Telematics Specialist, AssetWorks
LBA
Offering a range of business management software solutions
Be an early applicant
Offering a range of business management software solutions
201-500 employees
Be an early applicant
201-500 employees
Company mission
To keep the assets in our communities safe and operational.
Role
Who you are
- The ideal candidate will be both commercially driven and creatively minded, capable of managing the full sales cycle while contributing to marketing activities that strengthen LBA’s visibility, credibility, and pipeline development
What the job involves
- We are seeking a Telematics Specialist with strong strategic sales capability and a passion for building brand presence and market awareness. This role plays a critical part in driving LBA’s growth by identifying new business opportunities, nurturing relationships, and supporting revenue generation through targeted marketing initiatives
- Develop and manage new business opportunities across UK government, police, and emergency services (blue light) organisations
- Manage the end-to-end sales process in line with public-sector procurement requirements, from opportunity identification through contract award
- Build and maintain effective relationships with key stakeholders, procurement teams, and operational decision-makers within public-sector bodies
- Undertake structured needs analysis to understand operational, technical, and compliance requirements and align LBA solutions accordingly
- Prepare, coordinate, and deliver compliant responses to RFPs, ITTs, RFQs, and other public-sector tender opportunities
- Ensure all proposals, bids, and tender submissions meet procurement guidelines, contractual obligations, and governance standards
- Coordinate internal subject-matter experts to support tender responses, presentations, and clarifications within a matrix environment
- Support framework opportunities and call-off processes, including direct awards and mini-competitions where applicable
- Develop and deliver sales presentations, demonstrations, and briefings tailored to public-sector audiences
- Collaborate with account managers and specialists to solidify goal setting, audience building, messaging, and clearly defined success metrics required to execute marketing activities aimed at increasing awareness within government and blue light sectors, including events, campaigns, and sector-specific collateral
- Develop relevant and meaningful value-proposition messaging for technology products and services
- Manage and prepare lead lists from trade show and digital advertising programs
- Perform market research and develop marketing materials to support sales and marketing deliverables required for product launch plans
- Nurture leads through the sales cycle using Marketo and Salesforce, including organizing and executing email campaigns with a timeline of content and an impactful call-to-action
- Manage webinar calendar and promotion plan with stakeholders, including content specialists and subject matter experts
- Manage customer newsletter calendar and deploy customer communications in collaboration with product teams
- Provide analytics on campaign performance using Marketo analytics tools, including quarterly recaps of key activity success and lessons learned
- Represent LBA at public-sector forums, industry events, and stakeholder meetings
- Maintain accurate opportunity tracking, forecasting, and reporting through CRM systems in line with internal governance requirements
- Monitor public-sector procurement pipelines, framework updates, and market activity to identify new opportunities
- Achieve agreed revenue, growth, and performance objectives while maintaining compliance with public-sector standards
Our take
While there are countless fleet management software solutions on the market, AssetWorks has successfully managed to keep pace with the evolving market for over 30 years.
The company has been focused on meeting its expansion goals, which have included a particular focus on significantly growing its commercial team, as well as making a number of strategic acquisitions. The company continues to capture a higher market share as it extends its expansion efforts into the development of new capabilities.
Not only has AssetWorks entered the rental market with the launch of a new management product purpose-built for assisting with all aspects of short-term and long-term vehicle and ancillary equipment hires, but the launch of its cloud-based business intelligence solution enables its customers to make data-driven decisions on maintenance operations and fleet utilization.
With plans to further incorporate AI into its product offerings, AssetWorks’ industry-leading, comprehensive business solutions have it well-positioned at the forefront of future fleet management software innovation.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Company benefits
- Generous Paid Time Off
- 11 Paid Holidays
- Medical, Dental, Vision, Life insurance benefits with various choices and generous employer contribution
- 401k with employer match which immediately vests
- Annual Company Bonus
- Career growth and mentoring opportunities as a smaller business unit within the Volaris Group
- Tuition Reimbursement Program
- Employee rewards and recognition programs
- Optional Employee Stock Purchase Program with company match
- Pet insurance
- TicketsatWork program, discounted entertainment tickets to movies, sporting events, hotels, live performances, etc
- Referral bonuses
- Employee engagement events
- Flexible remote work arrangements
Leadership
Greg Richards
(President & General Manager)Also an Advisory Board Member at Sales Community. Previously a COO at Hitachi Energy, Senior Vice President at Itron and was Vice President at HP.
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