SMB Account Executive, Asana
€56.6-63.3k
More information about location
3+ days a week in office
Organizing work in one connected space
Open for applications
Organizing work in one connected space
1001+ employees
Open for applications
€56.6-63.3k
More information about location
3+ days a week in office
1001+ employees
Company mission
To enable the world's teams to work together effortlessly.
Role
Who you are
- If you’re energized by helping customers unlock their potential, thrive in a fast-paced, high-growth environment, and want to be part of a team that turns early wins into lasting partnerships, this role is for you
- 1+ years of closing experience in a high-velocity sales motion, or strong Sales Development experience with quota attainment
- English language skills required, with French or German language skills a preference
- Consistently meet or exceed targets in previous roles
- Comfortable operating in a product-led or sales-assisted model
- Skilled at targeting by persona, industry, and use case to generate high-quality pipeline
- Able to negotiate terms, handle objections, and clearly articulate Asana’s value proposition
- Proficient with Salesforce, Outreach, Clari, and LinkedIn Sales Navigator; disciplined in pipeline management and forecasting
- Understands the SMB buyer journey and can tailor messaging to resonate with different functions (e.g., Marketing, Sales, IT, Operations)
- Thrives in fast-paced environments, learns quickly, and proactively seeks out opportunities to improve
- Second language is preferable
- Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making
What the job involves
- The Small and Medium Business (SMB) segment is the growth engine on top of Asana’s Product-Led Growth (PLG) motion
- We partner with customers to build the coordination layer between humans + AI that enables the world’s SMBs to work smarter & grow faster
- As an SMB Account Executive, you’ll own a dynamic book of business, driving both expansion and new acquisition through a combination of strategic account management, outbound prospecting, and inbound opportunity conversion
- You’ll enable the world’s SMBs to achieve outsized impact, then guide them as they grow
- Own and grow your book of business: Manage a diverse portfolio of SMB accounts, balancing retention, adoption, and new revenue opportunities
- Drive adoption and expansion: Increase product engagement, identify growth opportunities, and deliver incremental ARR across your accounts
- Prioritize for impact: Segment your accounts and develop tailored Account Plans for high-propensity prospects
- Prospect with purpose: Run persona-based and vertical-specific outbound motions targeting self-serve and white-space accounts
- Convert inbound demand: Qualify and close opportunities generated by marketing and SDR teams
- Run the full sales cycle: From discovery and solution mapping to negotiating commercial terms and closing deals
- Forecast with accuracy: Maintain weekly, monthly, and quarterly forecasts with a high degree of precision
- Collaborate for success: Partner with Sales Programs, Marketing, and Customer Success to execute coordinated plays and deliver a best-in-class customer journey
Our take
Asana is a web and mobile application designed to help teams organize, track, and manage their work. Acting as a unified hub, it empowers teams to effortlessly generate projects, delegate responsibilities, set deadlines, and foster direct task-related communication, transcending the inefficiencies of traditional email-based coordination.
Despite facing competition from established players like SmartSheet in its market, Asana has navigated its path, bolstered by a successful Initial Public Offering in 2020 and a track record of startup triumphs. This strategic prowess has propelled Asana to amass a robust clientele exceeding 100,000 organizations, boasting notable entities such as Uber and Air France among its ranks.
Since its inception, Asana has undergone exponential growth, with its reach extending to offices sprawled across four continents worldwide. This expansion not only underscores its global footprint but also signifies its commitment to fostering diverse talent pools and catering to a broad spectrum of clients.
Steph
Company Specialist at Welcome to the Jungle
Insights
7% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Jun 2020
$200m
CONVERTIBLE
Nov 2018
$50m
SERIES E
Total funding: $414.4m
Company benefits
- Benefits - From comprehensive health benefits including mental health programs and coaching to our in-house culinary program and supportive parental leave policies, our benefits are intentionally designed to ensure that you are energized, focused, and thriving
- Growth - We know that growth isn’t always linear, so we’ll support you in achieving your personal and professional goals. You’ll have the opportunity to take on big responsibilities that impact our success as a company and challenge you in new and fulfilling ways
- Development - We believe in providing everyone with coaching and mentorship. You’ll have access to Conscious Leadership training, success guides, free executive coaching, and our manager training and enablement program
Company HQ
Yerba Buena, San Francisco, CA
Leadership
Dustin Moskovitz
(Co-Founder & CEO)A Harvard economics graduate, Dustin co-founded Facebook in 2004 before branching off in 2008 to found Asana. They are also the co-founder of Open Philanthropy Project and Good Ventures.
Justin Rosenstein
(Co-Founder)Previously Engineering Manager at Facebook and a Product Manager at Google. Currently Co-Founder of One Project.
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