Head of Marketing & Communications, Alethea
$150.8-195.3k
Eligible for a stock option grant
Combatting online disinformation & manipulation
Open for applications
Combatting online disinformation & manipulation
21-100 employees
Open for applications
$150.8-195.3k
Eligible for a stock option grant
21-100 employees
Company mission
To protect organizations from harm caused by disinformation, misinformation, and social media manipulation.
Role
Who you are
- The perfect candidate will have a stellar track record in elevating brand awareness, leading high-performing marketing teams, and delivering impactful campaigns across a variety of channels
- We need a seasoned communications expert who excels at navigating the complex landscape of disinformation and misinformation, while effectively managing a fast-paced and highly visible public relations function
- Bachelor's degree in Marketing, Business Administration, or related field
- 8+ years of experience in marketing roles, with 3+ years in a leadership position
- Proven track record of developing and executing successful communication and marketing strategies that drive business results
- Strong leadership and team management skills, with the ability to inspire and motivate team members
- Excellent communication and interpersonal skills, with the ability to collaborate effectively across departments and levels of the organization
- Strategic thinker with analytical abilities and a data-driven approach to decision-making
- In-depth knowledge of digital marketing channels, tools, and best practices
- Creative mindset with a passion for innovation and staying ahead of industry trends
- Familiarity with the tech industry, particularly in early stage companies, is highly desirable
What the job involves
- We are seeking a strategic Head of Marketing and Communications to spearhead the creation and execution of innovative marketing strategies that propel our business goals forward
- In this pivotal role, you will be instrumental in shaping and delivering our core messages, ensuring they resonate with the target audience
- Your ability to cultivate strong media relationships and adeptly manage multiple external communications will be critical to our success
- Develop and Implement Marketing Strategies: Lead the development and execution of integrated marketing strategies to drive brand awareness, customer acquisition, and revenue growth
- Brand Management: Lead brand positioning, messaging, and identity to ensure a consistent and compelling presence across all marketing channels and touchpoints
- Campaign Management: Design and execute multi-channel marketing campaigns, including digital, social media, email, and traditional advertising, to effectively engage target audiences and achieve marketing objectives
- Demand Generation: Develop and manage demand generation strategy, allocating resources effectively to maximize revenue and achieve business goals
- Collaboration: Work cross-functionally with other departments, such as sales, product development, and finance, to align marketing strategies with overall business objectives and drive cohesive customer experiences
- Develop and implement comprehensive communication strategies to enhance Alethea's reputation and effectively convey its mission and values
- Craft messaging that highlights Alethea’s pivotal role in combating misinformation, disinformation, and social media manipulation
- Cultivate and maintain strong relationships with key media outlets, journalists, and other media participants, collaborating with external partners to amplify the company's message and initiatives
- Proactively seek opportunities for positive media coverage and respond promptly and effectively to media inquiries
- Lead the creation of compelling and impactful content, including press releases, blog posts, reports, whitepapers, and social media content, in close collaboration with the CEO
- Work closely with cross-functional teams, including product development legal, and finance, to align communication efforts with business objectives
- Develop and implement crisis communication plans to address potential challenges both internal and externally focused
- Serve as the primary spokesperson during critical events, ensuring consistent and transparent communication
- Establish key performance indicators (KPIs) to measure the success of communication and marketing initiatives
- Regularly analyze and report on the impact of PR and communications strategies, providing data-driven recommendations for improvement
Our take
The rise of online disinformation, misinformation and manipulation campaigns is a growing and concerning problem, and one that can be difficult to combat. Alethea hopes to make this easier for organizations with its Artemis platform, which was built to monitor, detect, assess and mitigate disinformation attacks.
Using billions of data points, the platform leverages multichannel analysis to detect risks and deal with them before any damage is done. By deciphering which risks pose a real threat, and which can be ignored, it empowers cybersecurity teams to focus their efforts in the right places.
Through this approach, users can proactively defend themselves against the weaponization of information. As this becomes a more prominent problem, Alethea has no shortage of potential clientele, while recent funding will enable it to grow its teams and further enhance the platform to cope with changing threats.
Steph
Company Specialist at Welcome to the Jungle
Company
Funding (2 rounds)
Apr 2024
$20m
SERIES B
Nov 2022
$10m
SERIES A
Total funding: $30m
Company benefits
- Stock options (negotiated based on experience)
- Healthcare at the gold-tier level, dental, and vision is fully funded by the employer, plus 50% of dependent coverage is provided by the employer
- Unlimited vacation, sick leave and office closure between Christmas and New Year’s, plus extended holidays at Thanksgiving and the 4th of July
- Employer sponsored 401k with a 3% match
Company HQ
Hillcrest Heights, MD
Articles
Leadership
Lisa Kaplan
(CEO)Fellow of the National Security Institute, Member of the Board of Trustees at the Institute for Public Relations, Member of the Board of Visitors of Colby College and Associate of the Argonne National Laboratory.
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