Partner Marketing Manager, KNIME

Salary not provided

Salesforce

Hubspot

Mid level

Berlin

More information about location

Analytics & AI for data management

Open for applications

Analytics & AI for data management

201-500 employees

B2BArtificial IntelligenceEnterpriseBig dataAnalyticsMachine LearningSaaSData AnalysisNo-Code

Open for applications

Salary not provided

Salesforce

Hubspot

Mid level

Berlin

More information about location

201-500 employees

B2BArtificial IntelligenceEnterpriseBig dataAnalyticsMachine LearningSaaSData AnalysisNo-Code

Company mission

To build the most intuitive and widely-used environment for data science and give the community easy access to powerful capabilities.

Job

Company

Role

Who you are

You have an end-to-end understanding of marketing – from product marketing, to demand generation, to event marketing and paid advertising
You are comfortable with short or long form writing (the ability to write a 1-pager, or write some ad copy) and have impeccable English grammar
Excellent interpersonal, verbal, and written communication skills
Experienced in partner or B2B marketing roles, preferably in the technology or analytics software industry
Able to handle, track, and prioritize high volumes of tasks
Strong understanding of partner dynamics and experience working with a diverse partner ecosystem including VAR, GSIs and Reseller partnerships
Proven track record of success in developing and executing partner marketing strategies
Proficiency in leveraging data and analytics to inform decision-making and measure performance
Experience with digital marketing tools, including Hubspot and Salesforce
Additional languages beyond English are a nice to have

What the job involves

Develop and execute comprehensive partner marketing strategies and plans aligned with business objectives
Collaborate with partners to create co-marketing campaigns and initiatives that drive demand generation and accelerate pipeline growth
Operationalize the partner journey with market and campaign readiness programs to drive effective brand and growth strategies for partners at every stage of maturity within the KNIME Partner program
Support partner recruitment programs by aligning ideal partner profiles and targets to existing demand-generation programs
Act as the primary liaison between the marketing and the partner team, providing guidance, feedback, support, and resources to ensure the successful execution of marketing initiatives
Support the partner enablement efforts by developing marketing collateral to empower partners to effectively market KNIME’s solutions
Utilize data and analytics to track the performance of partner marketing programs and initiatives, measure ROI, and optimize strategies for maximum impact

Our take

AI training and data preparation have an accessibility problem, which is why KNIME has created a workflow platform that aids in building analyses for AI models. Using no-code technology, KNIME helps to upskill across various disciplines in an organisation by sharing insights from AI models across all wings of a business.

Effectively, KNIME makes AI monitoring and insights easy to use for the layperson, and this makes it a great foundational tool for building data applications and knowledge bases. What was once an exclusive endeavour has its boundaries opened up, helping more people engage with and learn how to use AI models across social media, finance and retail markets.

A 2024 growth equity investment from INVUS will be channelled into reaching new markets with its cloud analytics platform. Interestingly, though there was interest from other VCs, the company says it chose this partnership because it would not change the company's focus or open source philosophy.

Freddie

Company Specialist at Welcome to the Jungle

Insights

Many candidates hear
back within 2 weeks

Glassdoor (4.5)

Company

Company benefits

Flexible working hours
Learning & coaching
Sport programs
Language courses
Referral program
Stock options plan
Small stuff support
Afterwork events
Snacks
Health checkups

Company values

We are visionary, but thoughtful; competent, but always learning, and we always consider people first

Company HQ

City, Zürich, ZH

Articles

Open-source data science platform Knime raises $30M to seize opportunity in generative AI

Swiss open source data science company KNIME receives €20 million from Invus

Leadership

Michael Berthold

(CEO)

Previously Honorary Professor at Konstanz University and Director of Data Analysis at Tripos.

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