Events & Field Marketing Manager, CADDi

• 6–8 years of field marketing or event marketing experience in a B2B SaaS environment, with a track record of independently owning programs
• Experience managing a high-volume annual event calendar (10+ events per year) across multiple cities and formats
• Demonstrated ability to manage external vendors and direct contractors or agency partners
• Proven pipeline impact from field programs: you can speak to lead numbers, conversion rates, and pipeline contribution
• Budget ownership experience, including vendor contract negotiation and internal approval navigation
• Strong cross-functional communication skills — you're comfortable coordinating with sales leaders, designers, content teams, finance, and legal simultaneously
• Proficiency in HubSpot or equivalent MAP and Salesforce or equivalent CRM
• On-site availability in Chicago and travel up to 45%

Desirable

• We are looking for a Field Marketing Manager to own CADDi's entire field and event marketing motion — from strategy through on-site execution. This role manages a high-volume annual trade show calendar across North America (30+ events per year), a contractor, and a complex vendor ecosystem. It is not an event coordinator position
• You will be the primary architect of how CADDi shows up in the market — at trade shows, industry conferences, executive dinners, association events, and owned programs. You'll work closely with sales leadership to set KPI goals, generate qualified pipeline, and ensure every event has a clear pre, on-site, and post-game plan
• This is a senior IC role. You will direct one logistics contractor during high-volume periods, but this is not a people management position
• Own end-to-end planning and execution across a calendar of 25+ annual events — trade shows, conferences, executive dinners, webinars, association events, and CADDi-hosted programs
• Manage multi-city event logistics simultaneously, including booth build, shipping, labor coordination, lead retrieval, and on-site execution
• Develop pre-game briefs and post-game reports for every event; run pre-game and post-game meetings with the sales team
• Set per-event KPI goals (lead targets, pipeline contribution) in collaboration with sales leadership; track and report on performance
• Own the full vendor ecosystem: booth vendors, AV and demo screen providers, freight and logistics , print vendors, and agency partners
• Direct a logistics contractor to support execution during high-volume periods; scope work, manage deliverables, and ensure alignment across events
• Negotiate contracts, manage approvals through internal legal and finance workflows, and ensure payments are processed on time
• Lead the customized 1-pager production process for major shows: coordinate with content and design teams to produce account-specific materials tailored to each prospect
• Manage event inventory such as branded merchandise, display materials, signage, and experiential assets - ensuring stock levels, quality, and readiness ahead of each show
• Partner with sales leadership to ensure the right Account Executives and Business Development Reps are assigned to each event and prepared with the right materials and goals
• Actively manage CADDi's industry association memberships, leverage membership networks for owned-event promotion, co-marketing opportunities, and community building in the manufacturing space
• Plan and execute executive engagement events (e.g., Millennium Alliance dinners) and customer entertainment programs (e.g., Suite events) from logistics through post-event follow-up
• Align with the marketing team and sales on guest targeting, outreach communication, and post-event lead progression to maximize ROI from executive programs
• Design and execute multi-channel promotional campaigns (email, LinkedIn, social, partner channels) to drive attendance and engagement for each event
• Coordinate with content, design, and digital marketing teams to ensure all event materials and activations are on-brand and on-time
• Work with the marketing team to develop a pre, on-site, and post-event marketing plan for every program