Media Buying Analyst, Centerfield

• Strong analytical skills with a focus on data-driven decision-making
• Proficiency in Microsoft Excel, including advanced functions (e.g., VLOOKUP, pivot tables etc)
• Experience with data analysis, forecasting, and strategy optimization
• Attention to detail and a commitment to delivering accurate, high-quality work
• Ability to stay focused and adapt quickly in a fast-paced, dynamic environment
• Basic programming knowledge (Python preferred) to understand and modify algorithms
• Strong problem-solving skills and the ability to think critically
• Familiarity with ping post systems and click buying platforms or similar

Desirable

• We are seeking a Media Buying Analyst (or Real-time Bidding RTB Strategy Analyst) to oversee and optimize our Ping Post and Click Buying operations within our Health, Life, and Medicare Insurance division
• Think of this role like digital day trading — rapid-fire decision-making, algorithmic adjustments, and real-time strategy shifts — all designed to maximize performance across supply and demand channel
• You'll work at the intersection of data analysis, media trading, and lead generation, making split-second optimizations that drive profitable outcomes
• This is a highly dynamic and impactful role where your analytical precision and quick thinking directly affect revenue
• Collaborate in refining and improving our Media Ping Post/Real-time Bidding (RTB) strategy across all LOB and participate in future automation initiatives to super charge our already robust presence in the market