Content Marketing Manager, Finix Payments
$80-100k
+Equity
Payments technology for software businesses
Job no longer available
Payments technology for software businesses
201-500 employees
Job no longer available
$80-100k
+Equity
201-500 employees
Company mission
To create the most accessible financial services ecosystem in history.
Role
Who you are
- Finix is looking for an experienced Content Marketing Manager to own SEO and content end-to-end, and drive awareness and revenue across all our channels
- An expert in SEO and content
- A data-driven decision-maker to set and achieve goals
- A curious person with a desire to learn about and understand complex technical and regulatory concepts within the financial tech industry
- A strong communicator with a love for writing and storytelling
- A strategic GTM partner who can bring new products, features, and services to market with other stakeholders
- An organized person with respect for deadlines and the motivation for reaching them
- An independent self-starter and project manager with an eagerness to collaborate
- 3+ years of experience in a content or SEO role
- Relevant SEO certifications
- Proficiency with SEM, web, and content management tools like Semrush, Contentful, Google Analytics, Google Tag Manager, Google Console, or equivalents
- A portfolio of content and metrics to present
What the job involves
- The payments industry is worth billions of dollars, making it complex, but exciting. So researching while simultaneously strategizing and writing will be important
- Your audience will range in terms of business types, industries, and job titles, and your work will be distributed across organic and paid channels. But your ownership doesn’t end at content—SEO will be equally important to your success as well as Finix’s
- You’ll work closely with Web, Design, Product, and internal payment experts, and report to the Director of Demand Generation
- Own our SEO and content from strategy to execution, optimization, and reporting
- Conduct keyword, company, competitor, and industry research to identify opportunities and create content
- Create engaging content across all our channels and customer journeys
- Monitor and analyze performance metrics to improve our rankings, positionings, traffic, conversion rates, pipeline, revenue, and more
- Stay up-to-date with the latest SEO and content trends
- Collaborate with stakeholders in other departments to write, edit, factually check, and proofread content
- Promote content and engage with responses on social media
Our take
Finix is in the very lucrative market of payments. Just as Stripe and Plaid have reached gargantuan valuations from augmenting online businesses’ ability to handle payments and taking a fee as a result, Finix is doing the same for software businesses.
Traditionally software businesses could only become a payments facilitator if they invested in a three-year in-house build by dozens of engineers, with tens of millions of dollars of technical R&D and investment. Instead, Finix takes that down to a number of months by getting developer-friendly APIs.
Now, the company is looking to compete directly with Stripe. That means becoming a payments facilitator themselves, and allowing its clients to set up payments handling through the Finix platform (and all the back office requirements and compliance certifications).
It's no easy task going up against the payments giant. However, Finix’s leadership will hope that its developer-friendly, open-infrastructure approach will see it win a fair amount of market share as it aggressively seeks growth in the coming years, aided by $208 million in funding to date.
Steph
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 6 rounds)
Oct 2024
$75m
SERIES C
Aug 2022
$30m
LATE VC
Total funding: $200.5m
Company benefits
- Generous Time Off | We offer paid time off and wellness days for you to recharge and take care of yourself
- Flexible Health Plans | We offer a range of medical, dental, and vision coverage plans—as well as life insurance—to meet your needs
- 100% Benefits Coverage | In most cases, Finix will cover 100% of the health plans you choose for you and your dependents
- Inclusive Parental Leave | We offer paid time off for all new parents to bond with their children and take care of their partners
Company HQ
Yerba Buena, San Francisco, CA
Leadership
Richie Serna
(CEO)Previously an engineer at payment API startup, Balanced. Worked as a Conusltant for Booz and as an Analyst for JP Morgan. Graduated from Harvard University.
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