Vice President of Growth, NinjaOne
$250-320k
Salary shown is for applicants based in California, Colorado or New York. Salaries in other locations may vary
More information about location
Endpoint IT management platform
Be an early applicant
Endpoint IT management platform
1001+ employees
Be an early applicant
$250-320k
Salary shown is for applicants based in California, Colorado or New York. Salaries in other locations may vary
More information about location
1001+ employees
Company mission
To simplify IT operations by automating real-time visibility, security, and control over all endpoints.
Role
Who you are
- This role requires a proven leader with both strategic acumen and operational excellence, with deep expertise in digital acquisition channels, a strong understanding of B2B buyer journeys, and experience operationalizing complex GTM strategies in partnership with Sales, RevOps, and Product Marketing
- 15+ years in marketing with deep expertise in digital growth; 7+ years building and leading high-performing teams at the senior or executive level
- Set and executed a full-funnel vision, balancing brand reach, lead quality, and velocity to maximize ROI
- Acted as a strategic partner to Sales, Product, RevOps, and Finance, aligning marketing with GTM priorities and shaping forecasting and board-level plans
- Transformed websites into revenue engines—owning web strategy, UX, and CRO programs that accelerated buyer journeys and drove conversions
- Built centers of excellence around experimentation and analytics, driving consistent, data-backed performance improvements
- Led global marketing operations, ensuring a unified stack (Salesforce, Pardot, 6sense, Snowplow etc) delivered clean data, scalable execution, and clear spend-to-revenue attribution
- Delivered executive dashboards and insights that guided investment, budget allocation, and long-term growth decisions
- Built and scaled high-performing teams across demand gen, SEO, web, ABM, and ops, fostering accountability, curiosity, and innovation in high-growth, enterprise B2B SaaS environments
- Known for being highly collaborative, with a proven ability to build trust across Sales, Finance, Product & G&A organizations
- Operate with urgency and flexibility, applying structured thinking to ambiguous situations and thriving in dynamic, high-growth environments
- Embody NinjaOne’s values—Curiosity, Integrity, Kindness, Humility, Builders—and create an environment where these values thrive
What the job involves
- We are seeking a highly strategic, execution-focused, and data-driven Vice President of Growth to lead our global digital marketing efforts to acquire and convert high-value B2B customers
- The VP of Growth will be responsible for building and executing a comprehensive, integrated growth strategy spanning Paid Search, SEO, Website Strategy, Conversion Rate Optimization, Account-Based Marketing, and Marketing Operations
- Reporting to the VP Revenue Marketing
- Own and drive the overarching demand capture strategy across paid search, paid social, SEO, and ABM to deliver pipeline and revenue at scale
- Set the vision for full-funnel growth—balancing brand reach, lead quality, and sales velocity to maximize ROI
- Partner with Sales and Revenue Ops to develop high-impact ABM programs targeting key segments and high-value accounts with intent-based, personalized campaigns
- Oversee the development and execution of integrated campaigns across inbound and outbound channels, ensuring alignment with business goals and GTM initiatives
- Guide investment strategy and optimization frameworks across performance channels, using data to inform planning, channel mix, and campaign prioritization
- Own the corporate website as a critical revenue engine—ensuring it effectively supports the buyer journey from awareness through conversion
- Define and execute a long-term vision for web strategy, UX, and content architecture, optimizing for engagement, segmentation, and lead capture
- Build and scale a high-velocity CRO program, leveraging experimentation, behavioral analytics, and personalization to consistently improve site performance
- Ensure the digital experience reflects the company’s positioning, value proposition, and GTM priorities—working closely with design, product marketing, and content stakeholders
- Lead the marketing operations function, ensuring seamless execution, data integrity, and clear attribution from lead to revenue
- Own the marketing technology stack—i.e. Salesforce, 6sense, Snowplow, Pardot, etc—ensuring tools are fully leveraged and integrated to support campaign performance and reporting
- Define KPIs and performance frameworks that drive accountability and clarity across the funnel; provide executive visibility into marketing’s contribution to pipeline and revenue
- Act as a key strategic partner to Sales, Product, and Finance—providing insights that shape forecasting, investment decisions, and long-term growth planning
- Build and scale a high-performing team across performance, SEO, web, ABM, and marketing ops; fostering a culture of experimentation, agility, curiosity, and continuous improvement at scale
- Additional duties as needed
Our take
NinjaOne is an IT endpoint management platform that offers comprehensive solutions for managing and securing endpoints in an organisation's IT infrastructure.
The platform helps enhance security measures and ensure optimal performance across various endpoints through a variety of products from vulnerability patch management to cloud backups for multi-tenants. It is also able to protect users logging into IT systems remotely, making it a valuable option to the large roster of companies embracing remote work.
Since founding in 2013, NinjaOne has grown both its team and customer base substantially, and now serves the like of NVIDIA, Nissan and HelloFresh. A influx of funding has also allowed the company to hyper-focus on its customer support, especially in remote form, and continue to develop its products and automations.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 3 rounds)
Feb 2025
$500m
SERIES C
Feb 2024
$231.5m
SERIES C
Total funding: $761.5m
Company HQ
Waller Creek District, Austin, TX
Leadership
Sal Sferlazza
(Co-Founder & CEO)Co-Founder and member of the Board of Directors for Boostlingo. Founder and Principal for LaunchCapital.co. Previously co-founded other companies including Realm Interactive/NCsoft and PacketTrap/Quest Software.
Christopher Matarese
(Co-Founder, President & CFO)Serial entrepreneur. Co-founded Boostlingo, Launch Capital, Anchor and Bandera.
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