Partner Marketing Executive, Purple
£25-28k
+ Company bonus - 5% of salary
Indoor location services platform
Job no longer available
Indoor location services platform
101-200 employees
Job no longer available
£25-28k
+ Company bonus - 5% of salary
101-200 employees
Company mission
Purple is on a mission to make sure physical spaces thrive.
Role
Who you are
- This is a fantastic opportunity for someone early in their marketing career who is eager to grow, learn, and contribute to a dynamic team
- Ideal for someone who has previously been a marketing assistant or a marketing executive looking to advance their B2B experience
- Ambitious – You’re keen to grow your marketing career and take ownership of projects
- Adaptable – You’re able to pivot quickly and stay cool in a dynamic, fast-moving environment
- Detail-oriented – You love organizing and keeping things running smoothly behind the scenes
- Team player – You’re willing to collaborate, share ideas, and support others
- Willing to learn – You’re open-minded, eager to develop new skills, and keen to excel in a B2B landscape
- 1+ year of experience in a marketing role (B2B/Partner marketing preferred, but not required)
- Familiarity with marketing tools: Experience with CRM and marketing automation tools, such as Hubspot
- Digital marketing fundamentals: A basic understanding of digital marketing channels, including email marketing, content marketing, and SEO
- Content creation: Strong copywriting and proofreading skills, with experience creating blogs, social media posts, and emails
- Team player: Ability to collaborate effectively with cross-functional teams, including sales, marketing, and product
- Organizational skills: Strong organizational skills and attention to detail to ensure marketing activities are well-coordinated and executed to a high standard
- Time management: Ability to prioritize tasks and manage time effectively in a fast-paced environment
What the job involves
- We're looking for a proactive and driven Partner Marketing Executive to join our fast-paced marketing team
- This role will play a key part in supporting our partner marketing efforts and will work closely with the Growth Marketing Manager to drive engagement, awareness, and revenue through our partner ecosystem, as well as supporting the wider marketing team
- Campaign support: Provide tactical support across multi-channel partner and marketing campaigns
- Partner nurture management: Coordinate nurture streams to keep partners engaged and informed, including monthly newsletters, product updates, and competitions
- Partner content creation (inbound): Assist in creating assets such as blog posts, case studies, and toolkits that support partner acquisition and retention
- Support in partner ABM (account-based marketing): Help develop and execute targeted campaigns for high-value partners
- Partner data management: Maintain accurate and up-to-date partner records, ensuring quality data across CRM and marketing systems
- Support in partner messaging: Assist in crafting compelling messaging tailored to partner audiences
- Partner Portal management: Keep the partner portal organized, updated, and aligned with key business objectives
- General website maintenance: Update content, pages, and partner-related web sections as needed
- Copywriting & SEO creation: Support SEO efforts through keyword-informed content creation and optimization
- General marketing support: Be ready to jump into various projects and contribute to the broader marketing team as needed
Our take
As multi-store businesses look to digitise their brick-and-mortar operations, they can run into difficulties providing wayfinding services to customers, or managing dispersed real-world assets. Purple AI helps these businesses to improve store connectivity, with location services such as in-store customer WiFi provision, wayfinding and asset tracking solutions.
Of particular note, Purple has worked with a number of hospitals to meet the complex connectivity and asset management needs of employees and patients. Boasting the ability to provide wayfinding solutions for these facilities - in which patients and visitors navigate multiple floors to reach the right ward - showcases the utility of Purple's suite.
Alongside its wide net of hospital clients, Purple provides WiFi solutions for the likes of McDonald’s, Pizza Express, and the Hard Rock Cafe - a lofty client list in terms of brand popularity. As location services become more important across the board, the company will likely have the chance to build on this established presence even further.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
Nov 2023
$14.1m
LATE VC
Jun 2017
$0.4m
GRANT
Total funding: $22.6m
Company benefits
- Remote first business - work from home (with regular opportunities to get together face to face)
- Flexible working & a great company culture - bring your best self to work
- Emphasis on learning and development - progress your career
- 23 days holiday (plus bank holidays) with 1 more day each year - and the option to buy extra days
- 4 volunteering days each year - give something back to the community
- Company bonus - 5% of salary
- Private Healthcare & Long Term Incentive Plan after 12 months’ service
Company HQ
Manchester, UK
Leadership
Gavin Whedon
(CEO)Currently Non-Executive Director at Syrenis. Previously Founder and CEO at Applied Language Solutions, and Strategic Accounts Director at thebigword.
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