Content Marketing Manager, Altana AI
Supply chain visibility platform
Be an early applicant
Supply chain visibility platform
101-200 employees
Be an early applicant
101-200 employees
Company mission
Altana AI's mission is to improve global commerce.
Role
Who you are
- Altana is looking to add an eager, talented and creative demand-gen and B2B Content Marketing Manager to our world-class marketing team
- The ideal candidate will have a marketing background with a passion for innovation and technology
- 3-5 years of content experience, ideally with exposure to SaaS companies and/or working in-house
- Diploma or degree in writing, marketing or related field is considered an asset but not a necessity
- Have a strong background with brands that have B2B audiences
- Strong writing and storytelling skills
- Experience following and building on existing brand content and guidelines
- Strong desire to collaborate with diverse teams in a dynamic, rapid growth environment
- Ability to brainstorm and see an idea through from concept to launch
- Positive attitude with a curious open mind that values collaboration and feedback
- Experience with/interest in supply chain dynamics would be a plus
What the job involves
- You will write accurately and fluently, establishing a strong brand voice with a passion for storytelling across all channels, and be comfortable with working on anything from high profile executive ghost-writing to marketing collateral and industry perspectives
- You'll have the opportunity to work alongside multiple teams in a fast-paced, startup environment, driving and owning content programs
- If you're looking to take your career to the next level then we want to hear from you!
- Work closely with the Marketing, Sales and Product teams to scale and amplify the Altana brand expression, in written form, across multiple channels
- Write accurate and fluent copy with flair and energy
- Partner with Marketing to tell the story of Altana in simple, easy-to-understand ways, including customer case studies, whitepapers, sales enablement material, perspectives on the global supply chain and more
- Identify content marketing strategies required to meet overall campaign objectives
- Drive the creative process and embrace fresh approaches to content programs
- Own the process from concept to finished product - ensure efficient and effective collaboration and coordination with internal stakeholders up to and including the executive team
- Establish content standards, driving innovation
- Leverage analytics and data insights to determine content effectiveness to drive ongoing optimization
- Develop comprehensive and holistic, cross-channel content marketing campaigns
- Confidently prioritize, manage and multitask between different projects and deadlines
- Present finalized work to peers, supervisors and executives
Our take
Altana AI’s platform provides a shared source of truth for the global supply chain. The idea is that this will help businesses and governing powers optimize global commerce which, over the past few years, has shot up on the list of international priorities. With three quarters of businesses reporting recent supply chain disruptions, and governments increasingly concerned with mitigating security threats, data-driven visibility is more sought after than ever before.
Crucially, the platform doesn’t require data sharing to create global intelligence, instead using a federated machine learning approach. This is a nut many big-data companies have been trying to crack, and Altana AI’s success has attracted the company interest from top-tier investors like Google Ventures and Floating Point alongside contracts with the UK Department of Business & Trade. A number of other headline enterprises and government agencies are already on the company's customer roster.
With companies looking to recoup some of the $4 trillion reportedly lost in supply chain disruptions over recent years, and the push for global databases getting stronger, logistics startups are having a fruitful investment period. Altana is crafting a remarkable product at a highly marketable time, and with good uptake so far. Backed by substantial funding, Altana is set for a strong few years.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 5 rounds)
Jul 2024
$200m
SERIES C
Oct 2022
$100m
SERIES B
Total funding: $323.5m
Company benefits
- Comprehensive healthcare package
- Paid parental leave of 3 months for the primary caregiver and 1 month for the secondary caregiver
Company values
- We focus on value creation, not value capture
- We amaze our clients
- We foster diversity and embrace difference
- We get things done
- We embrace reality
Company HQ
Financial District, New York, NY
Articles
Leadership
Raphael Tehranian
(COO)Previously an analyst with J P Morgan, pivoting to engagement at Cleantech Group and then corporate tech strategy with Suncor Energy. After a spell as an investor at Fuller Smith, spent time with global supply chain analytics company Panjiva as a management advisor.
Peter Swartz
(Chief Science Officer)An MIT grad in political science who went on to work as Head of Data Science at Panjiva.
Evan Smith
(CEO)A Yale economics graduate with experience in renewables at Imperium Renewables and Verno Systems, the latter of which they co-founded. Served as a partner at Fuller Smith, before moving on to work in a management advisor role at Panjiva.
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