Senior Business Development Representative, Doowii

• This role is designed for a business development professional who combines business development expertise with strong technical knowledge of SaaS and analytics platforms, along with a deep understanding of EdTech procurement patterns in the education sector
• 3-5 years of experience in business development, or similar role
• Proven experience managing the full sales cycle from lead generation through to deal close, working closely with internal teams and executive leadership to drive operational efficiency
• Technical proficiency in presenting SaaS products and an understanding of analytics or EdTech platforms
• Strong organizational and communication skills, with the ability to engage effectively across social, digital, and in-person channels
• Self-motivated and goal-oriented, with the ability to operate autonomously

Desirable

• Doowii is seeking a seasoned Senior Business Development Representative to drive top-of-funnel lead generation, engage prospective clients and partners, and manage the sales cycle through to close
• You’ll be instrumental in expanding Doowii’s reach across the education sector, focusing on lead generation, sales and partnerships, conference strategy, social engagement, and content strategies to build connections and generate leads
• N this role, your primary focus will be on driving sales to K-12 and higher education institutions, while also identifying and supporting partnership opportunities with EdTech companies to expand Doowii’s market reach
• Your ability to effectively and confidently demonstrate our platform’s technical capabilities will be key in positioning Doowii as a valuable partner for educational institutions and EdTech companies
• Identify, research, and engage prospective clients through targeted outreach, social channels, and event networking
• Represent Doowii at conferences, trade shows, and industry events, building meaningful connections to expand brand presence
• Develop and implement content-driven lead generation strategies, including social media and partnership-based campaigns
• Use conferences as a platform to generate leads, establish Doowii’s thought leadership in education and analytics, and cement a presence with educators and partners
• Create and distribute high-impact content, including blog posts, social media updates, and thought leadership pieces, to drive engagement and awareness
• Partner with Doowii executives to manage external communications, including press releases and media outreach
• Support the design and execution of targeted ad campaigns to drive lead generation and brand awareness, and manage budgets and ROI targets
• Track & improve organic traffic and search rankings
• Conduct product demos and presentations, addressing client needs and positioning Doowii’s platform as a critical solution for a data-driven education culture, saving time and improving results
• Maintain a technical understanding of Doowii’s conversational analytics capabilities and platform to answer product questions and build credibility with prospects
• Manage the sales pipeline from initial lead generation through deal negotiation and closing, working closely with the CX team for smooth post-sale transitions
• Document all interactions and progress within the CRM to ensure accurate reporting and effective pipeline forecasting
• Stay informed on industry trends, competitors, and target market dynamics to effectively communicate Doowii’s unique value
• Provide feedback on customer needs and preferences to internal teams, informing product development
• Track and report on key performance indicators, including leads generated, conversion rates, and revenue impact
• Use data insights to refine strategies, improve conversion rates, and increase Doowii’s market penetration

• Doowii employees are required to successfully pass a background check upon being hired