Director of Paid Media, Okta
$200-275k
Salary applicable for US based candidates. For candidates based in Canada: $161,000—$221,100 CAD + Equity for eligible roles + Bonus
Management platform securing resources from cloud to ground
Be an early applicant
Management platform securing resources from cloud to ground
1001+ employees
Be an early applicant
$200-275k
Salary applicable for US based candidates. For candidates based in Canada: $161,000—$221,100 CAD + Equity for eligible roles + Bonus
1001+ employees
Company mission
To improve the connections between people and tools to make companies more productive and secure.
Role
Who you are
- The ideal candidate is a Digital Expert who lives at the intersection of technology and creativity
- You are AI-first, process-oriented, and possess the technical depth to navigate a complex B2B ecosystem
- As a master of stakeholder management, you are as comfortable deep-diving into performance data with analysts as you are presenting high-level strategy to executive leadership
- Experience: 10+ years in Paid Digital Marketing with at least 8+ years of people management experience. Experience managing global, distributed teams is a significant plus
- B2B Expertise: A proven track record in the B2B SaaS space, understanding the complexities of long sales cycles and high-intent lead generation
- Digital Mastery: Deep technical knowledge of the paid media landscape, including advanced bid management, audience architecture, and attribution modeling
- Resourcefulness & Grit: A "builder" mindset with the ability to navigate ambiguity, solve complex problems, and push through obstacles to deliver results
- Communication Skills: Exceptional ability to translate complex digital strategies into compelling narratives for a wide variety of roles across the organization
- Analytical Rigor: A data-obsessed approach to decision-making, with experience in Looker, Tableau, Adobe Analytics, and advanced CRM workflows & integrations
- Continuous Learner: A natural curiosity for what’s next—whether it’s the latest AI breakthrough or shifts in privacy regulations—and a passion for applying that knowledge
- If you are a driven leader who wants to redefine what paid media looks like in the age of AI, we want to hear from you
What the job involves
- We are looking for an innovative, experienced Director of Paid Media to lead our Global Paid Media team within Okta’s fast-paced marketing organization
- This isn't a role for someone looking to coast; we need a leader with grit, tenacity, and an inventive spirit to execute complex, full-funnel programs that drive massive pipeline growth for both Auth0 and Okta
- Global Leadership: Lead and mentor a high-performing global team of paid media leaders, fostering a culture of innovation, accountability, and continuous learning
- Full-Funnel Strategy: Design and execute sophisticated, multi-channel paid media roadmaps (Search, Social, Programmatic, ABM) that drive measurable pipeline for the Auth0 and Okta brands
- Stakeholder Orchestration: Act as a key partner to Sales, Product, and Finance, effectively communicating the impact of paid media on the broader business objectives
- AI & Innovation: Lead the charge in integrating AI-driven tools and methodologies into our media buying, creative optimization, and reporting workflows
- Operational Excellence: Build and refine scalable processes and frameworks to ensure global consistency while allowing for regional nuances and agility
- Budget & Vendor Management: Oversee a significant global budget, maximizing ROI and leading strategic relationships with external agencies and platforms
- Technical Integration: Work closely with Marketing Ops and Analytics to ensure seamless tracking, attribution, and data integrity across the digital ecosystem
Our take
Okta started off as an identity company where organisations, large and small, could tap into the company to have a single sign-on interface to access all cloud applications now centralised. Okta has since expanded to provide identity management at the device as well as the server level.
The new approach towards network security is increasingly based on identification and authentication, and Okta is on track to become the go-to vendor in the space. It aims to do so by developing products that enable people to access applications and other tools more smoothly and securely than ever before.
Okta has taken strides towards expansion through significant employee growth and shuffling executive leadership. The company has also made lateral moves such as tackling governance concerns, opening up new paths for revenue.
Freddie
Company Specialist at Welcome to the Jungle
Insights
19% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Sep 2015
$75m
SERIES F
Jun 2014
$75m
SERIES E
Total funding: $229.3m
Company benefits
- Work from home opportunities
- Health + Wellness
- Financial Benefits
- Pay + Incentives
- Time Off
- Everyday Living
- Resources
Company HQ
The East Cut, San Francisco, CA
Leadership
Todd McKinnon
(Co-Founder & CEO)VP of Development at Salesforce.com and has nearly a decade of experience in various engineering and leadership roles at PeopleSoft.
Frederic Kerrest
(Co-Founder & Vice Chairman)Worked in Sales and Business Development at Salesforce.com, and previously co-founded high-tech consulting firm Meridian Global Solutions.
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