Strategic Sales Manager, SharkNinja
CA$82.5-126.5k
+ Employee stock purchase program
Home devices and appliances
Be an early applicant
Home devices and appliances
1001+ employees
Be an early applicant
CA$82.5-126.5k
+ Employee stock purchase program
1001+ employees
Company mission
To positively impact people's lives every day in every home around the world.
Role
Who you are
- Bachelor’s Degree or equivalent experience
- 5+ years of relevant work experience within a strategic sales environment
- Background in retail sales analysis and promotional strategy preferred
- CPG experience preferred
- Demonstrated ability to multi-task and be detailed oriented with respect to ensuring deadlines are met
- Advanced Microsoft Excel/ Office skills
- Ability to handle multiple projects in a fast-paced work environment with quick pivots
- Ability to present and calibrate on critical challenges with senior leaders
- Effective communication and interpersonal skills
What the job involves
- Reporting to the Director of Strategic Sales, the Strategic Sales Manager will be responsible for managing SharkNinja’s portfolio launches and promotional strategy within the Canadian market
- The Strategic Sales Manager is at the center of trade marketing, field sales, and product development and is the voice of what is best for the Canadian market to scale distribution, drive revenue and improve the business’ profitability
- This individual will facilitate channel development, assortment and pricing decisions and be the key strategic liaison for our Canadian field sales team
- Our Strategic Sales Manager must embody our success drivers of rarely satisfied, progress over perfection, details make the difference, winning is a team sport, and someone who communicates for impact
- This individual will work with Marketing, Sales, Finance, and Product Development to develop the best assortment, pricing, and promotional strategy for SharkNinja to be the market share leader in all categories
- Facilitating the shelf assortment strategy by category and retailer to maximize revenue, profitability, and YoY growth
- Engage in long range placement strategies with Marketing and Product Development that deliver our category level margin targets
- Collaborate with key accounts and analytic leads to develop promotional strategies including understanding and validating sales lifts, coordinating necessary asset support, understanding profitability impacts along with confirming actions into the forecast
- Be bold in elimination of dead trade spend and identify activations that will drive industry leading ROI for each brand
- Develop distribution strategies that allow our brands to win where the consumer shops in an everchanging retail environment, including expanding into new channels
- See the smoke before the fire on product and retail performance and lead the charge to identify actions to improve high rate of sale
- Support sales with frequent in market visits and customer facing meetings to provide strategic value to Shark Ninja’s partners and field sales team including product, category knowledge and go-to-market strategy
- Develop and pressure test mid- and long-term roadmap with marketing teams to provide winning assortment to diverse and ever-changing channels
- Communicate to management on placement progress on regular basis
- Liaison between Sales and Finance on assortment portfolios that drive margin enhancement YoY by subcategory and gatekeeper of pricing
Our take
With more people looking for home products that work harders and smarter, SharkNinja has become a household name. Through its Shark line of cleaning and home care tools and Ninja range of kitchen appliance the company creates solutions that simplify daily routines and overall enhance modern living.
SharkNinja has been in operation since 1994, which is testament to the quality and popularity of its products. Since its initial launch in Canada, the company has expanded into the US and the UK. In 2017 SharkNinja was bought by CDH Private Equity for over $1.5 Billion, further proof of its impressive market value. Perhaps more evidence is that it brings in annual revenues of around $4B.
It continues to hold a strong position in the home appliance market too, competiting with big brands like Dyson. Its Shark line lead the US upright vacuum, segment, while its presence in robotics vacuums reflects steady growth in a compeititve space. Since going public, the company has m,aintained a rapid pace of innovation, launching numerous new products eacxh pear and expanding into adjecent categories such as outdoor coolers and grills. With a growing global footprint and a focus ons mart design, usabiluity, and category expansion, SharkNinja is very well positioned to continue shaping the futur of home appliances.
Freddie
Company Specialist at Welcome to the Jungle
Insights
10% employee growth in 12 months
Company
Company HQ
Needham Heights, Needham, MA
Leadership
Mark Rosenzweig
(Founder)Founded SharkNinja in 1994. Has won three Red Dot Awards for product Design.
Mark Barrocas
(CEO)Mark joined SharkNinja in 2008 as CEO. Prior to this, he spent 3 years at Aramark Uniform Services as the President of the WearGuard Division. Prior to that, he spent 4 years at Broder Bros as the President and 2 years at Perry Ellis International as VP of Corporate Sales.
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