Vice President of Brand Strategy, CoreWeave
$250-300k
More information about location
Office located in Sunnyvale, CA / New York, NY
The essential cloud for AI
Job no longer available
The essential cloud for AI
1001+ employees
Job no longer available
$250-300k
More information about location
Office located in Sunnyvale, CA / New York, NY
1001+ employees
Company mission
To manage the complexities of AI growth to make supercomputing accessible and push the limits of what's possible.
Role
Who you are
- 15+ years of experience in brand leadership roles within high-growth B2B tech, AI, cloud, or infrastructure companies
- Proven ability to create and scale category-defining brands across global markets and technical audiences
- Experience building cohesive, flexible brand systems that scale across channels, business units, and cultures
- Strong creative judgment, storytelling instincts, and ability to translate business strategy into brand expression
- A portfolio of work that demonstrates impact on brand equity, campaign performance, and customer connection
- Skilled in cross-functional collaboration, with the executive presence to influence senior leaders and C-suite stakeholders
- Experience working with and managing external brand, design, and creative agencies
- Familiarity with brand health measurement, qualitative research, and brand lift/perception studies
What the job involves
- We are seeking a visionary and hands-on Vice President of Brand to define and scale a world-class brand architecture, identity system, and storytelling platform that positions CoreWeave as the default cloud for the most advanced workloads on Earth
- This role is a foundational brand leadership position—responsible for brand strategy, identity, campaigns, creative, messaging frameworks, and cross-channel consistency
- Ou’ll guide how our brand shows up across the entire customer and partner journey—excluding ownership of the website, which sits under a separate team—and ensure that every expression of CoreWeave reflects the ambition, clarity, and innovation that defines us
- Own and evolve CoreWeave’s global brand strategy, including positioning, messaging pillars, visual identity, and tone of voice
- Partner with the CEO, CMO, and executive team to translate business strategy into a differentiated, ownable brand platform
- Lead development of a brand architecture that supports CoreWeave’s expanding product portfolio, verticals, and audiences (AI startups, enterprise IT, developers, partners)
- Define how the CoreWeave brand shows up across campaigns, investor materials, product marketing, field events, and sales experiences
- Own the visual and verbal brand system, partnering with design and creative resources to scale the CoreWeave look and feel globally
- Oversee production of brand guidelines, asset libraries, and toolkits used by internal teams and external partners
- Collaborate with creative, content, and campaign teams to ensure on-brand execution across every customer-facing moment—digital, print, video, experiential, AR/VR, and beyond
- Act as brand guardian across all channels and surfaces (excluding the website), maintaining consistency while enabling flexibility
- Lead cross-functional initiatives to build breakthrough brand campaigns that drive awareness, relevance, and emotional connection
- Partner with comms, product marketing, and demand gen teams to amplify brand moments around launches, partnerships, events, and corporate storytelling
- Ensure CoreWeave’s brand is globally scalable, culturally sensitive, and adaptable across markets, languages, and customer types
- Champion brand innovation—exploring emerging channels, content formats, and creative experiences
- Enable all marketing, sales, talent, and partner-facing teams to be effective storytellers and brand ambassadors
- Build and scale a brand center of excellence, including training, templates, creative review processes, and brand measurement systems
- Work closely with internal teams and external agencies on brand campaigns, creative development, and event experiences
- Define and track brand awareness, perception, preference, and consistency metrics, using both qualitative and quantitative methods
- Work with insights and analytics teams to benchmark CoreWeave against peer brands and category incumbents
- Translate brand performance into actionable strategies that support both top-of-funnel awareness and long-term brand equity
Our take
As AI continues to dominate the tech landscape, the demand for faster, more efficient cloud infrastructure is only intensifying. Traditional cloud providers often struggle with the sheer speed and scale required to power advanced AI models, leaving a gap for more specialized players. And that's where CoreWeave comes in, a company purpose-built to handle the heavy computational lift that the AI era demands.
CoreWeave's story is an interesting one too. What began in 2017 as a small crypto mining venture has evolved into one of the leading AI-focused cloud providers in the world. Its data centers are packed with high-end GPUs optimized for machine learning and generative AI, serving major clients like Microsoft and OpenAI. By designing its infrastructure around the needs of modern AI workloads rather than retrofitting older systems, CoreWeave has carved out a distinct and highly valuable niche in the market.
That focus in paying off in a big way too. Analyst project CoreWeave's revenue to soar from $5.3B in 2025 to the mid-$20Bs by 2028, up from just $16M in 2022. While there is competition from tech giants like Amazon and Google, CoreWeave's speed, specialization, and bold investment strategy put in in avery powerful position to keep riding (and helping shape) the AI boom.
Steph
Company Specialist at Welcome to the Jungle
Insights
194% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
May 2024
$1.1bn
SERIES C
May 2023
$200m
SERIES B
Total funding: $1.7bn
Company benefits
- Medical, dental, and vision insurance - 100% paid for by CoreWeave
- Company-paid Life Insurance
- Voluntary supplemental life insurance
- Short and long-term disability insurance
- Flexible Spending Account
- Health Savings Account
- Tuition Reimbursement
- Ability to Participate in Employee Stock Purchase Program (ESPP)
- Mental Wellness Benefits through Spring Health
- Family-Forming support provided by Carrot
- Paid Parental Leave
- Flexible, full-service childcare support with Kinside
- 401(k) with a generous employer match
- Flexible PTO
- Catered lunch each day in our office and data center locations
- A casual work environment
- A work culture focused on innovative disruption
Company HQ
Civic Center, New York, NY
Leadership
Michael Intrator
(Co-Founder & CEO)Previously, Michael was a Principal Portfolio Manager at Natsource Asset Management for over 15 years. He also served as the CEO of Hudson Ridge Asset Management before co-founding CoreWeave in 2018.
Brian Venturo
(Co-Founder & CSO)Brian spent nearly 6 years at Natsource Asset Management as a Portfolio Manager before becoming a Partner at Hudson Ridge Asset Management. After co-founding CoreWeave he served as the CTO until 2024 when he moved into his current role of Chief Strategy Officer.
Brannin McBee
(Co-Founder & CDO)Brannin has a history in Proprietary Trading, having previously worked at Windy Bay Power and Active Power Investments. He also served as a VP at Fourth Floor Coastal and as an Associate at Elustria Capital PArtners.
Peter Salanki
(Co-Founder & CTO)Peter Previously served as a Director of Americas at Sandvine. Prior to that, he spent 11 years at Procera Networks as a Solutions Architect, Lead Architect, and Principal Solutions Architect.
Nitin Agrawal
(CFO)Nitin joined CoreWeave in 2024 as CFO. Prior to this, he was the VP of Finance at Google Cloud and CFO at Mapbox. He also spent nearly 5 years at AWS as CFO of Compute Services and 7 years at Microsoft as Group Manager of Finance.
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