CRM Contractor, Heyday
4 Month Contract
$70.00 - $80.00 USD per hour
Personalized skincare treatments
Job no longer available
Personalized skincare treatments
201-500 employees
Job no longer available
$70.00 - $80.00 USD per hour
201-500 employees
Company mission
Heyday's mission is to cut through the noise in the skincare industry and teach customers about their unique skin, so they can put their best face forward.
Role
Who you are
- Minimum 3 years experience with email marketing, and at least 1 year with SMS and/or app push notifications. Knowledge of CAN-SPAM and TCPA/CTIA rules
- Minimum 2 years recent experience using Klaviyo for flows and blasts, including personalization, conditional logic and universal content
- Working knowledge of databases to make requests for new data to support personalization
- Experience with Google Analytics and Excel for pivot tables & vlookups. Experience with Figma and Looker are a plus but not required
- Experience with project management software with ticketing systems, ClickUp is a plus
- Meticulous attention to detail and strong QA skills for proofreading, links, rendering on mobile & desktop
What the job involves
- Heyday is seeking a CRM Production Specialist to help grow our CRM program by executing new lifecycle marketing and personalization projects, while also building day-to-day campaigns in support of our marketing calendar
- This is a hands-on, production role using Klaviyo and other platforms
- This person will build automated and blast email, SMS and push notification campaigns, coordinate assets needed and approvals required, build audience segments, and produce campaign performance reports
- This person will also make website and app updates using our tools and/or technology vendors
- The role is a 4-month contract from September to December, 2024
- The role is remote and works Monday-Friday starting at 10am EST, for up to 40 hours per week
- Hours worked to be submitted bi-weekly on invoice
- Build and maintain email and SMS automated lifecycle flows in Klaviyo, our Email Service Provider
- Build email, SMS and push notification blast campaigns - about 5-10 per week
- Coordinate copy and design assets and approvals required, slice in Figma
- Create audience segments in Klaviyo and import lists when needed from Looker or other platforms. Light Excel work to clean or dedupe the lists
- Assist with the addition and QA of new data into the Klaviyo database to support personalization and to ensure accurate flow triggers and blast segmentation. Use that new data to set up personalized content within campaigns
- Produce reports for Email and SMS performance, using Klaviyo and Google Analytics, analyze and provide conclusions based on KPIs
- Update the Heyday website and app using tools at your disposal, and provide instructions to vendors when the updates require more advanced development or a release
Our take
The facial experience is one that is generally considered to be an occasional luxury. Furthermore, the stigma behind the facial experience leads to the service being marketed almost exclusively toward a feminine audience.
Heyday operates brick-and-mortar facial spas that aim to provide a more affordable and everyday facial experience. The booking system behind Heyday is designed to be gender-neutral and frictionless with the intention of appealing to a wider audience. The innovative facial technology uses customer experience data to personalize the experience, aiming to provide something for everyone.
The startup has raised over $40 million to date in funding rounds, backed by wellness and lifestyle investors. Heyday is using this funding to open new locations and is focused on continued national expansion. Heyday is further developing its concept of a personalized facial experience via partnerships and new and innovative product releases.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
24% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Dec 2022
$12m
SERIES B
Feb 2021
$20m
SERIES B
Total funding: $43m
Company benefits
- Paid parental leave, flexible return to work
- Work from home opportunities
- Health insurance
- Flexible work schedule
- Employee product discounts
- Discounted facials
Company HQ
SoHo, New York, NY
Leadership
Michael Pollak
(Advisor)BA Architecture at University of Pennsylvania. Independent Brand and Strategy Consultant, Director of Strategy at AvroKo.
Adam Ross
(CEO)MBA at The Wharton School. Director of Mergers and Acquisitions at UBS and Centreview Partners. Co-founder of Tussock Group.
Share this job