Customer Advocacy Marketing Manager, Zapier
Events
$128.2-192.4k
+ Bonus & Equity. For applicants based in Canada the salary is CA$128.2K – CA$192.4K
Workflow automation service
Job no longer available
Workflow automation service
501-1000 employees
Job no longer available
$128.2-192.4k
+ Bonus & Equity. For applicants based in Canada the salary is CA$128.2K – CA$192.4K
501-1000 employees
Company mission
Zapier's mission is to Make Automation Work for Everyone!
Role
Who you are
- You’re a strategic storyteller. With 5+ years of experience in customer advocacy, speaker sourcing, content strategy, or event management, you're skilled at crafting engaging, customer-centric narratives. You thrive on creating high-impact content that aligns with business goals and event themes and resonates with audiences
- You’re driven by customer connections. You’re passionate about elevating customer voices and leveraging their stories to inspire, educate, and drive results. You prioritize creating seamless and positive experiences. Whether coordinating logistics or coaching speakers, you excel at ensuring customers feel heard, valued, and prepared
- You’re a project management pro. Organized and detail-oriented, you thrive in managing multiple priorities and customer touchpoints. From strategy to execution, you ensure everything runs smoothly, creating polished and effective content and experiences at every stage for all stakeholders
- You’re a strong cross-functional collaborator. You excel at building strong relationships and collaborating across teams and with external partners
- You excel at creating and refining processes. You enjoy building systems to streamline workflows, improve efficiency, and ensure consistency. Your ability to evaluate needs and implement scalable solutions drives success across teams and projects
What the job involves
- Zapier is looking for a Customer Advocacy Manager to lead our customer-focused content strategy and speaker sourcing across key event initiatives, such as ZapConnect, Creator Camp, and the Zappy Awards. This role will drive the strategy and execution of engaging, customer-centric experiences by identifying the best speakers and content ideas to inspire and educate our community of users
- ZapConnect: Collaborate with cross-functional partners on the annual user conference to determine the content focus of sessions, identify and manage customer and Zapien speakers, and coach speakers for maximum impact
- Creator Camp: Manage the end-to-end customer experience for the first-ever in-person event, including identifying participants, outreach, and logistics. Support the creation of content (e.g., podcasts, videos) stemming from these customer interactions
- Summit: Lead the process of selecting, inviting, and coaching customer speakers for the all-company in-person event. Manage outreach and oversee event logistics
- Webinars: Drive the proactive identification of customers, consult on content topics for webinars, manage speaker requests, and speaker preparation
- Hangouts: Identify and confirm one customer speaker per month for internal Q&A sessions, and explore new ways to repurpose this content to extend its reach and impact
- Zappy Awards: Own the project management for the annual customer award program, from application launch to winner selection and content repurposing, ensuring the event celebrates our customers in a meaningful way
- Speaker Database: Develop and maintain a speaker database, curating internal and external speakers in collaboration with the customer advocacy team
- Content Strategy: Propose innovative content strategies for events, ensuring all sessions and speakers align with event objectives and customer advocacy goals
Application process
- Deadline to Apply: February 28, 2025 at 5:00 AM UTC
- All we ask is that you answer a few in-depth questions in our application that would typically be asked at the start of an interview process. This helps speed things up by letting us get to know you and your skillset a bit better right out of the gate. Please be sure to answer each question; the resume and CV fields are optional
- Education is not a requirement for our roles; however, if you receive an offer, you will need to include your most recent educational experience as part of our background check process
- After you apply, you are going to hear back from us—even if we don’t see an immediate fit with our team. In fact, throughout the process, we strive to never go more than seven days without letting you know the status of your application
- We know we’ll make mistakes from time to time, so if you ever have questions about where you stand or about the process, just ask your recruiter!
- The anticipated application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later, or if the position is filled
Our take
Even before remote working became the "in thing", freelancers, small business owners, and large organisations have found themselves needing more and more software platforms to serve their operational needs. As people used more software services, Zapier founders saw the need to connect the actions between these software and save everyone some time.
Zapier is the largest integration and automation tool for businesses. Since its founding, Zapier has grown its suite of automation offerings across almost every mainstream software service. The company is one of the most successful to come out of Y Combinator and has also been a pioneer of remote working.
Zapier has so far been able to capitalise heavily on its advantage as one of the first entrants and has had very little actual competition. Software services aren't going anywhere anytime soon, and organisations are only going to need more of them. This puts Zapier in a strong position for growth, but also opens up room for bolder companies to get in on the action. Companies like Airtable and Integromat are already preying on more niche segments of Zapier's market share.
Freddie
Company Specialist at Welcome to the Jungle
Insights
38% employee growth in 12 months
Company
Funding (2 rounds)
Oct 2012
$1.3m
SEED
Sep 2012
$0.2m
SEED
Total funding: $1.5m
Company benefits
- Work from anywhere
- Bonus program
- Unlimited vacation policy
- Great healthcare + dental + vision coverage*
- Retirement plan with company match*
- Stock options for every Zapien**
- 2 annual company retreats to awesome places
- 14 weeks paid leave for new parents
- Home office setup stipend
- Professional development allowance
Additional info
- As a fully remote company with 800+ team members across 40+ states, 38 countries, and 18+ timezones, we’ve adopted a culture of asynchronous work. This work style allows teams to collaborate effectively across locations, time zones, skills, and each individual’s energy levels, and empowers employees to work in a setting that fits their needs. In practice, we live on Slack, with most conversations in public channels. It mimics the open-office feel and allows everyone to search the chat logs if they need to find something that happened when they weren’t around
Leadership
Wade Foster
(Co-Founder & CEO)Prior to co-founding Zapier, wasEmail Marketing Manager with Veterans United Home Loans, and Customer Development Lead at The Idea Works.
Bryan Helmig
(Co-Founder & CTO)Was previously Product Dev/Manager at Veterans United Home Loans.
Mike Knoop
(Co-Founder)Was CPO and Head of Labs at Zapier before becoming President. Previously was a Graduate Research at the University of Missouri.
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