Vice President of Marketing, Sessions
+ Bi-annual OKR based Bonus Scheme
Right to work in the UK
3-4 days a week in office ( Victoria, London)
Licensing and franchising of founder led food brands
Job no longer available
Licensing and franchising of founder led food brands
101-200 employees
Job no longer available
+ Bi-annual OKR based Bonus Scheme
Right to work in the UK
3-4 days a week in office ( Victoria, London)
101-200 employees
Company mission
Bridging non-stop originality for every kitchen.
Role
Who you are
- This role requires a commercially savvy leader who can execute high-profile strategic partnerships, including our world-first deal with Netflix, and oversee PR and communications to elevate Sessions' presence in the market
- You must be prepared to be hands-on, bringing a creative, analytical, and ambitious approach to driving Sessions' growth
- More than a decade in senior strategic marketing positions
- Comfort managing complexity effectively - a first principle problem solver
- Lateral thinker, with creative approaches to strategy and campaign building
- Likely experience in comparable rapid-growth segments, e.g. FMCG, drinks, fashion or high growth digital platforms
- Experience in high growth, ‘category disruptive’ businesses
- Impressive intellect, with outstanding communication skills
- Experience of channel marketing and campaign management
- Strong understanding of social media platforms and comfort focusing others’ work in this area
- Highly analytical, including experience with fine-grained customer segmentation
- Exceptional team leadership skills
- Able to quickly establish trust and credibility, and build strong working relationships with other functions where responsibilities overlap
- Highly driven, excited by the end game and motivated by building an enormous enterprise
- Prepared to work very hard, and take decisions at speed
- Comfortable finding order in chaos
- Charismatic and energetic with a passion for food
- Expert level of English language
What the job involves
- We are seeking a world-class VP Marketing to help us improve the way we build brand and market to consumers, while attracting other key stakeholders to our network (food founders and operators)
- The role reports to the CEO
- As VP of Marketing at Sessions, you will be the strategic force behind building brand equity across our portfolio of owned food brands, ensuring our marketing strategy drives growth and engagement
- You will take ownership of how we activate our brand, with a strong focus on leveraging social media to connect with Gen-Z audiences and maximising digital growth across delivery platforms
- You will be responsible for key consumer metrics—tracking and improving customer acquisition, retention, ratings, and cohort performance—while also leading the development of branded native apps and loyalty schemes in collaboration with our VP of Engineering
- As a key member of the executive team, you will play a pivotal role in shaping business strategy, working closely with the Board and other senior stakeholders
- Strategic consumer oversight of building brand equity for all owned food brands across the entire Sessions ecosystem
- Ownership of Sessions’ marketing strategy and how we run activations; with a strong bias for how to leverage social media to reach Gen-z audiences
- Ownership of digital growth teams, including how best to market on delivery platforms to drive strong CAC:LTV
- Ownership of the core consumer metrics and obsessing about their improvement (new customer numbers, retention, customer ratings/feedback & cohort analyses)
- Responsibility for the development of branded native apps and associated loyalty schemes, working with our VP of Engineering and his team
- Execution of strategic marketing partnerships in collaboration with the core business Managing Director, including our world first deal with Netflix
- Overarching strategy and oversight of the Sessions brand, and its deployment across all business segments; brand founders, operator ‘hosts’ and consumers
- Development and implementation of PR and comms strategy
- Thought leader, helping shape business strategy at the highest level with exec team and Board where appropriate
Application process
- Contact: Kelly Davis
Salary benchmarks
Our take
The traditional food industry can struggle with innovation and bringing new concepts to consumers. Scaling these concepts and maintaining consistent quality across locations can be another hurdle.
Led by former executives from Deliveroo, Brew Dogg, and Soho House, Sessions tackles this problem by acting as a launchpad for exciting new food brands. Considered 'the record label of food' it leverages expertise in technology, branding, and franchise operations to help brands flourish. This includes everything from initial concept development to partnering with existing kitchens to fulfil orders.
With a brand portfolio that includes UK crowd favourites, Sobe Burger, Little Bao Boy, and Kenny Tutt's Patty Guy, Sessions is focused on becoming the go-to platform for innovative food experiences.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Employee endorsements
Hard working team
"Everyone is constantly aiming to better the company and has a deep passion for what we are trying to achieve. This makes me feel that I am part of..."
Funding (2 rounds)
Oct 2023
$4.4m
EARLY VC
Jan 2022
$10m
SERIES A
Total funding: $14.4m
Company benefits
- Monthly commission (sales roles only)
- Work from home opportunities
- Pension
- Wear what you like dress code!
- Paid after work socials
- £2,000 employee referral scheme
- Paid volunteer days
- Employee Assistance Programme
- Bonus Scheme
- Potential for Share Options in some roles
- 25 days holiday (excl. bank holidays)
- Health & Dental Benefit - Virtual GP
- Financial Benefits via Mintago
Company values
- Data-Led
- Ambitious
- Agile
- Fun
Company HQ
Belgravia, London, UK
Articles
Leadership
Dan Warne
(CEO)Director of Warne Consulting (for tech and hospitality sectors) and former Managing Director at Deliveroo.
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