Senior Product Marketing Manager, Eye Security
German Speaking - Cybersecurity
+Equity participation
Cybersecurity with embedded cyber insurance solutions
Posted today
Cybersecurity with embedded cyber insurance solutions
201-500 employees
Posted today
+Equity participation
201-500 employees
Company mission
To cyber-protect every organisation in Europe.
Role
Who you are
- This is a senior individual contributor role designed for someone who thrives on autonomy, strategic thinking, and executing with speed in a fast-growing environment
- 5+ years of experience in Product Marketing, with proven expertise in the cybersecurity domain
- Demonstrated ability to define product messaging, execute go-to-market strategies, and enable sales teams in complex B2B SaaS environments
- Strong understanding of cybersecurity market dynamics, customer pain points, and competitive positioning. You can speak confidently about MDR, EDR, IR, and related technologies
- Excellent written and verbal communication skills, with the ability to translate technical concepts into clear business value
- Strategic and analytical mindset with a bias for action. Comfortable setting direction and executing with high agency
- Strong stakeholder management and project delivery skills
- Experience working in remote, fast-growing environments where marketing operates with both strategic and hands-on responsibility
- Fluent English; German language (C2) is required
Desirable
- Startup or scale-up background at a high-growth company
- Experience with positioning frameworks and go-to-market methodologies
- Track record of successful product launches or market repositioning initiatives
- Prior experience in vendor-led or partner-enabled go-to-market models
What the job involves
- We're looking for a Senior Product Marketing Manager – Cybersecurity (m/f/x) to join our Product team
- As our business grows and our platform evolves, this role will play a key part in shaping how we position our cybersecurity solutions in the market
- You'll take ownership of product marketing strategy, driving messaging, sales enablement, content, competitive intelligence, and go-to-market execution for our MDR/XDR portfolio
- Sitting at the centre of Product, Commercial, and Security Operations teams, you'll translate complex cybersecurity capabilities into clear, compelling value for clients and partners
- You'll work closely with our product and sales teams to ensure consistent positioning, support successful launches, and keep our market positioning sharp and competitive
- Develop and own the positioning framework and value propositions for our cybersecurity offerings, ensuring they resonate with technical and business buyers
- Collaborate with Product and Commercial teams to define go-to-market strategies for new product launches and key service updates
- Create and curate sales enablement materials including pitch decks, training, battlecards, case studies, and product guides
- Build and maintain competitive intelligence that informs positioning, supports sales conversations, and influences product strategy
- Define and execute a content strategy that supports thought leadership, demand generation, and customer education
- Apply deep knowledge of cybersecurity threats, technologies, and market trends to inform messaging and positioning decisions
- Track and measure the effectiveness of messaging and positioning initiatives, iterating based on customer feedback and market response
Our take
Eye Security was founded by a trio of Dutch Security Services and Intelligence experts, who wanted to combine round-the-clock cyber security with built-in cyber insurance in one platform. Small businesses are the top priority for the company, as these organisations lose billions in damages related to cyber attacks every year.
With hundreds of customers across a wide array of industries, Eye Security’s proposition is a subscription model, making it more manageable for small businesses. Beyond its flagship cyber security and insurtech solution, the company also offers more tailored packages and industry-specific solutions, further widening its appeal.
It is this suitability for many industries that makes Eye Security stand out, and it has attracted substantial investment from the likes of JP Morgan. Interestingly, this will be used to consolidate its presence in European markets, rather than expanding into the likes of North America - where it would likely meet fierce competition from native companies.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
Jun 2026
$70.3m
SERIES C
Mar 2024
$39m
SERIES B
Total funding: $134.5m
Company benefits
- Make an impact: Join a state-of-the-art cyber security and insurtech organisation where you get to build, scale, and work with world-class experts.
- Culture first: From our annual "Eye-cation" to quarterly company-wide events and monthly team gatherings, we work, grow, and celebrate TOGETHER.
- Time of recharge: We're generous with our time off, which includes country-specific holidays, floating holidays to celebrate what matters to you, volunteering days, and wellness/mental health days.
- Flexible working arrangements: Working in a hybrid setup from one of our offices, we give everyone the freedom to manage their own schedule with flexible working hours.
- Growth & learning opportunities: Opportunities for personal growth include working on challenging projects, participating in peer learning events, and building individual growth plans. You benefit from a complimentary learning budget, conferences, networking events, and time off for learning and development.
Company HQ
Nieuw Binckhorst, The Hague, Netherlands
Leadership
Job Kuijpers
(Co-Founder & CEO)Previously a Director at the National Communications Security Agency, and a Policy Advisor at the Ministerie van Buitenlandse Zaken.
Pieter Kerkhofs
(Co-FOunder & CTO)Previously a Cyber Security Specialist at Netherlands Ministry of Defense. He also worked in Cyber Risk Services at Deloitte, and in the IT department for Nederlandse Spoorwegen.
Vincent van de Ven
(Co-Founder & COO)Previously a Cyber Security Manager at the Ministry of the Interior and Kingdom Relations, and before that for the Ministry of Defence. He was also a Managing Director at agency.com and a Product Manager at Unilever.
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