Social & Content Executive, Universal Music Group

• Strong experience across content creation, social media management, and video editing
• Strong understanding of social media platforms, algorithms, and local and global trends
• Experience in copy-writing for short form content
• Proficiency in tools like Adobe Creative Suite (Photoshop, Premiere Pro, After Effects), CapCut, Canva, Final Cut Pro, etc
• A creative eye for storytelling through visuals and video
• Strong communication skills and a collaborative, proactive mindset
• A strategic and collaborative approach
• Experience in the music industry or a deep passion for music and fandom culture
• Strong analytical and data-driven mindset
• Ability to work independently and as part of a team
• Knowledge of marketing best practices
• Showcase a keen and passionate understanding of how listeners, across different generations discover and engage with artists and their music
• Experience working in an office
• Experience shooting and editing in live music environments
• Familiarity with influencer campaigns or creator collaboration

Desirable

• We’re looking for a Audience & Content Executive to join our growing team and help bring artist campaigns and music moments to life across social platforms and digital channels
• This is a hands-on, fast-paced, and highly creative role at the heart of where music meets culture and content
• From developing artist content strategy to to designing stunning visuals and managing digital channels, you’ll be instrumental in driving fan engagement and content performance whilst working within a highly driven and goal orientated Marketing Department
• You are a youth and culture obsessive who can spot trends as they happen and you the first to seize creative opportunities
• The primary role is to visualise and create eye-catching content, including and not limited to: short-form clips for social media, designing and animating artwork and advertising assets, filming and editing at events and concerts plus developing artist & brand channel specific format ideas
• Content Strategy and Planning: Developing audience-first content strategies, creating content calendars, and planning content releases
• Social Media Management: Working with the audience and marketing teams to manage social channels – including overall strategy and posting to a planned schedule
• Community Engagement: Interacting with fans and building online communities around artists and content
• Content Creation: Develop shareable and engaging content for social media – from ideation through to execution of final asset, including filming and editing – keeping within channel best practice and brand guidelines. Includes filming at events, behind the scenes footage and interviews
• Manage artist and brand socials – from planning and scheduling posts to collaborating on strategy with the wider marketing and audience teams
• Marketing Asset Creation: Creating marketing materials for promotional purposes, such as social media graphics, videos, unboxing assets and other visual content. Responsible for briefing any external designers and ensuring delivery ahead of deadline
• Collaborate with creators and influencers and external partners to create content and engage with audiences – Tasks include; support shoots, brief talent, and help amplify reach through smart partnerships
• Analyse content performance and help shape future content strategies through regular reporting and insights
• Assist with campaign rollouts, community engagement, and channel-specific content calendars
• Aid the growth of our ecommerce platform audiences through engaging product content and people-based storytelling