Programmatic Sales Director, Wunderkind
Publicis Account
$28-300k
OTE
Split 50/50
Performance marketing channel
Be an early applicant
Performance marketing channel
501-1000 employees
Be an early applicant
$28-300k
OTE
Split 50/50
501-1000 employees
Company mission
To scale a brand's ability to create and grow customer relationships through websites, email, text, and ads.
Role
Who you are
- The ideal candidate is a well-connected, resilient, experienced leader with an unyielding "hunter" mindset and a passion for winning new business. Most importantly, you will exhibit the following traits:
- Tenacious and resourceful approach to prospecting, with a proven ability to open doors at high-value, untapped accounts
- Persuasive and compelling communication style, capable of articulating complex value propositions to senior-level stakeholders
- Entrepreneurial spirit with a deep passion for the marketing technology space and a healthy dose of humility
- A collaborative yet commercial mindset, intensely focused on driving revenue through new buyer acquisition
- 8+ years of total relevant experience in online programmatic advertising sales is required
- At least 5 years of this experience must be specifically growing your own book of programmatic business, against a quota, in an agency or vendor setting
- Though not essential, experience of ‘starting from scratch’ (new territories, new book of business) is highly desirable
- Candidates must be able to demonstrate strong connections across the industry with prospective clients, particularly within the Publicis account
- A robust, active network of buy-side contacts with whom you have built rapport and trust through successful new business wins
- Proven track record of delivering on team and individual revenue targets through the acquisition of large, strategic new clients
- Expertise in selling complex CPA, CPC, and CPM marketing campaigns to new buyers
- Deep technical knowledge of the programmatic ecosystem, including DSPs, ad exchanges, and ad servers
- BA/BS degree in a numeric, technical, or commercial field
What the job involves
- Wunderkind is looking for a top-performing Director of Programmatic Sales to spearhead our expansion of the Publicis Account
- We are looking for a true proactive hunter who can secure brand new buyers and drive demand for our display and video ad inventory from the ground up. You will be responsible for penetrating new accounts across agencies, trading desks, and brands, ensuring that Wunderkind becomes a non-negotiable part of their programmatic strategy
- As a Programmatic Sales Director, you will be the primary driver of new business, fundamentally changing how new clients perceive and utilize our high-impact, non-intrusive ad inventory. Your success will be measured by your ability to open new doors and establish first-time partnerships that contribute to the explosive, strategic growth of Wunderkind in the programmatic space
- In this role, you will focus almost exclusively on high-growth acquisition activities. While you will collaborate with account management teams for execution, your mission is to be in the market, identifying untapped demand and securing new revenue streams from a specified list of agency, trading desk, brand, and DSP accounts
- Prospect and secure new programmatic demand from agencies and advertisers across your territory
- Lead the full sales cycle for new buyers, from initial outreach and education to contract execution and first-campaign launch
- Build and scale a robust network of first-time decision makers in the programmatic buying cycle, including in-house marketers and trading desks
- Develop and execute sophisticated sales strategies specifically designed to displace competitors and capture new market share
- Educate the market on Wunderkind's unique value proposition to overcome barriers to entry with new clients
- Act as a strategic liaison between the market and internal teams to ensure product evolution aligns with the needs of emerging buyers
- Work hand-in-hand with Account Managers to transition newly secured buyers for long-term service while you remain focused on the next acquisition
Our take
Founded in 2010, a start-up initially named Bounce Exchange rebranded to Wunderkind in 2020, a textbook example of nominative determinism. On a mission to be extraordinary, this marketing technology company enables brands to connect with the public in more personalised ways.
The name indeed fits the brand, finding itself as the leading performance marketing engine of its kind, boasting an impressive client list of nearly 1,000 top brands and publishers. Wunderkind has earned its position by permanently positioning itself ahead of the curve in regard to what audiences want, shifting its model depending on projected trends, such as the expected blossoming of text message marketing.
After its 2023 Series C round, the company is still experiencing rapid growth and is focused on further investment in product development, hiring, and ongoing market expansion. Wunderkind is clearly steering towards becoming the global leader in the market.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-21% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Mar 2023
$76m
SERIES C
May 2018
$37m
SERIES B
Total funding: $151.9m
Company HQ
World Trade Center, New York, NY
Leadership
Bill Ingram
(CEO)Prior to joining Wunderkind in 2023, Bill spent 4 years at Cheetah Digital as CPO and PResident. He also spent just over 9 years at Adobe as a VP of Product Managed and VP of Adobe Analytics Cloud.
Richard Jones
(CRO)Richard joined Wunderkind in 2022 as CMO, moving into the role of CRO that same year. Prior to this, he was the CMO at Cheetah Digital and CEO at Wayin.
David MacCallum
(CBO & General Counsel)David joined Wunderkind in 2015 as General Counsel and added the role of CBO to his title in 2019.
Jay Sarwar
(CCO)Prior to joining Wunderkind in 2024, Jay was an SVP of CLient Success at Cheetah Digital for nearly 4 years. He also served as a VP of CS & Operations at Monetate and as a Director of Financial Planning & Analysis at Xtime.
Fabrizio F.
(CFO)Fabrizio is also the Managing Director at Fortissimo Ventures. Previously, he held the role of CFO at Jiffy.com and TRG Screen.
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