Director of Product Growth & Retention, Brigit

• 8+ years of product management experience, including 3+ years owning activation, engagement, and retention
• Proven success driving revenue and customer lifetime value in a B2C fintech, subscription, or consumer marketplace environment
• Strong experience with experimentation, funnel optimization, and analytics tools (e.g., Amplitude, Mode)
• Deep understanding of mobile product development and monetization in high-engagement consumer products
• Excellent business judgment with the ability to balance short-term revenue impact and long-term customer trust
• Strong customer empathy, particularly for users experiencing financial stress, and a commitment to transparent, user-first monetization strategies

Desirable

• As the Director of Product, Growth, you’ll own the vision, strategy, and roadmaps that power Brigit’s growth and revenue engines, including subscription, pricing, and value-added services
• You’ll partner closely with Marketing, Design, Partnerships, Data, and Engineering to unlock new opportunities to expand and engage our member base while ensuring our products remain trusted, accessible, and mission-aligned
• You’ll lead a team of product managers focused on optimizing conversion, increasing customer lifetime value, and reducing churn
• Your work will blend strategic bets with rigorous optimization, balancing new user growth, monetization, and retention levers with customer trust and financial well-being
• Own product strategy for subscription activation, upgrades, and retention, optimizing value perception and long-term member engagement
• Optimize the in-product user journey to maximize conversion from app install through a user’s first-time experience with Brigit’s products, including Instant Cash, Credit Builder, Marketplace, and our new Line of Credit offering
• Identify and validate new growth and revenue opportunities through rapid A/B testing
• Partner with Marketing and Partnerships to ensure growth and monetization levers are effectively integrated across acquisition channels, lifecycle CRM campaigns, and in-product experiences
• Improve retention and reactivation through personalized offers, feature adoption strategies, and data-driven lifecycle journeys in product
• Lead, mentor, and develop a team of product managers, fostering a culture of experimentation, accountability, and customer empathy
• Ensure all product growth strategies align with Brigit’s mission, regulatory requirements, and commitment to responsible financial products