Director of Corporate & Product Communications, Minute Media
$135-150k
More information about location
Tech, media & advertising company
Be an early applicant
Tech, media & advertising company
201-500 employees
Be an early applicant
$135-150k
More information about location
201-500 employees
Company mission
To power the world’s most passionate storytellers.
Role
Who you are
- 8+ years experience in public relations or within the media/ad tech industry
- Expertise in communication strategies for digital media, sports, and/or tech brands, with proven success driving brand awareness, engagement, and positive sentiment
- Strong media relationships with key journalists across advertising, tech, sports, and business
- Professional presence with a track record of effectively communicating with senior leadership, cross-department teams, and reporters
- High-level performance in fast-paced environments, with the ability to manage multiple projects and navigate unexpected change
- Creative and data-driven mindset, willing to take risks and use data to optimize communication strategies
- Not sure that you're 100% qualified but are up for the challenge? We want you to apply!
What the job involves
- The Director, Corporate and Product Communications will lead the company’s external communications strategy across Minute Media’s corporate brand and B2B product and technology platforms
- This includes corporate announcements (e.g., investor relations, M&A activity), product and technology launches, strategic partnerships, and industry thought leadership
- A key focus of this role will be positioning Minute Media’s technology platforms and solutions within the broader sports, content, and technology ecosystem
- This role operates within the Marketing Team, which oversees both internal and external communications for the corporate entity as well as for our content brands and technology suite
- In addition, this team leads branding and marketing initiatives (i.e. industry events, brand campaigns, etc) across the organization
- Lead annual PR/external communications planning for Minute Media and its B2B products with a goal of advancing business objectives and amplifying both corporate and product initiatives, including business announcements, strategic partnerships, product roll-outs, etc
- Work in close collaboration with cross-functional teams to identify communication opportunities, to ensure message accuracy and consistency and to plan for any communication gaps or challenges
- Manage and liaise with external PR resources within international geos
- Draft press materials (press releases, media alerts, talking points) as needed
- Create and execute thoughtful leadership strategy for key company stakeholders
- Build and maintain meaningful relationships with key reporters in media, business, entertainment and trade spaces
- Measure, evaluate and report the effectiveness of external communications initiatives to brand stakeholders and work alongside them to optimize for the future
- Lead any crisis management conversations with the necessarily internal/external stakeholders and construct communications plans accordingly
Our take
Minute Media operates in the ever-evolving digital sports and entertainment landscape, where innovation is key to staying ahead. As traditional media struggles, digital platforms that focus on niche, engaging content - especially in sports - are thriving. And this is something Minute Media is capitalizing on, engaging global audiences across multiple channels, including social media, streaming, and interactive content.
The company owns and operates renowned sports brands, including Sports Illustrated, The Players' Tribune, FanSide, and 90min. Alongside this, it provides sports highlight rights through its acquisition of STN Video, a move that enhances its offerings of video content and distribution technology. Helping the company firmly establish itself as a leader in digital sports media.
On top of this, the company has recently made some big strategic moves, including its acquisition of VideoVerse, a leading AI-powered sports video platform, in a deal valued at over $200M. This move not only expands the company's global technology capabilities with a large team of AI developers in India, but also positions Minute Media to offer a fully integrated solution for creating, distributing, and monetizing sports content in real time. With its growing portfolio and a $1.4B valuation, the company is very much set to lead the next wave of innovation in digital sports media.
Steph
Company Specialist at Welcome to the Jungle
Insights
-10% employee growth in 12 months
Company
Funding (last 2 of 11 rounds)
Oct 2022
$25m
LATE VC
Sep 2021
$20m
LATE VC
Total funding: $205.8m
Company HQ
Hudson Square, New York, NY
Leadership
Asaf Peled
(Founder & CEO)Previously a Senior Manager of Corporate Development at Cisco Systems, Board Observer at Qumranet (Red Hat), and Senior Associate at Apax Partners MidMarket.
Dan Ben-Adi
(CFO)Prior to joining Minute Media in 2020, Ben spent over 6 years at Kenshoo as a Director/VP of Finance.
Philip McLeod
(Chief Corporate Development Officer)Philip joined Minute Media in 2018 as a VP of Corporate Development, moving into the role of Chief Corporate Development Officer in 2021. Previously, he spent 3 years at CredoVast as a Managing Director and 5 years at Goldman Sachs as an Associate and Executive Director.
Ayalla Barazany
(Chief Product & Strategy Officer)Ayalla is also the founder of Product 37 where she has served as the Principal Product Strategist since 2018. Previously, she spent 5 years at Complex Networks as a Senior Director of Product Management and as the VP of Product.
Liat Shahar
(CPO)Liat joined Minute Media in 2016 as an SVP of HR, moving into the role of CPO in 2020. Previously, she was the VP of People at Rogue Wave Software and Zend Technologies as well as a HR Manager at Intel for 10 years.
Boris Kalim
(CTO)Boris joined Minute Media in 2013 as an Android Developer, since then, he has held a number of roles and moved into the role of CTO in 2024.
John Riley
(CRO)John joined Minute Media in 2016 as a VP of US Sales, he then moved into the role of Global SVP of Sales in 2019, and CRO in 2021. Previously, he was the Head of US Sales at Revolution Golf and a Senior Account Executive at Turner Broadcasting and Belcher Report.
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