Field Marketing Specialist, Sumo Logic

$82-111k

Salesforce
Marketo
Slack
Asana
Mid and Senior level
New York
Sumo Logic

Continuous intelligence platform for DevSecOps

Open for applications

Sumo Logic

Continuous intelligence platform for DevSecOps

501-1000 employees

B2BEnterpriseBig dataAnalyticsBusiness IntelligenceSaaS

Open for applications

$82-111k

Salesforce
Marketo
Slack
Asana
Mid and Senior level
New York

501-1000 employees

B2BEnterpriseBig dataAnalyticsBusiness IntelligenceSaaS

Company mission

Sumo Logic's mission is to create the leading machine data analytics platform that delivers continuous intelligence for modern applications.

Role

Who you are

  • 3-5 years of marketing and events experience in a B2B SaaS environment
  • Familiar with marketing applications such as Salesforce, Marketo, and 6Sense and G-suite, Slack, and other communications tools
  • Flexibility to adjust to the dynamic nature of a growth company
  • Strong problem-solving skills
  • Strong interest in learning marketing automation tools including Marketo, Splash, 6Sense, Asana and Salesforce

What the job involves

  • Sumo Logic is looking for a Field Marketing Specialist in EST to deliver field marketing programs that acquire new customers and grow existing customers in the North American region
  • Reporting to the regional Field Marketing manager, this role requires a collaborative approach across sales and marketing teams to deliver on specific sales priorities including events, campaigns, partner marketing and demand generation within the Field Marketing organization
  • Collaborate with sales and marketing teams to understand specific market priorities to execute customer and prospect-facing programs, contributing to pipeline creation and opportunity progression
  • Manage events to deliver value for in-person experiences such as Sumo Logic’s user events, partner events, workshops, and networking opportunities
  • Manage promotion and outreach efforts pre/post event, including email, direct mail, ads, etc, ensuring communications are on brand and on message
  • Work cross-functionally to ensure programs and events stay on task and within budget
  • Track, measure, and communicate program goals and results
  • Build event briefs, complete back-office forms and coordinate with design and content teams to ensure brand and messaging is aligned with campaigns objectives
  • Research and present new field marketing programs, and execute from ideation to delivery under the direction of field marketing manager

Our take

Sumo Logic is a secure, cloud-native, machine data analytics service, delivering real-time, continuous intelligence from structured, semi-structured, and unstructured data across the entire application lifecycle and stack. More than 2,000 customers around the globe rely on Sumo Logic, including Pokemon, Canary, and Greenhouse.

Customers gain a multi-tenant, service-model advantage to accelerate their shift to continuous innovation, increasing competitive advantage, business value and growth.

After its IPO in 2020, February 2023 saw Sumo Logic agree to a $1.7 billion valued acquisition deal from Francisco Partners. This comes after a year that saw its stock drop by 40%. This marks an exciting new chapter for Sumo Logic, its parent company has a track record for acquiring successful tech and software businesses such as MyHeritage and Renaissance Learning. Exemplifying its potential in its new Francisco Partners era, Sumo Logic was named a "Challenger" company in the 2024 Gartner Magic Quadrant for Security Information and Event Management.

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Freddie

Company Specialist at Welcome to the Jungle

Insights

Top investors

Few candidates hear
back within 2 weeks

22% female employees

-7% employee growth in 12 months

Company

Funding (last 2 of 6 rounds)

May 2019

$110m

SERIES G

Jun 2017

$74.7m

SERIES F

Total funding: $339.7m

Company benefits

  • Vision & Dental Benefits
  • Generous Parental Leave
  • Unlimited paid time off policy
  • Work from home opportunities
  • Health insurance

Company values

  • We’re in it with our customers - We all play an essential part in providing a critical service that our customers, and we ourselves, depend on, creating an incredibly aligned relationship
  • Bring light to dark - We seek to provide transparency internally and externally, because information and context produces better decisions and removes uncertainty
  • One single agenda - We celebrate individuals who put the success of the team first, leave their personal agendas at the door, and work with complete integrity with everyone
  • Work with heart - We respect each other, assume good intentions, embrace diverse backgrounds and thinking, and believe time with family and friends is vital to our lives and well-being
  • Learning culture - We take calculated risks, learn from our mistakes, iterate and do better each time; we believe disciplined, reliable execution is essential to market leadership

Company HQ

Redwood City, CA

Leadership

Previously worked for 9 years at ArcSight, holding various positions such as Lead Software Engineer, Software Development Manager and Chief Architect, Director of Engineering

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