Senior Manager of Integrated Marketing, Oura
£82-102.5k
+ Equity
More information about location
Health monitoring smart ring
Be an early applicant
Health monitoring smart ring
501-1000 employees
Be an early applicant
£82-102.5k
+ Equity
More information about location
501-1000 employees
Company mission
Oura's mission is to make health a daily practice.
Role
Who you are
- 5+ years of relevant work experience in brand marketing at a tech or D2C company, with proven experience leading campaigns
- Strong organizational and project management skills, with the ability to manage multiple priorities in a fast-paced environment
- Experience working collaboratively with senior leaders and balancing stakeholder priorities
- Excellent creative briefing and storytelling skills, with the ability to simplify complex messages for consumers
- Comfortable in a fast-paced startup environment, adapting to change and driving results
- A good understanding of international markets, consumer dynamics and cultural nuance preferably from a consumer product environment
- Strong understanding of media channels and marketing effectiveness, with a proven ability to report campaign performance metrics
- Excellent project management and communication skills, able to bring different marketing functions together and create a clear marketing roadmap
What the job involves
- We’re seeking a Marketing Manager who can lead and execute full-funnel marketing campaigns in our international markets throughout the year
- This is a hands-on role, perfect for a detail-oriented marketer with a strong background in project management and campaign execution
- The person in this role will work across various functions within marketing to support both our brand and business goals – by bringing those campaigns to life through key audiences
- This role reports to the Head of Integrated Marketing and is based in London, UK or commutable distance to London
- Support the management and maintenance of the international marketing calendar, ensuring product launches, brand campaigns, retail initiatives, commercial rollouts, and seasonal opportunities are represented accurately
- Assist in shaping and executing integrated marketing strategies across the world, ensuring alignment with business goals and organizational processes
- Write clear and compelling brand briefings for internal teams to guide marketing initiatives across channels
- Craft compelling 360 campaigns that get people talking. Manage the end-to-end execution of these campaigns—liaising with Creative, Social, PR, Retail, Media, Growth and beyond—to ensure it comes to life in a cohesive, high impact and thoughtful manner
- Create compelling presentations for internal and external stakeholders, including campaign updates, strategy overviews, and performance recaps. Ensure consistency in design and messaging across all decks
- Keep comprehensive records of campaign strategies, performance data, and learnings, adjusting strategies for better results. Create post-campaign reports and presentations for the leadership team
- Manage timelines and establish timely execution for asset production and delivery, ensuring creative teams have the necessary resources and information to meet deadlines
- Assist with administrative tasks like setting up meetings, managing project timelines in collaboration tools (like Asana), and ensuring alignment across departments
- Partner with Product Marketing to ensure consistent and updated messaging is leveraged in appropriate markets across all channels, including web, email, and retail
- Facilitate collaboration with creative and production teams (internal and agency partners) to ensure efficient development and timely delivery of marketing assets
- Help craft and test key brand narratives across owned channels and media, aligning with insights on consumer behavior and trends
Salary benchmarks
Our take
As smart watches with health and wellbeing monitoring functions are now an everyday norm, Oura is offering similar wearable technology with its series of rings. It’s one of a number of companies gaining serious traction in the market, along with the likes of Circular and Movano.
The company gained an early profile after its collaboration with Gucci which created mainstream publicity and may have given it a leg up on the competition. With the smart ring market forecast to keep growing, Oura certainly finds itself in a promising position as it moves to build out its operations and refine the product.
The bottom line for Oura will be customer satisfaction and demand, which does make its mixed reviews so far a little troubling. That said, the announcement of its new "Circles" social feature, on top of an integration with InsideTracker and acquisition of "wave to pay" company Proxy, all look set to increase the functionality of the ring and could well win more consumers over.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
9% employee growth in 12 months
Company
Funding (last 2 of 10 rounds)
Dec 2024
$125m
SERIES D
Nov 2024
$75m
SERIES D
Total funding: $353.3m
Company benefits
- Beautiful workspaces in San Francisco by Pier 31, Oulu and Helsinki (Finland)
- Amazing culture of collaborative and passionate coworkers
- Wellness benefits
- An Oura Ring of your own
- Personal learning & development budget of 750 USD/EUR
- Unlimited course offerings from Coursera
- Five (5) total days of work time to devote to employee development training
Company values
- Not Me, We: Ubuntu - At Oura, we are one team. We each have a significant role to play–but we don’t win in silos. We know in order to succeed, we must do it together. We embrace the diversity of our locations, perspectives, and experiences to succeed as one company
- We Are Human First - Humanity is present in all that we do. We are passionate about building products that celebrate and support uniqueness, inclusivity, and diversity. We meet people where they are, as they are, and prioritize accessibility, by connecting with kindness and empathy
- We Find Solutions - We confront obstacles head-on. Even if we disagree, we share one common goal: solving the problem, together
- Trust Matters - If we say we’ll do something, we do it. We always show up with integrity, and we prioritize privacy– because it doesn’t just matter to us, but to you, as well. We do the right thing, even when no one is looking. It is vital to us that our community and teammates know that they can rely on our products, information, and perspective
Company HQ
Linnanmaa, Oulu
Articles
Leadership
Tom Hale
(CEO, Not Founder)Seasoned senior board member and advisor at multiple high growth companies including Cars.com, Volara, and HomeAway.
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