Growth Marketing Lead, Runway
$180-230k
AI-powered creativity tools
Open for applications
AI-powered creativity tools
201-500 employees
Open for applications
$180-230k
201-500 employees
Company mission
To ensure that anyone anywhere can tell their stories.
Role
Who you are
- The ideal candidate brings an engineer’s mindset to marketing: someone who is comfortable building measurement systems, working with product and engineering, and using data to drive decisions
- 5+ years in growth analytics, marketing analytics, or analytics engineering
- Deep understanding of user funnels and conversion drivers
- Strong experience with product and marketing analytics tools
- Proficiency in SQL and working with event-level data
- Experience measuring and prioritizing analytics in fast-moving environments
- Ability to translate data into actionable insights that inform our broader marketing and growth strategies
What the job involves
- We are hiring a Growth Marketing Lead to own and scale our growth engine end-to-end
- This role blends growth experimentation, performance optimization, and analytics ownership to ensure we can accurately measure, diagnose, and improve how users discover our product, move through our funnel, and convert
- Own the full growth funnel across acquisition, activation, conversion, and retention
- Instrument and maintain analytics across the product and define all core growth events and metrics
- Measure traffic sources, attribution, and downstream user behavior to understand true conversion drivers
- Identify funnel drop-offs and efficiency opportunities through cohort, funnel, and experiment analysis
- Design and run growth experiments across channels that increase conversion throughout the funnel
- Connect product releases and feature launches to measurable impacts on growth and retention
- Analyze SEO and organic performance through a conversion and intent lens
Our take
Runway is revolutionising content creation and video editing with machine learning, harnessing the expansive capabilities of web-based tools. At the forefront of this transformation, the startup offers a suite of AI-powered editing tools tailored for designers, artists, and creators, setting itself apart in an industry dominated by enterprise-focused software solutions.
The company has rapidly gained recognition among some of the world's largest brands, including R/GA, New Balance, Google, and IBM, by appealing directly to creative professionals. This approach has not only solidified Runway's position in the market but also facilitated its integration into the design curricula of esteemed institutions such as NYU, RISD< and MIT.
In a testament to its growing influence and success, Runway achieved unicorn status in 2023 following a landmark $100M funding round, which valued the company at $1.5B. This milestone not only reflects investor confidence but also positions Runway to expand its innovative tools and further democratise access to advanced video editing capabilities globally.
Steph
Company Specialist at Welcome to the Jungle
Insights
112% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Apr 2025
$308m
SERIES D
Jun 2023
$141m
SERIES C
Total funding: $546.5m
Company benefits
- 100% medical, dental, and vision coverage: We cover 100% of medical, dental and vision for our US employees AND their dependents. Based on the plans selected, we have complimentary mental health benefits and a free One Medical membership
- Unlimited days of PTO: We have unlimited PTO with a minimum of 15 days a year. We also have a paid sabbatical program after employees have been with Runway for 3 years and again after 5 years. And of course, we can't forget about Summer Fridays
- 401k Matching, 3% matching: Plan for the future! We provide a 3% 401K match for our US based employees
- Remote $250 stipend: All of our employees outside of commuting distance to the office, can expense up to $250 per month on co-working spaces, lunch or groceries, and internet connection
- Donations supporting our community: Beyond our employees, we have a commitment to our communities. Every quarter, Runway employees choose an organization for the company to support through a donation
- Custom setup, tech setup stipend: In addition to the choice of laptop, all employees get a stipend to customize their tech set up as they want
- Parental leave for all parents: We offer 16 weeks of fully paid parental leave plus a gradual return to work plan. This coverage is for all parents, regardless of how a child is brought into the family
- L&D $600 stipend: We’re investing in our employees’ long term growth by giving every employee $600 per year to spend on their personal or professional development. That means conferences, courses, and books, oh my!
- Wellness $600 stipend: We set ambitious goals and work hard to achieve them, so we believe it’s important to invest in employees’ mental and physical health. The $600 annual wellness stipend can be used for anything from therapy sessions to gym memberships
Company HQ
Civic Center, New York, NY
Leadership
Anastasis Germanidis
(Co-Founder & CTO)Trained as a Backend Engineer, they have held roles at Zocdoc, Chartbeat, and Quantcast as well as working as a Machine Learning Researcher in Computer Vision for IBM.
Alejandro Matamala-Ortiz
(Co-Founder & CDO)Previously co-founded Deenty, an online booking platform for dentist appointments.
Cristóbal Valenzuela
(Co-Founder & CEO)Worked as a Researcher at New York University from 2018 to 2019. Also spent time as a Professor at the UAI School of Design.
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