The US healthcare system is the world's largest and most expensive, but has health outcomes worse than other advanced economies. Oscar Health is focused on building a system of healthcare that is completely centered around its members' experience, offering direct-to-consumer insurance, with digital tools such as a virtual care experience forming a key part of the company’s business model.
Oscar is the first health insurance company built around a full stack technology platform. It gained a competitive edge by launching the "My Identity" functionality in 2021, that demonstrated a huge step for diversity and inclusion in healthcare, enabling users to input their names, pronouns and gender identity. It also provides access to health providers that will understand a user's language, race, ethnicity, and health situation, showcasing the company's focus on optimizing member experiences.
The company has secured good funding in the past, and expanded into new markets and states since its launch. This has fuelled growth and supported ventures such as its Culturally Competent Care Grant Program. An upcoming market expansion forms a key part of the company's plans to "more than double" membership by 2027.
Steph
Company Specialist at Welcome to the Jungle
