Social Media Manager, SellerX
German Speaker
Buys and builds Amazon businesses
Job no longer available
Buys and builds Amazon businesses
501-1000 employees
Job no longer available
501-1000 employees
Company mission
To transform everyday moments with next-generation consumer brands that people love and trust.
Role
Who you are
- Extensive experience in social media management, ideally in e-commerce or a D2C environment
- Proven expertise in Meta (Instagram, Facebook) and TikTok — you know what works and why
- Experience creating engaging content with a sharp eye for visual storytelling and strong copywriting
- Structured, proactive way of working, with the ability to manage multiple projects end-to-end
- Excellent communication skills in German and English
- Bonus: Genuine interest in DIY, microcontrollers, or the maker scene
What the job involves
- At SellerX, we are growing our Brand & Marketing team, and now we are looking for a Social Media Manager (x/f/m) to join us!
- In this role, you’ll own and elevate the social media presence of our two flagship DIY & Electronics brands — AZ-Delivery and Wirefy — crafting digital communities that inspire makers and hobbyists across the DACH and US markets. If you're passionate about storytelling, community-building, and turning brands into social-first experiences, this one’s for you
- Develop tailored social strategies for AZ-Delivery (DACH) and Wirefy (US), in close collaboration with the Senior Director
- Plan, create, and publish original content on Instagram, Facebook, and TikTok
- Build and manage an active community: reply to comments, DMs, and foster long-term engagement
- Launch and run a brand ambassador program – from research and outreach to coordination and partnerships
- Partner with Content, Email, and Performance Marketing teams to align campaigns across touchpoints
- Track performance, analyze KPIs, and continuously optimize our presence across channels
Our take
The eCommerce sector has seen rapid growth in recent years, with Amazon continuing to be a dominant force in the market. SellerX was founded to capitalize on this trend by acquiring and building online retailers that trade on Amazon. The company targets high-profile sellers with the goal of creating in-demand consumer brands, ultimately amassing a diverse portfolio.
In late 2021, with the acquisition of KW-Commerce and a $500M investment, SellerX expanded its reach within the consumer goods sector. The company's long-term vision is to revolutionize the industry by developing a powerful brand portfolio, leveraging the growing demand for eCommerce-driven consumer products.
However, this year has been challenging for SellerX. A slowdown in growth and rising debt pressures led to significant financial restructuring, with BlackRock set to become the largest shareholder as part of a deal to reduce the company's debt. Despite these hurdles, the deal offers a fresh start, providing SellerX with improved liquidity and new backing to stabilize its position and continue reshaping the eCommerce space.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-22% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
May 2023
$64m
LATE VC
Dec 2021
$250m
LATE VC
Total funding: $484.8m
Company HQ
Mitte, Berlin, BE
Leadership
Olivier Van Calster
(CEO)Joined SellerX in July 2024 as CEO. Prior to that, they were the Chief Commercial Officer at Voi Technology. They also worked at StockX as the VP and General Manager and at Talmix as the COO, CEO, and NED.
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