Social Media Manager, Minute Media
Sports Illustrated FC
Video and multimedia publishing platform
Be an early applicant
Video and multimedia publishing platform
201-500 employees
Be an early applicant
201-500 employees
Company mission
To power the world’s most passionate storytellers.
Role
Who you are
- 3+ years of experience managing social media for a major brand, publisher or sports organisation
- Proven experience working across social, editorial, video and commercial teams to drive consistent and high-quality output
- Experience building new audiences on social platforms (with a focus on the US where possible) and a strong knowledge of major social platforms and best practices (Instagram, X, TikTok, YouTube, Facebook)
- Deep understanding of football culture, global fandom and social-first storytelling
- Experience working with sales teams on branded/commercial social campaigns
- Familiarity with social publishing and analytics tools (e.g., Sprout, Hootsuite, native platform analytics) and turning data into actionable insights
- Comfort with working evenings and weekends (when football is on!)
- Not sure that you're 100% qualified but are up for the challenge? We want you to apply!
What the job involves
- We are looking for a talented and football-obsessed Social Media Manager to join Sports Illustrated FC and lead the day-to-day execution, growth and performance of our social platforms
- This role sits within the social team and focuses on turning social strategy into standout, platform-first execution
- It’s an opportunity for a football-obsessed social manager to help drive growth, performance and cultural relevance across SI FC’s social platforms
- Execute the social strategy, tone and priorities set by the Head of Social Content
- Help to manage a freelance social team responsible for daily posting, scheduling and coverage
- Own day-to-day publishing & community management across all Sports Illustrated FC social platforms
- Guide the creation of visual and written assets in collaboration with design and video teams
- Track, review and analyse performance metrics including engagement, reach, growth, and content performance and deliver regular performance reporting and insights to the Head of Social Content
- Monitor football, sports media and social trends in real time and stay ahead of platform updates, algorithm shifts and emerging tools
- Support planning and execution of commercial campaigns for branded content for SI FC
Salary benchmarks
Our take
Minute Media operates in the ever-evolving digital sports and entertainment landscape, where innovation is key to staying ahead. As traditional media struggles, digital platforms that focus on niche, engaging content - especially in sports - are thriving. And this is something Minute Media is capitalizing on. engaging global audiences across multiple channels, including social media, streaming, and interactive content.
The company owns and operates renowned sports brands, including Sports Illustrated, The Players' Tribune, FanSide, and 90min. Alongside this, it provides sports highlight rights through its acquisition of STN Video, a move that enhances its offerings of video content and distribution technology.Helping the company firmly establish itself as a leader in digital sports media.
On top of this, the company has recently been making significant strides, securing substantial funding and successfully raising its valuation to over $1B. With growing revenue from branded content and a focus on high-demand areas, like women's sports, Minute Media's future is looking very bright.
Steph
Company Specialist at Welcome to the Jungle
Insights
-10% employee growth in 12 months
Company
Funding (last 2 of 11 rounds)
Oct 2022
$25m
LATE VC
Sep 2021
$20m
LATE VC
Total funding: $205.8m
Company HQ
Hudson Square, New York, NY
Leadership
Asaf Peled
(Founder & CEO)Previously a Senior Manager of Corporate development at Cisco Systems, Board Observer at Qumranet (Red Hat), and Senior Associate at Apax Partners MidMarket.
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