Director of Demand Generation, BentoBox
$118.2-196.8k
Offers equity
More information about location
4 days a week in office
Marketing & commerce platform for restaurants
Job no longer available
Marketing & commerce platform for restaurants
201-500 employees
Job no longer available
$118.2-196.8k
Offers equity
More information about location
4 days a week in office
201-500 employees
Company mission
BentoBox's mission is to empower the world's restaurants to succeed in their mission of hospitality.
Role
Who you are
- The ideal candidate can think big while also diving deep into details to make decisions
- They will be highly analytical, with an eye always on optimizing our channels as we grow our business
- 6+ years experience in B2B marketing, with at least 2 years leading teams
- Experience optimizing across paid media, offline channels, email, and web to hit key performance goals
- Proven performance leader and strategist. You have a track record of hitting aggressive growth goals leveraging a diverse set of channels and tactics
- Great manager and coach. You have high EQ, are passionate about building teams, and know-how to develop great talent
- Highly data-driven and technically fluent marketer
- Familiar with systems like Marketo, Salesforce, and Looker
- Highly organized and self-motivated, but also collaborative and able to work with a team
- Confident and adaptable, passionate about product, and working in a fast-paced environment
What the job involves
- BentoBox is seeking a Director of Demand Generation to join our rapidly growing team and own the strategy and execution of our B2B demand generation programs through our core channels: paid media, web, and email
- In this highly collaborative role, you will lead a team of channel experts and need to work closely with Integrated Marketing, Sales, Product Marketing, Brand, and Content to ensure we achieve our MQL and opportunity creation targets across our various B2B segments
- Lead the performance function to drive predictable, scalable, and repeatable pipeline and revenue across paid advertising, email marketing, web optimization, and more
- Translate marketing objectives into clear performance strategies and programs that align with company goals
- Own communication of marketing impact, while building a clear understanding of goals, success metrics, and impact across the organization
- Own the funnel by developing the channel plans, conversion paths, nurturing, and routing practices in concert with Sales for an integrated approach that maximizes revenue contribution
- Partner and collaborate with the Marketing team to ensure consistent messaging across channels
- Develop strong relationships with integrated marketing owners, product marketing, and brand to approach challenges collaboratively and align activities to marketing team goals
- First 90 days in office for five days a week
Our take
Restaurants often use a range of platforms in order to offer a fully online service, with bookings made via OpenTable, deliveries via UberEats, and a website that doesn’t perfectly segue between these options.
BentoBox centralises the user experience, providing a tool for restaurants to create mobile-friendly websites with integrated booking and delivery service options for a more coherent customer experience. BentoBox is used by thousands of businesses worldwide, such as José Andrés's ThinkFoodGroup and Danny Meyer's Union Square Hospitality Group, and independent restaurants including Emmy Squared, Suerte, and The Meatball Shop.
In 2021, the company was acquired by Fiserv, a leading global provider of payments and financial services technology solutions. BentoBox released a new product, BentoBox Payments, that benefits from Fiserv's Clover product to connect the online and on-premise restaurant experience. The acquisition has allowed BentoBox to support more restaurants than ever before.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-12% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Nov 2020
$28.8m
LATE VC
Apr 2019
$16.5m
SERIES B
Total funding: $55.5m
Company benefits
- A variety of Medical, Dental, Vision, Disability, and Life Insurance options
- Paid vacation and well-being time
- Company holidays
- Parental leave
- Highly active employee resource groups
- Fun monthly events
- Company-driven volunteer opportunities
- Remote, hybrid & in-office options
- Stipend to outfit your home office
- Company-wide core hours to accommodate our employees across time zones
- Employee Stock Purchase Plan
- 401(k) with company matching
- On-demand and live professional development courses
- Tuition reimbursement options for undergraduate and master's programs
Company HQ
SoHo, New York, NY
Leadership
Krystle Mobayeni
(CEO)Previously Senior Designer at Agency.com (for 2 years) and Big Spaceship (for 1 year), and Art Director at Sarkissian Mason for 6 months.
Pierre Drescher
(CTO)Previously Developer at YCharts for 2 years and Applications Engineer (Payments) at Vimeo for 1 year.
Salary benchmarks
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