Marketing Lead, JusticeText

• This role is ideal for someone who thrives in fast-moving environments, loves crafting compelling narratives, and enjoys both strategy and execution
• If you are excited by the challenge of growing a brand that is reshaping access to justice, we would love to hear from you
• We are looking for a strategic yet execution-focused marketing pro who is eager to build from the ground up
• 5-6 years of experience in marketing at a B2B SaaS startup (ideally in vertical SaaS)
• Familiarity with a wide variety of marketing channels in order to shape our strategy
• A track record of owning marketing campaigns end-to-end, from idea to execution
• Storytelling superpowers - with a deep understanding of how to communicate a brand’s value proposition to its target audience
• Excellent communication and interpersonal skills, with the ability to easily build trust with a diverse group of stakeholders, including public defenders
• Data-driven mindset - comfortable analyzing marketing performance and optimizing accordingly
• Experience working with freelancers and agencies to scale marketing efforts when needed
• Proven ability to work in a fast-paced, startup environment
• Passion for the racial and economic justice issues that motivate this work
• Empathetic team member that contributes to work culture that centers kindness, respect, and inclusivity
• Must be a resident of United States

• As our Marketing Lead, you will own and execute initiatives that drive brand awareness, credibility, and lead generation
• Event Marketing – Expand our presence at industry events, partner with associations, and create engaging webinars that connect us with public defenders
• Content & Thought Leadership – Develop compelling, SEO-optimized content (landing pages, blog posts, social, sales materials) that highlights our product, mission, and impact
• Press & Earned Media – Secure media coverage by crafting strong press pitches and managing relationships with journalists across local, national, and industry-specific outlets
• Website Optimization – Ensure our site always reflects the best version of our brand and messaging
• Performance Analysis – Measure ROI across initiatives, refine strategies based on data, and ensure marketing efforts are driving leads and top-line growth

• To apply, please submit:
• Your resume
• A 250-word response to: Why JusticeText?
• Qualified candidates will be invited to interview with our team. We can’t wait to meet you!

Total funding: $5.6m

Public defenders are underpaid and overworked, and technological advancements in evidence discovery are is only making things worse. When defending a client they can be overwhelmed with a deluge of digital information, making it a heroic task to find the relevant evidence that might help in court. Enter JusticeText, a startup which stores, analyses and shares evidence, making it easily accessible and searchable to public defenders.