Senior Manager of External Brand & Content Strategy, Formation Bio

• Proactive and hungry attitude, with an outcome oriented mentality. You can produce a high quantity of high quality work, and are willing and comfortable to incorporate ongoing feedback and direction egolessly and seamlessly
• Proven ability to develop compelling content that resonates with a high-profile, sophisticated audience. Extraordinary writing skills required.
• Comfortable mastering new or complex technical and/or scientific subjects quickly for the purpose of storytelling
• Strong project management and collaboration skills, with experience working cross-functionally
• Comfort working with senior leadership on high visibility / high impact projects
• Exceptional communication and storytelling skills, with a talent for translating complex topics into engaging narratives
• Creative instinct and willingness to do things differently
• Strategic thinker who excels in a fast-paced, high-growth environment
• A proactive, collaborative mindset that aligns with Formation Bio’s values
• Track record of incorporating AI into your workflows to improve the quality, creativity, and speed of your work

Desirable

• The Senior Manager of External Brand & Content Strategy will be instrumental in shaping Formation Bio’s reputation among key external stakeholders, including investors, industry leaders, and potential partners
• Reporting to the Sr. Director of Brand Strategy & Communications, this role is at the forefront of elevating Formation Bio’s external presence through compelling storytelling, impactful content, sophisticated events and activations, and strategic relationship-building
• This position is critical to driving Formation Bio’s ambitious short and long term goals, across portfolio growth, partnerships, investor relations, and talent acquisition
• Formation Bio aims to deliver the impact and scale of a large pharma company—without the traditional overhead and expense—by leveraging technology and AI to drive scalability and innovation
• This position will play a key role in communicating that vision to the world
• Develop and execute strategies and action plans to position Formation Bio as the leader in AI-driven drug development and the go-to partner for drug developers
• Tailor initiatives to engage key external audiences, including:
• Pharma and biotech leaders: CEOs, R&D heads, and BD leaders etc
• Investors: Biotech, AI, and generalists
• Top talent: Particularly technical AI talent and BD/drug-picking experts
• Own execution for all external branded content, from ideation and drafting through editing and production
• Develop strategic, high-quality content across multiple formats (written, audio, video). Top priority work will include blog articles, white papers, op-eds, short and long form video, and slides
• Manage a content calendar aligned with brand milestones (e.g., conference participation, funding announcements, tech launches, partnership reveals, etc.)
• Collaborate with leadership to produce thought leadership pieces that highlight Formation Bio’s innovations in AI and drug development
• Source additional internal and external researchers/writers to contribute sophisticated content, and lead editorial and production for that content
• Plan impactful, creative bespoke events (often with corporate partners) catered to engage our target audiences
• Source and collaborate with external vendors and/or agencies to execute events
• Partner with internal teams to identify and seize opportunities for external visibility through media, events, and conferences
• Build and maintain relationships with media outlets and industry influencers to ensure consistent, positive coverage
• Work closely with external agencies (PR, media, creative, event planning etc.) to execute key brand initiatives effectively
• Track KPIs related to brand awareness and content engagement, using insights to refine strategies
• Ensure all branding initiatives contribute to measurable progress toward company goals
• Manage budget carefully and proactively, and resourcefully leverage AI and other technologies to optimize your resources and output

• We may consider remote candidates from specific geographies based on qualifications, skills, and business needs