Senior Manager of Growth Marketing, Amplitude
Web & Digital
$174-290k
OTE
Salary varies by location; Eligible for equity
Product analytics company
Be an early applicant
Product analytics company
501-1000 employees
Be an early applicant
$174-290k
OTE
Salary varies by location; Eligible for equity
501-1000 employees
Company mission
To be the epicenter of digital business.
Role
Who you are
- You have a proven track record of leading paid media and digital teams, building scalable acquisition programs, and delivering measurable impact across the funnel
- You’re deeply analytical and data-driven, always seeking opportunities to test, learn, and optimize
- You understand how to work cross-functionally, influence stakeholders, and bring creative and technical teams together to unlock growth
- Most importantly, you're a strategic thinker with strong executional chops who’s excited about the evolving future of marketing in the age of AI
- 7+ years of experience in digital growth marketing with proven success in scaling paid, web, and SEO programs
- Deep channel expertise in paid search, paid social, display, and programmatic — with a track record of driving measurable business outcomes
- Experience with SEO tools and platforms (e.g., SEMrush, Ahrefs, Screaming Frog)
- Strong analytical mindset; comfortable working with large datasets and translating insights into action
- Clear perspective on the evolution of growth marketing in the AI era — and excitement to lead through that transformation
- Proven ability to lead teams, manage cross-functional stakeholders, and prioritize ruthlessly in a fast-moving environment
- High level of ownership, curiosity, and a bias toward action
What the job involves
- Amplitude is seeking a results-driven Senior Manager of Growth Marketing, Web & Digital to lead our paid digital, SEO, and web initiatives
- As the leader of a high-performing team of growth marketers, you’ll drive performance across paid acquisition, conversion optimization, and organic growth - all while crafting a high-impact digital experience that scales with our business
- This is a strategic, hands-on role with clear impact: you’ll directly shape how Amplitude attracts, converts, and engages buyers across industries
- From building sophisticated media programs to owning our SEO strategy and evolving our website into a conversion engine, you’ll play a critical role in delivering against our growth goals
- Lead and scale a global team of growth marketers across paid media, SEO, and web, driving strategy and execution to meet pipeline, revenue, and efficiency goals
- Partner with the VP of Growth Marketing to shape our acquisition strategy, prioritize bets, and unlock new channels and growth levers
- Own the web experience end-to-end, optimizing for conversion, performance, UX, and brand consistency across the funnel
- Build and manage a high-performing media mix across search, social, programmatic, and emerging platforms—with a focus on quality, scale, and efficiency
- Oversee CRO and experimentation programs, using A/B testing, UX improvements, and data insights to continually increase site and campaign performance
- Run a modern, multi-pronged SEO program that includes technical SEO, content-led growth, and scalable site architecture
- Collaborate cross-functionally with creative, analytics, product marketing, and brand teams to deliver impactful, integrated campaigns
- Champion AI- and LLM-powered innovation, testing new tools and tactics to stay ahead in an evolving digital landscape
- Define KPIs, build reporting frameworks, and manage agencies/vendors to ensure operational rigor and measurable outcomes
- Foster a high-performance, test-and-learn culture, backed by smart segmentation, data fluency, and continuous iteration
Our take
Amplitude provides product analytics to help companies understand user behaviour. Product, marketing, and growth teams use Amplitude to discover and share insights about user engagement, retention, and revenue.
Amplitude’s user flows reveal which actions are the most commonly taken after users sign up, and which usually precede purchases made in-app, creating paths through the app. The behaviour of individual app users can be viewed with unlimited real-time activity feeds and user timelines.
Thousands of companies use Amplitude analytics including Microsoft, Under Armour, Intuit, Twitter, Bonobos, Peloton, and many more. In 2024, a securities fraud case was filed against Amplitude due to an IPO and stock share rise that was alleged to be artificially inflated before their downturn in 2022. Whilst this case is ongoing, Amplitude is still releasing new products and operating at full capacity.
Freddie
Company Specialist at Welcome to the Jungle
Insights
0% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Jun 2021
$150m
LATE VC
May 2020
$50m
SERIES E
Total funding: $336m
Company benefits
- We offer a generous 12-week parental leave for fathers/partners and 18-20 weeks for new birthing parents. This leave policy also provides flexible scheduling so you can spend time with your family and bond with your little one. Specific leave policy will vary by country
- We believe it’s important to unplug from work to reset and recharge. We offer flexible vacation time and unlimited PTO — and we encourage you to use it!
- We provide a monthly stipend for the wellness activity of your choosing, from gym memberships and fitness classes to acupuncture and massages
- Equity is an important component of compensation, but it should benefit you (not just the company). In addition to offering competitive RSU grants that vest quarterly over three years, our Employee Stock Purchase Plan gives employees the option to buy below market price
Company HQ
Yerba Buena, San Francisco, CA
Leadership
Spenser Skates
(CEO)Previously worked as an Algorithmic Trader, Researcher at DRW Trading Group. They co-found Sonalight but are no longer working at the company.
Curtis Liu
(CTO)Previously worked as a Teaching Assistant at MIT and as a Software Engineer at Google. They co-found Sonalight but are no longer working at the company.
Jeffrey Wang
(Chief Architect)They studied computer science at university. They have extensive experience in software engineering prior to co-founding Amplitude.
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