Social Media Manager, ZeptoLab
Mobile game developer
Be an early applicant
Mobile game developer
101-200 employees
Be an early applicant
101-200 employees
Company mission
To bring fun to every corner of the world.
Role
Who you are
- Experience running social media for games, entertainment, or digital products
- Strong copywriting skills and a feel for how content works differently on each platform
- Ability to build and manage content calendars independently
- Hands-on experience working with creatives — briefing, giving feedback, keeping things moving
- Basic Photoshop skills
- Comfortable using AI tools as part of your workflow
- Analytical mindset — you know how to read metrics and act on them
- Able to work cross-functionally and juggle multiple stakeholders without losing the thread
- Deep feel for platform culture, trends, and memes
- Fluency in both English and Russian would be considered an advantage
What the job involves
- At Bullet Echo, we're looking for a Social Media Manager to own our social presence across key platforms — and actually drive it forward
- The SMM role is basically the first stop for our players on social media. They're checking their feed in the morning, scrolling during a study break, unwinding after work — and we're right there. What they see shapes how they feel about the game
- We're not looking for someone who just posts and logs off. You should be the engine behind creative ideas, and your strategy should set the tone for how the game talks to its audience
- Own and manage the social media content calendar across key platforms
- Create, write, and package content tailored to each platform (Telegram, Discord, X, Instagram, Facebook, YouTube Shorts)
- Keep content aligned with game updates, events, campaigns, and partnerships
- Brief designers and video editors on assets — banners, videos, memes, announcement packs, stories
- Test formats, hooks, CTAs, and timing to grow reach and engagement
- Track performance (ER, reach, views, CTR, follower growth) and iterate based on what the numbers tell you
- Stay on top of trends, memes, references, and what competitors are doing
- Work closely with marketing, LiveOps, art, and product teams
Our take
In recent years, the mobile gaming industry has blown up, and companies like ZeptoLab have seized the opportunity to capitalise on their rapidly growing target audience. Founded in 2010, when it released the hit game Cut the Rope, the company has since transformed its flagship character Om Nom into a brand spanning cartoon series, books, and merchandise.
ZeptoLab has released a number of popular games, including CATS: Crash Arena Turbo Stars, Om Nom: Run, and Bullet Echo, with its titles recognised by numerous awards including the BAFTAs, Game Developer Choice Awards, and iKids Awards. As well as developing games, the company acts as a publisher, and provides in-game advertising opportunities for businesses.
In 2023, ZeptoLab collaborated with TRUE and Sandbox, platforms that integrate NFTs into the existing processes of businesses. This is bringing ZeptoLab's brand to the world of Web 3.0 with the creation of next-gen NFTs starring Om Nom.
Freddie
Company Specialist at Welcome to the Jungle
Insights
7% employee growth in 12 months
Company
Company benefits
- A cohesive team of enthusiastic professionals, so your input will be heard, and your role in the project will be weighty
- Work in a challenging and rapidly growing industry
- Medical insurance
- An individual development program, as well as an education budget
- Lunch vouchers, and pizza twice a week
- The opportunity to visit a gym
- Don't live in Barcelona? We'll help you with relocation!
Company HQ
El Parc i la Llacuna del Poblenou, Barcelona, Spain
Leadership
Efim Voinov
(Co-Founder & CEO)Formerly CEO of MuddyGlass. Has worked as Lead Developer at Reaxion and at NoviiMedia.
Semyon Voinov
(Co-Founder)Previously Lead Game Artist at Digital Chocolate and at Reaxion.
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