Staff Product Manager, Webflow
Growth
CA$212-299k
Salary for candidates based in the US; $164,000 - $263,500 dependent on location
More information about location
No-code web design and hosting platform
Open for applications
No-code web design and hosting platform
1001+ employees
Open for applications
CA$212-299k
Salary for candidates based in the US; $164,000 - $263,500 dependent on location
More information about location
1001+ employees
Company mission
To give creative designers the tools they need to create powerful and beautiful websites, all without having to code.
Role
Who you are
- Demonstrated success in growth product management, technical product development, and data fluency
- Have strong stakeholder management experience leading products that support multiple customer personas
- Have excellent problem-solving skills, with a creative and analytical mindset
- Enjoy digging into the data and translating complex models into actionable insights
- Possess a 'test and learn' mentality and are comfortable working in a fast-paced, dynamic, and evolving environment
- Can balance big-picture thinking with deep-dive analysis and attention to detail
- Have excellent leadership skills, with the ability to inspire and motivate a team towards achieving a common goal
- Are proficient in SQL and use it very frequently/daily to analyze data, generate insights, and make data-driven decisions
- Have experience with Webflow and other web design and development tools
What the job involves
- We are seeking an experienced Staff Product Manager to join our growing team. You will partner closely with senior leadership across product, marketing, and sales to create best-in-class experiences that help users discover and derive value from Webflow’s products, especially leveraging generative AI to reduce time to value for Webflow customers.
- The ideal candidate is excited to dig into data, design and run A/B tests, think holistically about the user lifecycle, and build a culture of growth across the company
- Reporting to the Senior Director of Product, Growth
- Collaborate with cross-functional partners, including design, engineering, user research, data science, education, and community teams to identify and define features and experiences that drive customer activation and time to value
- Conduct research and data analysis to understand user needs, pain points, and behaviors
- Prioritize product backlog and manage roadmap based on strategic priorities, user needs, and market trends
- Define, track, and analyze key product metrics to inform decision-making and measure success
- Work with cross-functional partners to refine and advance team processes, rituals, tools, and KPIs
- Collaborate on go-to-market strategies for product features and updates, working in close collaboration with our product marketing team
- In addition to the responsibilities outlined above, at Webflow we will support you in identifying where your interests and development opportunities lie and we'll help you incorporate them into your role
Our take
No-code development systems allow users to create and publish the kind of output that was once only possible with the help of a team of developers. Webflow is one such platform that allows non-developers to create professional websites without knowing any code. It joins others such as Pantheon, Weebly, Squarespace, and Wix in a hotly-contested low-code development market. While competition is high, so too is demand, with low-code platforms accounting for more than 65% of application development activity in 2024.
The popularity of platforms such as Webflow is perhaps not surprising, as low-code development is usually cheaper for companies to implement and reduces time to market. Webflow has been used by over 3.5 million designers and teams to create sites for companies including enterprise brands such as Dell, Rakuten, UpWork, and Petal. It raised a large amount of funding in a Series C round in 2022. This is being used to further develop its platform, with a longer-term goal of pivoting to providing a no-code tool not only for websites, but software development as well.
Steph
Company Specialist at Welcome to the Jungle
Insights
34% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Mar 2022
$120m
SERIES C
Jan 2021
$140m
SERIES B
Total funding: $334.9m
Company benefits
- 100% insurance coverage
- 401K and financial planning
- Paid time off
- Annual retreat and offsites
- 10% time - Take up to 4 hours per week to focus on building skills, working on projects, or learning new Webflow-related things outside of your daily to-do’s.
- Commuter benefits
- Vacation bonus
- Office setup budget
- Health and wellness stipend
- Remote work reimbursements
- Continued education coverage
- Choose your own adventure
- Webflow subscription discount
Company HQ
SoMa, San Francisco, CA
Leadership
Vlad Magdalin
(Co-founder & CEO)Having studied Computer Science at California Polytechnic, Vlad worked as a Web Associates Systems Engineer for 3 years before co-founding Chatterfox.com, where he spent 4 yeas. He left his Software Engineer position at Intuit in August 2012 to co-found Webflow the following month, and has been CEO since.
Sergie Magdalin
(Co-founder)Sergie spent 4 years as a freelance Graphic Designer before joining NameMuir Skate as a Web & UX Designer.
Bryant Chou
(Co-founder)Previously a Senior Software Engineer at Intuit and CTO at Vungle. He was also the founding CTO at Webflow.
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