job involves

We are recruiting for a Brand Partnerships Director to drive media sales & brand partnerships for Hypebeast & Hypebae in the UK
Generate significant advertising revenue by growing relationships with UK-based media agencies, PR agencies, and clients
Solicit RFP’s as well as unlocking proactive new business opportunities
Sell online, offline and bespoke advertising solutions across all Hypebeast platforms
Create compelling sales propositions utilising consumer trends, market knowledge and data-driven insights
Understand client’s requirements, brief the creative planning teams and pitch creative proposals
Coordinate with Account Servicing teams to ensure delivery of successful ad campaigns
Provide accurate forecasting & reporting
Represent Hypebeast at events and serve as a brand ambassador, communicating our core narratives and reinforcing the leading position Hypebeast holds in the marketplace

Salary benchmarks

Our take

Founded in 2005 as a hobbyist men's fashion blog, Hypebeast has today exploded into an editorial and eCommerce empire with several major media outlets aimed at different market segments, a commerce branch with an online and high street presence, and a creative production agency for talent working in fashion and other areas. Considered to be an influential authority on street fashion and culture, it has amassed an audience of over 16 million unique viewers per month, mostly among men aged 18-35.

Hypebeast is named after the street fashion style emphasising heavy branding, which has been on something of a downturn lately. Men are beginning to turn towards more subdued and luxe basics (an example of this trend is the recent global decline in sneaker sales compared to loafers). While this may in the short term impact Hypebeast's eCommerce offerings, its editorial team is pivoting to remain ahead of trends and maintain Hypebeast's influence on fashion culture.

As a trend leader, Hypebeast is continually expanding into new markets. Having established media outlets for women's and Asian fashion, it has recently moved into sports and even coffee, having opened a café in its flagship clothing shop in Hong Kong. Most recently it launched in Latin America with a Spanish-language and regionally curated offering. In the long term, it will continue to expand its presence in this market and seek to grow globally.