Field Marketing Manager, Snowflake
$104-139.6k
+ Bonus and Equity
3-5 days a week in office
AI Data Cloud for data sharing and app building
Job no longer available
AI Data Cloud for data sharing and app building
1001+ employees
Job no longer available
$104-139.6k
+ Bonus and Equity
3-5 days a week in office
1001+ employees
Company mission
On a mission to mobilize the world's data.
Role
Who you are
- The ideal candidate is a self-starter with a natural curiosity to learn and to explore
- 5+ years of experience in marketing ideally within a B2B environment
- Bachelor’s Degree in Marketing, Communications, or related field
- Eagerness to learn about the and the challenges within the Media, Entertainment industry
- Experience in CRM tools such as, Marketo, Salesforce, wordpress as well as other office productivity and collaboration tools
- Proficiency with office productivity applications (e.g. Microsoft Office, Google Apps)
- Proven success in managing field marketing programs and relationships with large enterprise sales organizations
- Experience building and delivering of field marketing campaigns, events, executive and key account programs and joint partner activity
- Demonstrated success in highly collaborative partnerships with other marketing and cross-functional leaders both inside and outside the company
- The experience and passion to think creatively and generate ideas on how to build robust and unique 1:1 and 1:many campaigns
- Excellent verbal, written, and interpersonal skills
- Data-driven, you have a grasp on crucial marketing KPIs and what levers to pull to optimize your campaigns to drive performance
- Hands-on execution ability with effective project management, time management, prioritization, organizational skills, accuracy in performance, ability to anticipate the needs of sales and detail-driven
- Exhibit initiative, a sense of teamwork, ability to multitask, optimistic, approachable, and a "can-do" attitude
- Demonstrates creative spark as expressed in ideas for messaging, creative design, etc
- Able to work independently and dedicate a minimum of 40 hours/week
- Must be legally authorized to work in the United States without restriction
- Willing to submit to a background investigation, including verification of your employment and criminal history
- Ability to travel up to 40%
What the job involves
- Snowflake Inc. is looking for a Field Marketing Manager focused on the Media, Entertainment and Communications Industry, based in the New York or San Francisco Bay Area
- As a Field Marketing Manager, you are responsible for supporting the Industry sales team in developing and managing field-based demand generation programs and event campaigns to build awareness, drive and nurture leads, and accelerate opportunities to close
- This position will collaborate closely with Snowflake’s sales leaders, sales development, product management, channel partners and campaign marketing teams to plan and execute compelling activities
- In addition, you must successfully collaborate with our industry go-to-market team to prioritize industry-specific campaigns, as well as manage numerous projects simultaneously, in a fast paced, dynamic environment
- You will collaborate with key stakeholders to develop agendas and event schedules; ensure plans align with the overarching product roadmaps, business priorities and Snowflake’s vision
- You will work closely with our North America field organization and manage out-of-the-box account based marketing efforts to accelerate opportunities to close
- Identify NoAM Media, Entertainment and Communications Industry market requirements/opportunities, develop Go-to-Market Strategies and ensure strong alignment with Sales and other cross-functional teams
- Own reporting and tracking of program pipeline and performance results tied to quarterly and annual targets. Manage regional budgets, SFDC campaigns, and lead processes to meet operational targets and SLAs
- Own & drive execution within budget, logistics, timelines & vendor management
- Research, plan and maintain the Snowflake online calendar of events including 3rd party industry conferences, Snowflake-driven physical event series, webinars and regional hospitality field events
- Manage logistics and execution of all planned events; event themes, work with outside vendors, oversee fulfillment/inventory levels, manage events’ sales staffing
- Collaborate with the alliances organization on Snowflake’s strategic sponsorships and go-to-market execution plan at partner events
- Maintain direct alignment with sales team in terms of all pre and post event communication, marketing-driven campaigns, and event promotion strategyManage internal field and events communication between sales and marketing
- Evaluate all campaigns’ impact & ROI to determine the success and forecast for potential future investment
Our take
Developed as a fresh alternative to the archaic systems of data governance and information silos, Snowflake is a frictionless cloud data platform that removes the barriers preventing organisations of all sizes from unleashing the true value of their data.
The company equips organizations with a single, integrated platform that offers the only data warehouse built for the cloud; instant, secure and governed access to their entire network of data; and a core architecture to enable many types of data workloads, including a single platform for developing modern data applications.
Major competitors include Azure, SQL and AWS, and Snowflake has managed to keep ahead of the competition, cementing itself as a global force. Across its 1300+ partners, the company's cloud manages over 250PB of data (with more than 515 million data workloads running every day). Its continued focus on product R&D and partnership expansion have Snowflake well-positioned to manage itself amidst the competition.
Freddie
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 9 rounds)
Feb 2020
$479m
SERIES G
Oct 2018
$450m
LATE VC
Total funding: $1.4bn
Company benefits
- Comprehensive health insurance plans
- Health savings accounts
- Robust retirement plans
- Life and disability insurance
- Weekly online lunch and learns
- Virtual workout classes
- Ergonomic work-from-home equipment
- On-demand mental health and wellness programs
- Fertility benefits and family planning resources
- Generous time-off and various leave plans
- Onsite and Remote Work
- Employee discounts and pre-tax selections
- New hire equity + Employee Stock Purchase Plan (ESPP)
- Quarterly bonus or commission program
Company HQ
Menlo Park, CA
Leadership
Benoit Dageville
(Co-Founder & President of Product)Benoit, a leading expert in parallel execution and self-tuning databases, founded Snowflake after 10+ years at Oracle as a lead architect. He holds a PhD in Computer Science and has 270+ patents.
Thierry Cruanes
(Co-Founder)Thierry is a leading expert in query optimization and parallel execution. He has a PhD in Computer Science with a focus in Database Systems and is a named inventor on 200+ patents.
Sridhar Ramaswamy
(Chief Executive Officer)Sridhar joined Snowflake in 2023 via the Neeva acquisition as SVP of AI and later became CEO. He co-founded Neeva and previously led Google’s Ads business, growing it from $1.5B to $100B.
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